Angie's BOOMCHICKAPOP Creates First-Ever Popcorn-Cut Diamond Just in Time for Wedding Season
Angie's BOOMCHICKAPOP, a brand under Conagra Brands (NYSE: CAG), partnered with luxury jewelry designer Stephanie Gottlieb to unveil a unique 3.66-carat Popcorn-Cut Diamond engagement ring. Launched ahead of the 2022 wedding season, this ring caters to popcorn enthusiasts and aims to bring whimsy to engagement traditions. Retailing starts at $50,000, with prices subject to diamond market fluctuations. The initiative aligns with a projected 2.5 million weddings in 2022, potentially boosting brand visibility.
- Launch of a unique 3.66-carat Popcorn-Cut Diamond ring, attracting attention during the busy wedding season.
- Collaboration with renowned designer Stephanie Gottlieb, enhancing brand prestige.
- Retail price starting at $50,000, catering to high-end markets.
- Retail price may vary significantly based on diamond market conditions, leading to potential customer hesitation.
Popcorn Brand Partners with Luxury Jewelry Designer Stephanie Gottlieb to Launch Popcorn-Cut Diamond Ring Perfect for Popping the Question
CHICAGO, May 17, 2022 /PRNewswire/ -- With an estimated 2.5 million weddings projected in 2022*, this is slated to be the busiest wedding season yet. In anticipation and celebration, Angie's BOOMCHICKAPOP, a brand of Conagra Brands, Inc. (NYSE: CAG), announces today its partnership with Stephanie Gottlieb Fine Jewelry to create an eye-popping engagement ring exclusively for popcorn lovers.
Designed with the popcorn enthusiast in mind, the Angie's BOOMCHICKAPOP Popcorn Diamond Ring is a marriage of two of life's greatest pleasures: popcorn and diamonds. After all, nothing says forever like a 3.66 carat popcorn-cut diamond. This one-of-a-kind collaboration is perfect for popping the question.
"We are beyond excited to partner with Stephanie Gottlieb to bring this truly unique diamond ring to life," says Audrey Ingersoll VP/GM Sweet Treats at Conagra Brands. "The Angie's BOOMCHICKAPOP brand is all about love and fun – and that's exactly what this ring embodies."
An expert in all things diamonds, Stephanie Gottlieb, founder of her eponymous namesake fine jewelry company, is a leader in the bridal industry, and is known for her thoughtful approach to designing custom engagement rings. Committed to providing the finest quality of jewelry since launching the brand in 2013, Gottlieb aims to uphold the most transparent and fair practices in the industry.
"Over the past few years, we've seen an increase in demand for custom, unexpected and personal engagement ring designs," says Stephanie Gottlieb. "Collaborating with Angie's BOOMCHICKAPOP on this never-before-seen ring means bringing a touch of whimsy to a milestone moment in a couple's life, and we can't wait to be a part of that."
To begin the creative process for the Angie's BOOOMCHICKAPOP Popcorn Diamond Ring, Gottlieb worked with her master diamond cutters to hand-pick the perfect diamond rough. At the start of the cutting process, the rough diamond weighed in at a whopping 11 carats, and from there was cut into the unique popcorn shape, polished and set in yellow gold bezel and band. The Y-Z color of the stone nears the "fancy yellow" category on the official GIA Color Scale, giving the diamond light yellow tones that bring the popcorn shape to life.
For those who are planning to pop the question, the Angie's BOOMCHICKAPOP Popcorn Diamond Ring is available for custom order today at StephanieGottlieb.com for a limited time, with a retail price starting at
To stay up on news about the ring or collaboration, follow along on Angie's BOOMCHICKAPOP's Instagram and Stephanie Gottlieb's Instagram.
About Conagra Brands:
Conagra Brands, Inc. (NYSE: CAG), headquartered in Chicago, is one of North America's leading branded food companies. Guided by an entrepreneurial spirit, Conagra Brands combines a rich heritage of making great food with a sharpened focus on innovation. The company's portfolio is evolving to satisfy people's changing food preferences. Conagra's iconic brands, such as Birds Eye®, Marie Callender's®, Banquet®, Healthy Choice®, Slim Jim®, Reddi-wip®, and Vlasic®, as well as emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®, offer choices for every occasion. For more information, visit www.conagrabrands.com.
About Stephanie Gottlieb Fine Jewelry:
Stephanie Gottlieb established her Fine Jewelry Collection and Bridal Concierge service in 2013 after having managed the finished jewelry collection for an esteemed Wholesale Diamond company in NYC. Since completing her Diamond Certification from the GIA in 2013, Stephanie has been committed to providing the finest quality of jewelry and upholding the most transparent and fair practices in the industry while lending an education to the bridal purchasing process. The brand's mission to inspire customers to embrace their uniqueness, creativity and style through jewelry is brought to life through the belief that jewelry is not something that is just worn based on where you are going, but rather how it makes you feel when you wear it. Each piece is intended to be delicate and sophisticated, with its own punch of personality.
Media Contact:
Conagra@abmc-us.com
*according to The Wedding Report, a market research firm
**Please note that it is not guaranteed that future 3ct YZ popcorn diamond rings can be made/sold for this retail price as diamond prices have increased greatly. The price of the diamond/ring can vary and will be based on availability at the time of purchase.
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SOURCE Conagra Brands, Inc.
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