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BMO Launches Enhanced Premium Rewards Credit Card with Mastercard to Help Customers Make Real Financial Progress

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BMO has launched an enhanced BMO Premium Rewards Credit Card with Mastercard, designed to help customers make real financial progress. The card offers increased rewards on everyday spending, including:

  • 4x points on gas, electric vehicle charging, groceries, and dining (up to $2,000 in combined spend per quarter)
  • 2x points on hotels and airfare (up to $2,000 in combined spend per quarter)
  • 1x points on all other purchases
  • 10% anniversary bonus points based on net purchases from the previous year

The card also provides access to Mastercard offers and benefits. Points never expire and can be redeemed for gift cards, cash, statement credits, travel, and more. The enhancements apply to both new and existing cardholders automatically.

BMO ha lanciato una carta di credito BMO Premium Rewards migliorata in collaborazione con Mastercard, concepita per aiutare i clienti a fare progressi finanziari concreti. La carta offre premi maggiorati sulle spese quotidiane, che includono:

  • 4x punti su benzina, ricarica di veicoli elettrici, generi alimentari e ristorazione (fino a $2,000 di spesa combinata per ogni trimestre)
  • 2x punti su hotel e biglietti aerei (fino a $2,000 di spesa combinata per ogni trimestre)
  • 1x punti su tutti gli altri acquisti
  • 10% di punti bonus anniversario basati sulle spese nette dell'anno precedente

La carta offre inoltre accesso a offerte e vantaggi Mastercard. I punti non scadono mai e possono essere riscattati per carte regalo, denaro, crediti in conto, viaggi e altro ancora. Le migliorie si applicano automaticamente sia ai nuovi che ai titolari di carte esistenti.

BMO ha lanzado una tarjeta de crédito BMO Premium Rewards mejorada junto a Mastercard, diseñada para ayudar a los clientes a lograr un verdadero progreso financiero. La tarjeta ofrece recompensas incrementadas en gastos cotidianos, que incluyen:

  • 4x puntos en gasolina, carga de vehículos eléctricos, comestibles y restaurantes (hasta $2,000 en gasto combinado por trimestre)
  • 2x puntos en hoteles y vuelos (hasta $2,000 en gasto combinado por trimestre)
  • 1x puntos en todas las demás compras
  • 10% de puntos de bonificación de aniversario basados en las compras netas del año anterior

La tarjeta también proporciona acceso a ofertas y beneficios de Mastercard. Los puntos nunca caducan y se pueden canjear por tarjetas de regalo, efectivo, créditos en estado de cuenta, viajes y más. Las mejoras se aplican automáticamente tanto a nuevos como a titulares de tarjetas existentes.

BMO는 Mastercard와 함께 개선된 BMO 프리미엄 리워드 신용카드를 출시했습니다, 고객이 실제 재정적 성과를 이루도록 도와주기 위해 설계되었습니다. 이 카드는 일상적인 지출에 대한 보상을 증가시킵니다, 포함된 내용은:

  • 가스, 전기차 충전, 식료품 및 다이닝에서 4배 포인트 (분기당 $2,000까지의 총 지출)
  • 호텔 및 항공료에서 2배 포인트 (분기당 $2,000까지의 총 지출)
  • 모든 기타 구매에서 1배 포인트
  • 지난해 순 구매액 기준 10% 기념 보너스 포인트

이 카드는 또한 Mastercard의 혜택 및 오퍼에 대한 접근을 제공합니다. 포인트는 절대 만료되지 않으며, 상품권, 현금, 명세서 크레딧, 여행 등으로 교환할 수 있습니다. 개선 사항은 신규 및 기존 카드 소지자에게 자동으로 적용됩니다.

