Going out with a bang: Travel for New Year's Eve skyrockets
Agoda reports a significant resurgence in international travel for New Year's Eve, revealing a 29% increase in searches compared to last year and an impressive 88% rise over 2020. Notably, searches have surpassed pre-pandemic levels by 41%. Tokyo tops the list for Asia, while New York City and London lead in North America and Europe, respectively. The data indicates a diverse range of preferences, with urban and beach destinations both popular. Agoda, part of Booking Holdings (BKNG), operates a network of 2.9 million hotels and properties globally.
- 29% increase in searches for countdown getaways compared to last year.
- 88% rise in searches compared to 2020.
- 41% higher searches than pre-pandemic levels in 2019.
- Popularity of urban destinations boosts travel interest.
- None.
Tokyo, New York, London regional favorites for countdown festivities
SINGAPORE, Dec. 26, 2022 /PRNewswire/ -- For the first time in three years hassle-free international travel is possible again for New Year's Eve – and travelers are jumping at the opportunity to take advantage. Agoda data shows a
For New Year's Eve this year, urban destinations are the most sought-after globally, with travelers looking to join the crowds to enjoy big festivities and breathtaking fireworks displays. Agoda, a leading digital travel platform, also looked at search data specific for New Year's Eve travel by region, sharing top destinations in North America, Europe, and Asia.
Asia sees Tokyo take the number one spot. Ever since Japan reopened its borders to inbound tourism, the popularity of the land of the rising sun has been on a different level. Asia's New Year's Eve top-three is completed by Thailand favorite Bangkok, Thailand and recently reopened Taipei, Taiwan.
In North America, travelers are most looking forward to watching the ball drop in New York City. While many others are hoping to start 2023 with lady luck smiling on them in Las Vegas, or among the stars in Los Angeles.
The search data for Europe shows London and Paris in the number one and two spots respectively. While they're in the top five, it's not Rome or Amsterdam where travelers are looking to spend the closing seconds of 2022. Instead, the Turkish capital Istanbul comes in third. The continent-crossing city on the banks of the Bosporus allures many and may look forward to hosting an influx of travelers to celebrate the year's final countdown.
But a city trip isn't the only travel category to have made the top list. With winter in full swing in the northern hemisphere, lots of travelers are looking to kick off 2023 in warmer climes. Famous beach destinations like Pattaya and Bali in Asia, and Honolulu and Cancun in North America claim a spot in the ranking and prove that for New Year's Eve one size does not fit all.
ABOUT AGODA
Agoda helps anyone travel anywhere with its great value deals on a global network of 2.9M hotels and holiday properties worldwide, plus flights, airport transfers and more. Agoda.com and the Agoda mobile app are available in 39 languages, and supported by 24/7 customer support.
Headquartered in Singapore, Agoda is part of Booking Holdings (Nasdaq: BKNG) and employs more than 5,500 staff in 35 markets, dedicated to leveraging best-in-class technology to make travel even easier.
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SOURCE Agoda
FAQ
What percentage increase in searches for New Year's Eve travel did Agoda report for 2022?
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What is the significance of New York City in Agoda's New Year's Eve travel report?
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What does Agoda attribute the increased travel interest for New Year's Eve to?
