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Lucky Strike Entertainment Opens Its Newest Location in Beverly Hills

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Lucky Strike Entertainment (NYSE: BOWL) announced the opening of its newest location in Beverly Hills at the Beverly Center on December 7, 2024. This marks the fifth newly built Lucky Strike location this year, following openings in Miami, Moorpark, and two locations in Denver.

The Beverly Hills venue features 22 bowling lanes, an upscale bar, Cheeky Monkey Gastropub, and an arcade with over 60 games. The company plans to convert 80 existing centers to the Lucky Strike brand in the next year, with an additional 120 conversions planned thereafter.

The opening coincides with the company's official rebranding to Lucky Strike Entertainment on December 12, 2024, bringing the total number of Lucky Strike locations to 18.

Lucky Strike Entertainment (NYSE: BOWL) ha annunciato l'apertura della sua nuova sede a Beverly Hills, presso il Beverly Center, il 7 dicembre 2024. Questo segna la quinta nuova sede Lucky Strike aperta quest'anno, dopo le aperture a Miami, Moorpark e due sedi a Denver.

Il locale di Beverly Hills dispone di 22 piste da bowling, un bar elegante, Cheeky Monkey Gastropub, e un'area giochi con oltre 60 giochi. L'azienda prevede di convertire 80 centri esistenti al marchio Lucky Strike nell'anno prossimo, con ulteriori 120 conversioni pianificate successivamente.

L'apertura coincide con il rebranding ufficiale dell'azienda a Lucky Strike Entertainment, previsto per il 12 dicembre 2024, portando il numero totale di sedi Lucky Strike a 18.

Lucky Strike Entertainment (NYSE: BOWL) anunció la apertura de su nueva ubicación en Beverly Hills, en el Beverly Center, el 7 de diciembre de 2024. Esto marca la quinta nueva ubicación de Lucky Strike inaugurada este año, tras las aperturas en Miami, Moorpark y dos ubicaciones en Denver.

El local en Beverly Hills cuenta con 22 pistas de boliche, un bar de alta gama, Cheeky Monkey Gastropub, y una sala de juegos con más de 60 juegos. La empresa planea convertir 80 centros existentes a la marca Lucky Strike en el próximo año, con 120 conversiones adicionales previstas posteriormente.

La inauguración coincide con el rebranding oficial de la empresa a Lucky Strike Entertainment el 12 de diciembre de 2024, llevando el total de ubicaciones de Lucky Strike a 18.

럭키 스트라이크 엔터테인먼트 (NYSE: BOWL)는 2024년 12월 7일 베벌리 센터에 베벌리 힐스에 새 위치를 개장한다고 발표했습니다. 이는 올해에 새로 지어진 럭키 스트라이크 위치 중 다섯 번째이며, 마이애미, 무어파크, 덴버의 두 위치에서의 개장에 이어 이루어집니다.

베벌리 힐스 매장은 22개의 볼링 레인, 고급 바, 치키 몽키 가스트로펍, 60개 이상의 게임이 있는 아케이드가 특징입니다. 이 회사는 내년에 기존 80개 센터를 럭키 스트라이크 브랜드로 전환할 계획이며, 이후 120개의 추가 전환이 예정되어 있습니다.

이번 개장은 2024년 12월 12일 럭키 스트라이크 엔터테인먼트로의 공식 리브랜딩과 일치하며, 럭키 스트라이크의 총 위치 수는 18곳으로 증가합니다.

Lucky Strike Entertainment (NYSE: BOWL) a annoncé l'ouverture de son tout nouveau site à Beverly Hills, au Beverly Center, le 7 décembre 2024. Cela marque le cinquième nouveau site Lucky Strike ouvert cette année, après des ouvertures à Miami, Moorpark et deux sites à Denver.

Le lieu de Beverly Hills dispose de 22 pistes de bowling, d'un bar haut de gamme, Cheeky Monkey Gastropub, et d'une salle de jeux avec plus de 60 jeux. L'entreprise prévoit de convertir 80 centres existants à la marque Lucky Strike au cours de l'année prochaine, avec 120 conversions supplémentaires prévues par la suite.

L'ouverture coïncide avec le rebranding officiel de l'entreprise en Lucky Strike Entertainment le 12 décembre 2024, portant ainsi le nombre total de sites Lucky Strike à 18.

Lucky Strike Entertainment (NYSE: BOWL) hat die Eröffnung seines neuesten Standorts in Beverly Hills im Beverly Center für den 7. Dezember 2024 angekündigt. Dies ist der fünfte neu gebaute Lucky Strike Standort in diesem Jahr, nach Eröffnungen in Miami, Moorpark und zwei Standorten in Denver.

Die Location in Beverly Hills bietet 22 Bowlingbahnen, eine gehobene Bar, das Cheeky Monkey Gastropub und eine Spielhalle mit über 60 Spielen. Das Unternehmen plant, im nächsten Jahr 80 bestehende Zentren in die Marke Lucky Strike umzuwandeln, mit zusätzlichen 120 Umwandlungen, die danach geplant sind.

Die Eröffnung fällt mit dem offiziellen Rebranding des Unternehmens zu Lucky Strike Entertainment am 12. Dezember 2024 zusammen, wodurch die Gesamtzahl der Lucky Strike Standorte auf 18 erhöht wird.

