CI&T Presents Future Ready: Beauty & Wellness Forum Showcasing the Latest Digital Trends Transforming the Industry
CI&T Inc (NYSE: CINT) announces the upcoming Future Ready: Beauty & Wellness Forum on
- Collaboration with industry leaders to enhance digital transformation in beauty.
- Focus on innovative technology applications in customer experience.
- The event promotes discussions on crucial business strategies for the beauty sector.
- None.
Virtual Event on
The forum will feature panel discussions and an interactive workshop focused on digital capabilities affecting business decisions, such as e-commerce strategies, live streaming, social media, loyalty programs, co-creation and more.
“Beauty and wellness brands have been at the forefront of digital innovation for years, utilizing technology to reach new customers and create better experiences, often setting the benchmark for other industries,” said Young Pham, Chief Strategy Officer at
Future Ready: Beauty & Wellness Forum Agenda
Panel: Loyalty and the Value of Customer Data
As brands and retailers connect with their customers, digital has allowed firms to capture richer data and profile consumers more accurately. Discover how customers are using data to enhance the way they think about loyalty.
Panel: How Beauty Brands Unlock the Power of Social Media
Social media is how and where the beauty industry first demonstrated to other verticals how it's done. The highly visual nature of the category lent itself perfectly to the social media boom, and the need for expert resources to teach consumers what to buy and how to apply the standard for influencer content.
Panel: The New E-commerce Priorities for Beauty
Beauty and wellness brands rely heavily on trial to motivate purchase intent. Now that the pandemic has wiped out many opportunities to demo products in stores, how can e-commerce platforms facilitate consumer confidence in their shopping decisions?
From influencers to AI and virtual consulting, the beauty industry is usually the first to adopt emerging trends. However, the pandemic has forced other categories to catch up quickly while beauty has not retained its lead as dramatically. This interactive workshop will feature breakout rooms on the following topics:
-
Livestreaming – How can “live” take off in beauty in the
U.S. as it has in other markets? What has been missing from brands’ strategies? - Personalization and Co-creation – Beauty was the first space to leverage AI to create individually tailored shades, as well as tap into 3D printing for user-generated versions of products. What will the next wave of personalization/co-creation look like?
- Wellness – An inside look at the shift from physical health to mental health and how it influences beauty.
CI&T’s ongoing Future Ready event series is part of its dedication to help companies make real business impact using the power of digital. Register for the
About
View source version on businesswire.com: https://www.businesswire.com/news/home/20220303005346/en/
Illume PR for
ciandt@illumepr.com
Source:
FAQ
What is the Future Ready: Beauty & Wellness Forum by CI&T?
Who are the speakers at the Future Ready event?
What are the main topics discussed at the Future Ready forum?
When is the Future Ready: Beauty & Wellness Forum scheduled?