Braze Announces Record Bookings to Close Fiscal Year, Announces Organizational Changes

Rhea-AI Summary

Braze (BRZE) has announced record customer bookings for both Q4 and fiscal year ending January 31, 2025, alongside significant organizational changes. Myles Kleeger, President and Chief Commercial Officer, will step down after 10 years, remaining in position until June 1, 2025, to ensure a smooth transition.

The company plans to hire a new Chief Revenue Officer (CRO) who will report directly to CEO Bill Magnuson. Additionally, Braze has announced several leadership changes: Jesse Hoobler becomes SVP customer experience of the unified post-sales Customer Experience team, Jerry Schorn joins as VP of Americas Sales, and John Ashton transitions to VP of Global Partnerships.

Positive

• Record customer bookings achieved for Q4 and fiscal year 2025
• Strategic leadership restructuring to support continued growth

Negative

• Departure of long-standing President and Chief Commercial Officer after 10 years

Insights

Financial Analyst

The announcement contains two critical elements that warrant investor attention: record bookings performance and a significant leadership transition. While specific booking figures aren't disclosed, achieving record levels in both Q4 and the full fiscal year 2025 suggests strong market momentum and effective execution of Braze's go-to-market strategy.

The departure of Myles Kleeger, a 10-year veteran who helped scale Braze to its current market position, represents a pivotal transition. The 5-month transition period until June 2025 appears well-structured to minimize disruption. The decision to split his role and hire a dedicated CRO signals a more specialized sales approach, which is typically seen in high-growth SaaS companies preparing for their next phase of expansion.

The simultaneous strengthening of the go-to-market leadership team through internal promotions and external hiring demonstrates proactive succession planning. The creation of a unified post-sales Customer Experience team under Jesse Hoobler suggests an increased focus on customer retention and expansion - critical metrics for SaaS valuations.

From an execution risk perspective, the timing of this transition following record bookings performance provides a stable foundation for organizational changes. However, investors should monitor the following key aspects:

• Time to hire and onboard the new CRO
• Maintenance of sales momentum during the transition period
• Potential impact on enterprise customer relationships
• Preservation of institutional knowledge and strategic continuity

Myles Kleeger to step down as President and Chief Commercial Officer

NEW YORK--(BUSINESS WIRE)-- Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today announced a record for customer bookings in the quarter and fiscal year ended January 31, 2025 and a leadership change for the new fiscal year. Braze President and Chief Commercial Officer, Myles Kleeger, will be stepping down from his position after 10 years of exceptional leadership in the role. Kleeger will remain available to the company as President and Chief Commercial Officer until June 1, 2025, to ensure a smooth transition.

Following its record bookings quarter and fiscal year, Braze aims to continue scaling its growth in the year ahead and beyond and will be hiring a Chief Revenue Officer (CRO), reporting to Bill Magnuson, Braze co-founder and CEO.

The company further strengthened its leadership bench across go-to-market teams to support growth, innovation, and operational excellence:

• Jesse Hoobler has transitioned into Senior Vice President customer experience of the newly formed, unified post-sales Customer Experience team;
• Jerry Schorn has been hired as Vice President in our go-to-market organization to lead Sales for Americas, reporting to Eric Sanders, Global Head of Sales; and
• John Ashton has transitioned into Vice President of the Global Partnerships team.

"We are grateful to Myles for his contributions over the last 10 years. His leadership and commitment have been instrumental in establishing Braze as the leading customer engagement platform for the world's most creative and successful brands," said Bill Magnuson, Chief Executive Officer. “After a record bookings fourth quarter and fiscal year, I am excited to support our new leaders who will play a key role in guiding the next phase of growth for Braze."

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, including but not limited to, statements regarding the performance of and expected benefits from Braze, its products, programs and recent organizational changes. These forward-looking statements are based on the current assumptions, expectations and beliefs of Braze, and are subject to substantial risks, uncertainties and changes in circumstances that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. Further information on potential factors that could affect Braze results are included in Braze’s Quarterly Report on Form 10-Q for the fiscal quarter ended October 31, 2024, filed with the U.S. Securities and Exchange Commission on December 10, 2024, and the other public filings of Braze with the U.S. Securities and Exchange Commission. The forward-looking statements included in this press release represent the views of Braze only as of the date of this press release, and Braze assumes no obligation, and does not intend to update these forward-looking statements, except as required by law.

About Braze

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty. The company has been recognized as a 2024 U.S. News Best Technology Companies to Work For, is a 2023 UK Best Workplace for Women by Great Place to Work, and was named a Leader in The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023. Braze is headquartered in New York with 10+ offices across North America, Europe, and APAC. Learn more at braze.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250203578752/en/

C-Angela D'Arcy

C-Angela.DArcy@braze.com

Source: Braze

FAQ

What were Braze's (BRZE) booking results for Q4 and FY 2025?

Braze achieved record customer bookings for both the fourth quarter and fiscal year ended January 31, 2025.

When is Myles Kleeger leaving his position at Braze (BRZE)?

Myles Kleeger will step down from his position as President and Chief Commercial Officer on June 1, 2025.

What organizational changes did Braze (BRZE) announce for 2025?

Braze announced the hiring of a new CRO, appointed Jesse Hoobler as SVP customer experience, Jerry Schorn as VP of Americas Sales, and John Ashton as VP of Global Partnerships.

What is Braze's (BRZE) leadership transition plan for 2025?

Braze will hire a new Chief Revenue Officer reporting to CEO Bill Magnuson, while Myles Kleeger will remain until June 1, 2025, to ensure a smooth transition.