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Brightcove Announces New and Expanded AI Suite Pilots

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Brightcove (NASDAQ: BCOV) announced the expansion of its AI Suite with new features and pilots. The company will launch an AI-Text-to-Video pilot in Q1 2025 and add AI-automated thumbnail creation and video chaptering to its AI-Metadata Optimizer solution. The AI Suite pilot program has reached capacity with over 50 participating customers, including MLT, Fidelity Investments, and Kaplan. The suite integrates AI models from Anthropic, AWS, and Google, focusing on content creation, management, optimization, engagement, monetization, and quality efficiency. Customers have reported positive feedback about time and cost savings, along with increased audience engagement.

Brightcove (NASDAQ: BCOV) ha annunciato l'espansione della sua AI Suite con nuove funzionalità e progetti pilota. L'azienda lancerà un pilota AI-Text-to-Video nel primo trimestre del 2025 e aggiungerà la creazione automatizzata di miniature e la suddivisione in capitoli video alla sua soluzione AI-Metadata Optimizer. Il programma pilota dell'AI Suite ha raggiunto la capacità massima con oltre 50 clienti partecipanti, tra cui MLT, Fidelity Investments e Kaplan. La suite integra modelli di intelligenza artificiale di Anthropic, AWS e Google, concentrandosi su creazione di contenuti, gestione, ottimizzazione, coinvolgimento, monetizzazione ed efficienza qualitativa. I clienti hanno segnalato feedback positivi riguardo ai risparmi di tempo e costi, insieme a un aumento del coinvolgimento del pubblico.

Brightcove (NASDAQ: BCOV) anunció la expansión de su AI Suite con nuevas características y pilotos. La compañía lanzará un piloto de AI-Text-to-Video en el primer trimestre de 2025 y añadirá la creación automatizada de miniaturas y la segmentación de videos a su solución AI-Metadata Optimizer. El programa piloto de AI Suite ha alcanzado su capacidad máxima con más de 50 clientes participantes, incluyendo MLT, Fidelity Investments y Kaplan. La suite integra modelos de inteligencia artificial de Anthropic, AWS y Google, centrándose en la creación de contenido, gestión, optimización, compromiso, monetización y eficiencia de calidad. Los clientes han reportado comentarios positivos sobre el ahorro de tiempo y costos, junto con un aumento en el compromiso de la audiencia.

브라이트코브(Brightcove) (NASDAQ: BCOV)는 새로운 기능과 파일럿이 포함된 AI Suite의 확장을 발표했습니다. 이 회사는 2025년 1분기에 AI-텍스트-비디오 파일럿을 런칭할 예정이며 AI-메타데이터 최적화 솔루션에 AI 자동 썸네일 생성 및 비디오 챕터링을 추가할 것입니다. AI Suite 파일럿 프로그램은 MLT, 피델리티 투자, 카플란을 포함하여 50개 이상의 참여 고객으로 용량에 도달했습니다. 이 스위트는 Anthropic, AWS 및 Google의 AI 모델을 통합하여 콘텐츠 생성, 관리, 최적화, 참여, 수익화 및 품질 효율성에 중점을 두고 있습니다. 고객들은 시간과 비용 절감, 그리고 청중 참여 증가에 대한 긍정적인 피드백을 보고했습니다.

Brightcove (NASDAQ: BCOV) a annoncé l'expansion de sa AI Suite avec de nouvelles fonctionnalités et des pilotes. L'entreprise lancera un pilote AI-Text-to-Video au premier trimestre 2025 et ajoutera la création automatisée de miniatures et le découpage vidéo à sa solution AI-Metadata Optimizer. Le programme pilote de l'AI Suite a atteint sa capacité maximale avec plus de 50 clients participants, dont MLT, Fidelity Investments et Kaplan. La suite intègre des modèles d'IA d'Anthropic, AWS et Google, en se concentrant sur la création, la gestion, l'optimisation, l'engagement, la monétisation et l'efficacité de la qualité du contenu. Les clients ont signalé des retours positifs concernant les économies de temps et de coûts, ainsi qu'une augmentation de l'engagement du public.

Brightcove (NASDAQ: BCOV) gab bekannt, dass die AI Suite mit neuen Funktionen und Pilotprojekten erweitert wird. Das Unternehmen wird im ersten Quartal 2025 ein AI-Text-to-Video-Pilotprojekt starten und die automatisierte Erstellung von Thumbnails sowie die Kapitelung von Videos zu seiner AI-Metadata-Optimizer-Lösung hinzufügen. Das Pilotprogramm der AI Suite hat mit über 50 teilnehmenden Kunden, darunter MLT, Fidelity Investments und Kaplan, seine Kapazität erreicht. Die Suite integriert KI-Modelle von Anthropic, AWS und Google und konzentriert sich auf die Erstellung, Verwaltung, Optimierung, Interaktion, Monetarisierung und Qualitätseffizienz von Inhalten. Die Kunden berichteten von positivem Feedback zu Zeit- und Kosteneinsparungen sowie von einem erhöhten Publikumseindruck.

Positive
  • Strong customer adoption with pilot program reaching maximum capacity
  • Positive feedback from major clients regarding time and cost savings
  • Strategic partnerships with leading AI providers (Anthropic, AWS, Google)
  • Platform expansion with new AI features addressing key business needs
Negative
  • New AI-Text-to-Video feature delayed until Q1 2025

Insights

The expansion of Brightcove's AI Suite represents an iterative approach to AI implementation in video streaming technology, but with immediate revenue impact. The pilot program reaching capacity with 50+ customers shows strong market interest, though commercial launch isn't until Q1 2025. Key features like AI-Text-to-Video and enhanced AI-Metadata Optimizer capabilities could potentially streamline content creation and management workflows, but monetization potential remains speculative.

