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Brightcove Named “Best Overall Video Marketing Company” in 7th Annual MarTech Breakthrough Awards Program

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Brightcove (NASDAQ: BCOV) has been named the 'Best Overall Video Marketing Company' for the second consecutive year in the 7th annual MarTech Breakthrough Awards. The company's Marketing Studio solution was highlighted for its innovative features, including a new web-based video editing tool that simplifies content creation and management. Brightcove's video platform offers comprehensive tools for creation, distribution, and first-party data analysis, enabling businesses across industries to leverage video for audience engagement, product sales, and brand growth.

CEO Marc DeBevoise emphasized Brightcove's commitment to evolving their solutions to enhance enterprise clients' marketing and sales strategies. The MarTech Breakthrough Awards, which attracted over 4,000 nominations this year, recognize top companies in marketing, sales, and advertising technology globally.

Brightcove (NASDAQ: BCOV) è stata nominata 'Migliore Azienda di Video Marketing' per il secondo anno consecutivo ai 7° MarTech Breakthrough Awards. La soluzione Marketing Studio dell'azienda è stata evidenziata per le sue caratteristiche innovative, tra cui un nuovo strumento di editing video basato sul web che semplifica la creazione e la gestione dei contenuti. La piattaforma video di Brightcove offre strumenti completi per la creazione, distribuzione e analisi dei dati di prima parte, permettendo alle aziende di vari settori di sfruttare il video per coinvolgere il pubblico, aumentare le vendite di prodotto e far crescere il marchio.

Il CEO Marc DeBevoise ha sottolineato l'impegno di Brightcove nell'evolvere le proprie soluzioni per migliorare le strategie di marketing e vendite dei clienti aziendali. I MarTech Breakthrough Awards, che quest'anno hanno ricevuto oltre 4.000 candidature, riconoscono le migliori aziende a livello globale nel marketing, vendite e tecnologia pubblicitaria.

Brightcove (NASDAQ: BCOV) ha sido nombrada 'Mejor Empresa de Marketing de Video' por segundo año consecutivo en los 7° MarTech Breakthrough Awards. La solución Marketing Studio de la empresa fue destacada por sus características innovadoras, incluyendo una nueva herramienta de edición de video basada en la web que simplifica la creación y gestión de contenidos. La plataforma de video de Brightcove ofrece herramientas completas para la creación, distribución y análisis de datos de primera parte, permitiendo a las empresas de diversas industrias aprovechar el video para la participación del público, ventas de productos y crecimiento de la marca.

El CEO Marc DeBevoise enfatizó el compromiso de Brightcove de hacer evolucionar sus soluciones para mejorar las estrategias de marketing y ventas de sus clientes empresariales. Los MarTech Breakthrough Awards, que este año recibieron más de 4,000 nominaciones, reconocen a las mejores empresas en tecnología de marketing, ventas y publicidad a nivel mundial.

브라이트코브 (NASDAQ: BCOV)는 제7회 MarTech Breakthrough Awards에서 2년 연속 '최고의 비디오 마케팅 회사'로 선정되었습니다. 회사의 마케팅 스튜디오 솔루션은 콘텐츠 제작과 관리의 간소화를 위한 웹 기반 비디오 편집 도구를 포함한 혁신적인 기능으로 주목받았습니다. 브라이트코브의 비디오 플랫폼은 제작, 배포 및 1차 데이터 분석을 위한 포괄적인 도구를 제공하여 다양한 산업의 기업들이 오디언스 참여, 제품 판매 및 브랜드 성장을 위해 비디오를 활용할 수 있도록 합니다.

CEO 마크 드베부아즈는 브라이트코브가 기업 고객의 마케팅 및 판매 전략을 향상시키기 위해 솔루션을 발전시키기로 약속했다고 강조했습니다. 올해 4,000개 이상의 후보작이 접수된 MarTech Breakthrough Awards는 전 세계 마케팅, 판매 및 광고 기술 분야의 우수 기업을 인정합니다.

Brightcove (NASDAQ: BCOV) a été nommé 'Meilleure entreprise de marketing vidéo' pour la deuxième année consécutive lors des 7èmes MarTech Breakthrough Awards. La solution Marketing Studio de l'entreprise a été mise en avant pour ses fonctionnalités innovantes, y compris un nouvel outil de montage vidéo basé sur le web qui simplifie la création et la gestion de contenu. La plateforme vidéo de Brightcove propose des outils complets pour la création, la distribution et l'analyse des données de première partie, permettant aux entreprises de divers secteurs d'exploiter la vidéo pour l'engagement du public, les ventes de produits et la croissance de la marque.

Le CEO Marc DeBevoise a souligné l'engagement de Brightcove à faire évoluer ses solutions pour améliorer les stratégies de marketing et de vente de ses clients entreprises. Les MarTech Breakthrough Awards, qui ont attiré plus de 4 000 nominations cette année, reconnaissent les meilleures entreprises mondiale dans les technologies de marketing, de vente et de publicité.