BMO a lancé une carte de crédit BMO Premium Rewards améliorée avec Mastercard, conçue pour aider les clients à réaliser de véritables progrès financiers. La carte offre des récompenses accrues sur les dépenses quotidiennes, notamment :

  • 4x points sur l'essence, la recharge de véhicules électriques, les courses et la restauration (jusqu'à 2 000 $ de dépenses combinées par trimestre)
  • 2x points sur les hôtels et les billets d'avion (jusqu'à 2 000 $ de dépenses combinées par trimestre)
  • 1x points sur tous les autres achats
  • 10% de points bonus d'anniversaire basés sur les achats nets de l'année précédente

La carte donne également accès aux offres et avantages de Mastercard. Les points n'expirent jamais et peuvent être échangés contre des cartes-cadeaux, de l'argent, des crédits de relevé, des voyages et plus encore. Les améliorations s'appliquent automatiquement aux nouveaux détenteurs de carte ainsi qu'à ceux existants.

BMO hat eine verbesserte BMO Premium Rewards Kreditkarte in Zusammenarbeit mit Mastercard eingeführt, die darauf abzielt, den Kunden zu helfen, echte finanzielle Fortschritte zu machen. Die Karte bietet erhöhte Belohnungen für alltägliche Ausgaben, darunter:

  • 4x Punkte für Benzin, das Laden von Elektrofahrzeugen, Lebensmittel und Gastronomie (bis zu $2,000 an kumulierten Ausgaben pro Quartal)
  • 2x Punkte für Hotels und Flugreisen (bis zu $2,000 an kumulierten Ausgaben pro Quartal)
  • 1x Punkte auf alle anderen Einkäufe
  • 10% Jubiläumsbonus-Punkte basierend auf den Nettokäufen des Vorjahres

Die Karte bietet außerdem Zugang zu Mastercard-Angeboten und -Vorteilen. Punkte verfallen nie und können gegen Geschenkkarten, Bargeld, Kontoauszüge, Reisen und mehr eingelöst werden. Die Verbesserungen gelten automatisch sowohl für neue als auch bestehende Karteninhaber.

Positive
  • Enhanced rewards structure with 4x points on everyday categories like gas, groceries, and dining
  • Increased travel rewards with 2x points on hotels and airfare
  • 10% anniversary bonus points based on net purchases from the previous year
  • Points never expire and offer flexible redemption options
  • Automatic upgrades for existing cardholders
Negative
  • Quarterly spending caps of $2,000 for bonus categories may limit rewards potential for high spenders

Insights

The enhanced BMO Premium Rewards Credit Card represents a strategic move by BMO to capture market share in the competitive credit card industry. The new rewards structure, offering 4x points on everyday essentials and 2x points on travel, positions BMO favorably against rivals. This could potentially increase card adoption and usage, driving revenue through interchange fees and annual charges.

The 10% anniversary bonus is a clever retention tool, encouraging long-term customer loyalty. However, the $2,000 quarterly spending cap on bonus categories may limit the card's appeal to high-spenders. The partnership with Mastercard for additional benefits adds value but isn't unique in the market.

While this move may boost BMO's consumer banking segment, its overall impact on the bank's financials is likely to be modest in the short term. The true test will be in customer acquisition and retention rates over the coming years.

BMO's card enhancement aligns with current consumer trends, particularly the focus on everyday spending and travel rewards. The inclusion of electric vehicle charging as a bonus category is forward-thinking, appealing to environmentally conscious consumers.

The BMO Real Financial Progress Index revealing increased summer spending on travel suggests good timing for this launch. However, the credit card market is saturated and differentiation is challenging. While the rewards structure is competitive, it's not revolutionary.

Key success factors will include:

  • Marketing effectiveness in communicating the card's value proposition
  • Seamless integration with BMO's existing banking services
  • Customer experience in redeeming points and accessing Mastercard benefits
BMO will need to monitor competitor responses and be prepared to adjust the offering to maintain its appeal in this dynamic market.

  • Customers now earn new bonuses on everyday spend, including gas, electric vehicle charging, groceries, and higher earn on dining purchases. 
  • In addition to points on everyday spend, customers will continue to earn on hotel and airfare purchases at a new 2x points per dollar rate. 