The partnership with major AI providers like Anthropic, AWS and Google adds technical credibility, while integrations with CaptionHub and Frammer expand functionality. However, the extended timeline to commercial deployment and pilot-phase status suggest this is more of a strategic positioning move than an immediate revenue driver. The focus on customer feedback and iterative development indicates a measured, low-risk approach to AI integration.

Announcing new AI-Text-to-Video pilot and expansion of AI-Metadata Optimizer pilot to include automated thumbnail creation and auto-chaptering

The customer-focused approach has reached its AI pilot capacity with more than 50 participating customers

BOSTON--(BUSINESS WIRE)-- Brightcove (NASDAQ: BCOV), the world’s most trusted streaming technology company, today announced it will expand its recently launched Brightcove AI Suite with a new AI-Text-to-Video pilot in Q1 2025 and will soon add additional capabilities to its AI-Metadata Optimizer solution with AI-automated thumbnail creation and video chaptering. The Brightcove AI Suite is a multifaceted solution set, shaping the future of video and engagement by helping organizations reach and engage audiences and boost revenue growth and efficiencies.

For the unveiling of its AI Suite in September, Brightcove took a collaborative approach to testing its AI-powered solutions through a pilot program that puts the customer at the center of its product strategies. The company is building alongside its customers to develop intelligent solutions to help them deliver on their unique business goals that drive efficiency and engagement. This customer-centric approach to the AI Suite launch generated incredible interest from hundreds of customers, maximizing the AI pilot capacity limit.

“Since launching the Brightcove AI Suite pilot program six weeks ago, we’ve received incredible feedback from our customers about how our solutions are helping them save time and money and increase engagement with their audiences,” shared Kathy Klingler, Chief Marketing Officer at Brightcove. “What’s so valuable about the pilot program is testing our products and solutions with our customers before they launch commercially. They are engaged and communicating what works, what needs tweaking, and what they would like to see our platform do in the future, and that informs our roadmap.”

Brightcove is working closely with each customer in the pilot to gather feedback, analyze their business needs, and evaluate how to adapt the Brightcove AI Suite to help our customers generally maximize content utilization, drive engagement, grow revenue, and solve cost-to-quality challenges. The launch has seen great success, accelerating specific capabilities for general availability within the next quarter. Customers currently testing the AI Suite, like Management Leadership for Tomorrow (MLT), Fidelity Investments, and Kaplan, have all shared positive feedback and suggestions about how they envision the solutions could impact their business and workflows.

“Overall, we're excited about what this can do for our organization. The biggest additional value is integrating these AI capabilities within the Brightcove platform to save us time from going to multiple places,” shared Jason Riley, Corporate IT Leader at Gaia.

The current AI Suite pilot program is expanding its feature set with enhanced functionality for the AI Metadata Optimizer, including automated thumbnail generation and chaptering. The program is also set to expand with the introduction of a new solution for participants to test next quarter: an AI Text-to-Video. This new solution will transform text prompts into video content that customers can edit within the platform.

The AI Text-to-Video pilot program will join the Brightcove AI Suite in Q1 2025, and customers interested in early access can sign up now via the website. The pilot program includes Brightcove’s AI Content Multiplier, AI Universal Translator, AI Metadata Optimizer, AI Engagement Maximizer, and AI Cost-to-Quality Optimizer.

Built within the Brightcove video platform, the Brightcove AI Suite is designed to help organizations in four key areas (content creation, content management, optimization, content engagement and monetization, and quality and efficiency). It uses models from industry leaders like Anthropic, AWS, and Google to deliver excellence and speed of innovation. Additionally, Brightcove has integrated AI solutions from partners like CaptionHub and Frammer. The AI Suite is also built in line with the Brightcove AI Pledge, the company’s commitment to securely handling customer data with transparency and responsibility.

Brightcove will bring its AI Suite to its customers and prospects in person through its roadshow event, Brightcove Live in Los Angeles, on November 14 at NeueHouse Hollywood. Following a successful run in Amsterdam and New York City, the event series brings together top leaders from various industries to explore the impact of AI on media and enterprise businesses. To learn more about Brightcove Live in Los Angeles, click here.

For more information, visit Brightcove.com.

About Brightcove Inc.

Brightcove creates the world’s most reliable, scalable, and secure streaming technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 60 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do. Follow Brightcove on LinkedIn, X, Facebook, Instagram, Threads, and YouTube. Visit Brightcove.com.

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press@brightcove.com

Source: Brightcove

FAQ

When will Brightcove (BCOV) launch its AI-Text-to-Video pilot?

Brightcove will launch its AI-Text-to-Video pilot in Q1 2025.

What new features is Brightcove (BCOV) adding to its AI-Metadata Optimizer?

Brightcove is adding AI-automated thumbnail creation and video chaptering capabilities to its AI-Metadata Optimizer solution.

How many customers are participating in Brightcove's (BCOV) AI Suite pilot program?

The AI Suite pilot program has reached its capacity with more than 50 participating customers.

Which major companies are testing Brightcove's (BCOV) AI Suite?

Major companies testing the AI Suite include Management Leadership for Tomorrow (MLT), Fidelity Investments, and Kaplan.

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