Positive
  • Rapid expansion with 5 new locations opened in 2024
  • Significant growth pipeline with 80 planned conversions in the next year
  • Additional 120 locations planned for future conversion
  • Strategic location opening in high-value Beverly Hills market
Negative
  • None.

Insights

The opening of Lucky Strike Beverly Hills represents a significant expansion milestone in Lucky Strike Entertainment's aggressive growth strategy. With 18 current locations and plans to convert 80 centers to the Lucky Strike brand in the near term, followed by 120 more thereafter, the company is executing a substantial transformation of its portfolio. The Beverly Hills location's strategic positioning in the upscale Beverly Center demonstrates the company's focus on premium markets and high-traffic retail destinations.

The venue's diverse revenue streams - including bowling, arcade games, food & beverage and private events - align with current entertainment industry trends toward comprehensive experiential offerings. The timing of this expansion, with 5 new locations in 2024 and another opening this month, shows strong operational execution and suggests robust market demand for upscale entertainment venues.

This expansion represents significant revenue potential for Lucky Strike Entertainment. The Beverly Hills location, situated in a high-income area with strong tourist traffic, should command premium pricing across all service categories. The company's rapid expansion pace, with 6 new locations in 2024 and ambitious plans to convert 200 additional venues, indicates substantial growth potential for future earnings.

The multi-revenue stream model (bowling, dining, arcade, private events) provides diversification and multiple profit centers within each location. The upscale positioning allows for higher margins on food and beverage operations compared to traditional bowling alleys. The planned conversion of existing venues to the Lucky Strike brand should be more cost-effective than new builds while potentially increasing revenue through rebranding and upgraded offerings.

A Premier Entertainment Destination Located in the Heart of Beverly Hills

RICHMOND, Va.--(BUSINESS WIRE)-- Lucky Strike Entertainment (NYSE: BOWL), one of the world’s premier operators of location-based entertainment, announced today the opening of Lucky Strike Beverly Hills, located in the Beverly Center. This location opened to the public on December 7, 2024, and is the fifth newly built Lucky Strike location to open this year joining our new locations in Miami; Moorpark, California; Northfield in Denver, Colorado; and Southlands in Denver, Colorado. Lucky Strike Ladera Ranch, California will open this month. There are now 18 Lucky Strike’s with another 80 of our upscale centers set to be converted to this iconic brand in the next year or so and another 120 after that.

“Beverly Hills is a globally recognized destination, and we’re pleased to bring the latest Lucky Strike to such an iconic location,” said Thomas Shannon, Founder, Chairman, and CEO of Lucky Strike Entertainment. “Lucky Strike Beverly Hills reflects the glamour and excitement of Beverly Hills while marrying old Hollywood charm with a modern aesthetic. This venue not only sets a new standard for unforgettable entertainment experiences but also embodies our transformation as a company, redefining what location-based entertainment can be.”

Located on the ground level of the Beverly Center at the intersection of La Cienega and Beverly Blvd, Lucky Strike Beverly Hills offers an unmatched leisure experience. The venue features 22 bowling lanes, a distinctive, upscale bar serving signature craft cocktails, and a gourmet menu from our Cheeky Monkey Gastropub which includes elevated offerings like Baja Shrimp Tacos, the Bistro Bacon Burger, Summer Citrus Saladand Caribbean Mahi Mahi. Guests can also enjoy an arcade with over 60 exciting games and our unique Prize Vault redemption store featuring a delightfully curated selection of merchandise, along with exclusive VIP services for private events and gatherings.

"Lucky Strike Beverly Hills reflects our commitment to becoming the global leader in location-based entertainment," said Lev Ekster, President of Lucky Strike Entertainment. "This venue is more than just a bowling alley—it’s a full-service entertainment hub where exceptional dining, innovative gaming, and immersive social experiences come together."

The opening of Lucky Strike Beverly Hills marks a significant milestone as the company officially rebrands to Lucky Strike Entertainment on December 12, 2024.

About Lucky Strike Entertainment

Lucky Strike Entertainment is one of the world’s premier location-based entertainment platforms. With over 360 locations across North America, Lucky Strike Entertainment provides experiential offerings in bowling, amusements, water parks, and family entertainment centers. The company also owns the Professional Bowlers Association, the major league of bowling and a growing media property that boasts millions of fans around the globe. For more information on Lucky Strike Entertainment, please visit LuckyStrikeEnt.com.

For Media:

IR@LSEnt.com

Source: Bowlero Corp

FAQ

When did Lucky Strike Entertainment (BOWL) open its Beverly Hills location?

Lucky Strike Entertainment opened its Beverly Hills location on December 7, 2024.

How many Lucky Strike locations does BOWL currently operate?

Lucky Strike Entertainment currently operates 18 locations.

How many locations does Lucky Strike Entertainment (BOWL) plan to convert in the near future?

The company plans to convert 80 centers to the Lucky Strike brand in the next year, followed by an additional 120 conversions.

What features are included in the new Lucky Strike Beverly Hills location?

The Beverly Hills location features 22 bowling lanes, an upscale bar with craft cocktails, Cheeky Monkey Gastropub, an arcade with over 60 games, and a Prize Vault redemption store.

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