CHICAGO, Aug. 6, 2024 /PRNewswire/ - BMO has launched its enhanced BMO Premium Rewards Credit Card with Mastercard designed to meet the everyday spending needs of its customers and help them make real financial progress. In addition to being available to all new customers, existing cardholders will have the upgrades applied to their cards automatically.

The enhanced BMO Premium Rewards Credit Card offers:

  • Rewards for everyday spend: 4x on gas, electric vehicle charging, groceries, and dining – up to $2,000 in combined spend each calendar quarter. 
  • Travel rewards: 2x on hotels and airfare – up to $2,000 in combined spend each calendar quarter.
  • Points accumulation: Customers will also earn 1x on all other purchases.
  • Anniversary bonus: 10% anniversary bonus points every year based on net purchases made in the year prior from the customer's anniversary date.
  • Mastercard offers: Access to offers and benefits including discounts on streaming services, ride sharing, grocery delivery, travel services and more.

"After listening to our customers about what they value most, we are proud to offer the enhanced BMO Premium Rewards Credit Card, in collaboration with Mastercard, with exceptional rewards and benefits," said Jennifer Douglas, Head of North American Retail and Small Business Payments at BMO. "With vast earning potential, this card is designed to help our customers make real financial progress."

Earned points never expire and cardholders can redeem them for gift cards, cash, statement credits, travel and more.

"Consumers want offers and rewards that support their daily lives; they want to earn them and use them in categories they enjoy regularly," said Julie Schanzer, Executive Vice President at Mastercard. "We have collaborated with BMO to launch the new BMO Premium Rewards Credit Card to enhance everyday experiences, providing meaningful benefits and peace of mind exactly where consumers are investing their time and money."

Those insights are supported in a recent BMO Real Financial Progress Index that found Americans are increasing their summer spending across numerous categories, particularly on vacations and travel, with a quarter of Americans saying they will spend more on getaways this summer compared to last year.

To apply and view the complete list of benefits for the BMO Premium Rewards Credit Card, click here.

About Mastercard

Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

www.mastercard.com 

About BMO Financial Group

BMO Financial Group is the eighth largest bank in North America by assets, with total assets of $1.4 trillion as of April 30, 2024. Serving customers for 200 years and counting, BMO is a diverse team of highly engaged employees providing a broad range of personal and commercial banking, wealth management, global markets and investment banking products and services to 13 million customers across Canada, the United States, and in select markets globally. Driven by a single purpose, to Boldly Grow the Good in business and life, BMO is committed to driving positive change in the world, and making progress for a thriving economy, sustainable future, and inclusive society.

Cision View original content:https://www.prnewswire.com/news-releases/bmo-launches-enhanced-premium-rewards-credit-card-with-mastercard-to-help-customers-make-real-financial-progress-302214741.html

SOURCE BMO Financial Group

FAQ

What are the new reward rates for the BMO Premium Rewards Credit Card?

The enhanced BMO Premium Rewards Credit Card offers 4x points on gas, electric vehicle charging, groceries, and dining, 2x points on hotels and airfare (both up to $2,000 in combined spend per quarter), and 1x points on all other purchases.

Is there an anniversary bonus for the BMO Premium Rewards Credit Card?

Yes, cardholders receive a 10% anniversary bonus points every year based on net purchases made in the year prior from the customer's anniversary date.

When was the enhanced BMO Premium Rewards Credit Card launched?

BMO launched the enhanced BMO Premium Rewards Credit Card on August 6, 2024.

Do existing BMO Premium Rewards Credit Card holders need to apply for the enhanced version?

No, existing cardholders will have the upgrades applied to their cards automatically.

What can BMO Premium Rewards Credit Card points be redeemed for?

Points earned with the BMO Premium Rewards Credit Card can be redeemed for gift cards, cash, statement credits, travel, and more. The points never expire.

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