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MEDIA ADVISORY: Brown-Forman Statement

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The recent agreement between the U.S. and the EU aims to prevent the doubling of tariffs on American whiskey, a positive development acknowledged by stakeholders. The Biden Administration and EU negotiators are commended for their efforts. However, American whiskey continues to face a 25% retaliatory tariff in the EU and UK. There is optimism among industry participants that these negotiations will progress further, with the potential for complete tariff removal in the future.

Positive
  • Agreement reached to avoid doubling tariffs on American whiskey.
  • Biden Administration commended for diplomatic efforts in trade negotiations.
Negative
  • American whiskey still subject to a 25% retaliatory tariff in the EU and UK.

We are encouraged by today’s agreement between the U.S. and the EU to avoid the doubling of tariffs on American whiskey. We applaud the Biden Administration and its EU counterparts for this positive step forward. However, American whiskey still remains subject to 25% retaliatory tariffs in the EU and UK. We remain hopeful that the negotiators will build on the progress that’s been made and ultimately secure a removal of tariffs on American whiskey.

FAQ

What is the impact of the U.S.-EU agreement on American whiskey tariffs?

The agreement prevents the doubling of tariffs on American whiskey, which is a positive outcome for the industry.

What are the current tariffs on American whiskey in the EU and UK?

American whiskey remains subject to a 25% retaliatory tariff in both the EU and UK.

Who is responsible for the agreement regarding whiskey tariffs?

The agreement is a result of negotiations between the Biden Administration and EU counterparts.

Will the tariffs on American whiskey be removed completely?

There is hope that ongoing negotiations may lead to the complete removal of tariffs on American whiskey.

Brown-Forman Corp.

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