Brightcove (NASDAQ: BCOV) wurde für das zweite Jahr in Folge als 'Bester Video-Marketing-Anbieter' bei den 7. jährlichen MarTech Breakthrough Awards ausgezeichnet. Die Marketing Studio-Lösung des Unternehmens wurde für ihre innovativen Funktionen hervorgehoben, darunter ein neues webbasiertes Video-Bearbeitungstool, das die Erstellung und Verwaltung von Inhalten vereinfacht. Die Video-Plattform von Brightcove bietet umfassende Werkzeuge für die Erstellung, Verbreitung und Analyse erster Parteidaten, sodass Unternehmen in verschiedenen Branchen Video für die Zielgruppenansprache, den Produktverkauf und das Wachstum der Marke nutzen können.

CEO Marc DeBevoise betonte das Engagement von Brightcove, ihre Lösungen weiterzuentwickeln, um die Marketing- und Vertriebsstrategien ihrer Unternehmensmandanten zu verbessern. Die MarTech Breakthrough Awards, die in diesem Jahr über 4.000 Nominierungen erhielten, erkennen weltweit die besten Unternehmen in Marketing, Vertrieb und Werbetechnologie an.

Positive
  • Won 'Best Overall Video Marketing Company' award for the second consecutive year
  • Recognized for innovative video engagement solutions
  • Introduced new web-based video editing tool in Marketing Studio
  • Provides comprehensive video platform for creation, distribution, and data analysis
Negative
  • None.

For the second year in a row, Brightcove wins the prestigious international award, which recognizes standout marketing, advertising and sales technology in the martech industry

BOSTON--(BUSINESS WIRE)-- Brightcove (NASDAQ: BCOV), the world’s most trusted streaming technology company, has been named the winner of the “Best Overall Video Marketing Company” award in the 7th annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today.

“At Brightcove, we are continuously evolving our solutions to enhance our enterprise clients’ marketing and sales strategies, enabling them to effectively engage and guide their customers along the path to purchase,” said Brightcove CEO Marc DeBevoise. “Being honored with a MarTech Breakthrough Award for the second consecutive year is a testament to our commitment and the significant positive impact our video engagement solutions provide to our customers’ growth and success.”

From creation to distribution and first-party data, Brightcove’s video platform offers the technology and resources companies need to have control over their video marketing content. With Brightcove, customers from any industry can unlock the power of video to attract and engage new audiences, sell more products and services, and grow their brands.

The company was recognized as the “Best Overall Video Marketing Company” for its innovative and best-in-class solutions to customers worldwide, emphasizing its Marketing Studio solution.

Brightcove Marketing Studio helps marketers uplevel their video strategy and drive awareness and sales with videos on their websites, social media accounts, and e-commerce pages. Brightcove’s video marketing solution provides marketers with the tools and insights needed to manage their content and use it as a competitive advantage. Brightcove recently added new functionality to Marketing Studio by implementing an easy-to-use, web-based video editing tool that accelerates video creation, management, and publishing workflows. Tailored to serve marketers’ content creation needs, the editing functionality is designed for anyone to use, ensuring all users can leverage its full potential, regardless of their level of video expertise.

The mission of the MarTech Breakthrough Awards is to honor excellence and recognize the innovation, hard work and success across the global MarTech industry. This year’s program attracted more than 4,000 nominations.

For more information, visit Brightcove.com.

About MarTech Breakthrough
Part of Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the MarTech Breakthrough Awards program is devoted to honoring excellence in marketing, ad and sales technology companies, products and people. The MarTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough marketing technology companies and products in categories including marketing automation, AdTech, SalesTech, marketing analytics, performance marketing, CRM, content and social marketing, website, SEM, mobile marketing and more. For more information, visit MarTechBreakthrough.com.

About Brightcove Inc. (NASDAQ: BCOV)
Brightcove creates the world’s most reliable, scalable, and secure streaming technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 60 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do. Follow Brightcove on LinkedIn, X, Facebook, Instagram, Threads, and YouTube. Visit Brightcove.com.

Media

Brightcove

Joseph J. Nuñez, Director of Global Communications & Public Relations

jnunez@brightcove.com

Source: Brightcove

FAQ

What award did Brightcove (BCOV) win in the MarTech Breakthrough Awards 2023?

Brightcove (BCOV) won the 'Best Overall Video Marketing Company' award in the 7th annual MarTech Breakthrough Awards for the second consecutive year.

What new feature did Brightcove (BCOV) add to its Marketing Studio solution?

Brightcove (BCOV) added a new web-based video editing tool to its Marketing Studio solution, designed to accelerate video creation, management, and publishing workflows for marketers of all skill levels.

How many nominations did the MarTech Breakthrough Awards receive in 2023?

The MarTech Breakthrough Awards program attracted more than 4,000 nominations in 2023.

What does Brightcove's (BCOV) video platform offer to businesses?

Brightcove's (BCOV) video platform offers technology and resources for video content creation, distribution, first-party data analysis, and tools to attract and engage audiences, sell products and services, and grow brands across various industries.

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