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Bragg Gaming Content Live with Caliente Interactive, Mexico’s Largest iGaming Provider

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Bragg Gaming Group (NASDAQ: BRAG, TSX: BRAG) has launched its proprietary and exclusive online games in Mexico through Caliente Interactive, a leader in the iGaming market. This expansion includes titles like Egyptian Magic and Fairy Dust from its Atomic Slot Lab studio. The interactive gambling market in Mexico is projected to achieve $814 million in gross win for 2023, with significant contributions from online casinos. CEO Yaniv Sherman stated that this partnership marks a pivotal move in Bragg's North American growth strategy, aiming to enhance its presence as a leading iGaming supplier in the region.

Positive
  • Launch of proprietary and exclusive online games in Mexico.
  • Partnership with Caliente Interactive enhances market presence.
  • Projected $814 million gross win in Mexican online gambling market for 2023.
Negative
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Expands North American Rollout of Company’s Proprietary and Exclusive Content

TORONTO--(BUSINESS WIRE)-- Bragg Gaming Group company (NASDAQ: BRAG, TSX: BRAG) (“Bragg” or “the Company”), today announced that it is live with online games, including its proprietary and exclusive third-party content, in Mexico with Caliente Interactive, the market’s iGaming leader. The rollout of games with Caliente Interactive reflects Bragg’s continued expansion of its proprietary and exclusive content across North America.

Proprietary content such as Egyptian Magic, Fairy Dust and the Girl with the Golden Eyes from Bragg’s Atomic Slot Lab studio, new exclusive premium content from the Company’s partner studios, as well as a rich portfolio of games from global game development studios is now available to Caliente Interactive’s customers in Mexico at www.caliente.mx.

According to H2 Gambling Capital, the interactive gambling market in Mexico is on track to generate US $814 million in Gross Win in 2023, with around half of the revenues expected from the online casino segment.

Yaniv Sherman, Chief Executive Officer at Bragg, said: “Expanding our content to Caliente Interactive is another successful step in our initiative to be a provider of exciting, player-engaging content to leading iGaming operators around the world. We are excited to feature our newest proprietary and exclusive third-party content with the leading iGaming operator in Mexico as this new relationship provides us with a unique platform we can leverage to introduce our innovative games to players in the market.

“We have already made tremendous progress with our North American growth strategy, and we expect our success will continue to accelerate as we debut our new offerings in additional iGaming markets across this region. With our RGS capabilities and growing portfolio of proprietary and exclusive third-party premium content, including from our popular Atomic Slot Lab studio, Bragg is favorably positioned to become a leading iGaming supplier in North America.”

About Bragg Gaming Group

Bragg Gaming Group (NASDAQ: BRAG, TSX: BRAG) is a content-driven iGaming technology provider, serving online and land-based gaming operators with its proprietary and exclusive content, and its cutting-edge technology. Bragg Studios offer high-performing, data-driven and passionately crafted casino gaming titles from in-house brands Wild Streak Gaming, Spin Games, Atomic Slot Lab, Indigo Magic and Oryx Gaming. Its proprietary content portfolio is complemented by a range of exclusive titles from carefully selected studio partners which are Powered By Bragg: games built on Bragg remote games server (Bragg RGS) technology, distributed via the Bragg Hub content delivery platform and available exclusively to Bragg’s customers. Bragg’s modern and flexible omnichannel Player Account Management (Bragg PAM) platform powers multiple leading iCasino and sportsbook brands and is supported by expert in-house managed operational and marketing services. All content delivered via the Bragg Hub, whether exclusive or from Bragg’s large, aggregated games portfolio, is managed from a single back-office and is supported by powerful data analytics tools, as well as Bragg’s Fuze™ player engagement toolset. Bragg is licensed or otherwise certified, approved and operational in multiple regulated iCasino markets globally, including in New Jersey, Pennsylvania, Michigan, Ontario, the United Kingdom, the Netherlands, Germany, Sweden, Spain, Malta and Colombia.

Find out more here: https://bragg.group.

For investor relations at Bragg Gaming Group, please contact:

Yaniv Spielberg, Chief Strategy Officer at Bragg Gaming Group

info@bragg.group

or

Joseph Jaffoni, Richard Land and James Leahy at JCIR

212-835-8500 or bragg@jcir.com



For media enquiries or interview requests, please contact:

Giles Potter, Chief Marketing Officer at Bragg Gaming Group

press@bragg.group

Source: Bragg Gaming Group

FAQ

What is the significance of Bragg Gaming's launch in Mexico?

Bragg Gaming's launch in Mexico marks a strategic expansion of its proprietary content in the growing iGaming market, partnering with Caliente Interactive, a leading operator.

How much is the Mexican interactive gambling market projected to make in 2023?

The Mexican interactive gambling market is projected to generate $814 million in gross win in 2023, with a substantial portion expected from online casinos.

What games are included in Bragg Gaming's rollout in Mexico?

The rollout in Mexico includes proprietary titles such as Egyptian Magic, Fairy Dust, and exclusive content from Bragg's Atomic Slot Lab studio.

What does this expansion mean for Bragg Gaming's North American strategy?

This expansion is a key step in Bragg Gaming's North American strategy to increase its presence and offerings in new iGaming markets.

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