STOCK TITAN

Merrill and IMG Academy Launch Partnership to Bring Financial Education to Student-Athletes

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Positive)
Tags
partnership

Merrill Wealth Management and IMG Academy have announced a three-year partnership to provide financial education to student-athletes and their families. The program, set to begin in the 2024/2025 academic year, aims to help students navigate the complex financial landscape of sports. It will offer educational sessions, campus assemblies, self-study materials, and one-on-one meetings with Merrill advisors.

The curriculum will incorporate Bank of America's Better Money Habits resource, covering topics such as savings, spending, credit, and investing. This initiative aligns with Merrill's dedicated Sports & Entertainment group, introduced three years ago to address the unique financial challenges in the sports industry.

IMG Academy, known for its holistic approach to student-athlete development, sees this partnership as a valuable addition to its educational offerings, both at its Bradenton, Florida campus and through its online program, IMG Academy+.

Merrill Wealth Management e IMG Academy hanno annunciato una partnership triennale per fornire educazione finanziaria agli studenti-atleti e alle loro famiglie. Il programma, che inizierà nell'anno accademico 2024/2025, mira ad aiutare gli studenti a orientarsi nel complesso panorama finanziario dello sport. Offrirà sessioni educative, assemblee nel campus, materiali per lo studio autonomo e incontri individuali con i consulenti di Merrill.

Il curriculum integrerà la risorsa Better Money Habits di Bank of America, coprendo argomenti come risparmi, spese, credito e investimenti. Questa iniziativa si allinea con il gruppo dedicato di Merrill Sport & Entertainment, introdotto tre anni fa per affrontare le sfide finanziarie uniche nel settore sportivo.

IMG Academy, nota per il suo approccio olistico allo sviluppo degli studenti-atleti, vede questa partnership come un'aggiunta preziosa alle sue offerte educative, sia nel suo campus di Bradenton, in Florida, che attraverso il suo programma online, IMG Academy+.

Merrill Wealth Management e IMG Academy han anunciado una asociación de tres años para proporcionar educación financiera a los estudiantes-atletas y sus familias. El programa, que comenzará en el año académico 2024/2025, tiene como objetivo ayudar a los estudiantes a navegar por el complejo panorama financiero del deporte. Ofrecerá sesiones educativas, asambleas en el campus, materiales de autoestudio y reuniones individuales con asesores de Merrill.

El currículo incorporará el recurso Better Money Habits de Bank of America, abarcando temas como ahorros, gastos, crédito e inversiones. Esta iniciativa se alinea con el grupo dedicado de Merrill en Deportes y Entretenimiento, introducido hace tres años para abordar los desafíos financieros únicos de la industria deportiva.

IMG Academy, conocida por su enfoque holístico en el desarrollo de estudiantes-atletas, ve esta asociación como un valioso complemento a sus ofertas educativas, tanto en su campus de Bradenton, Florida, como a través de su programa en línea, IMG Academy+.

메릴 웰스 매니지먼트와 IMG 아카데미는 3년 파트너십을 발표하여 학생-athlete와 그들의 가족에게 재정 교육을 제공합니다. 2024/2025 학년도에 시작될 예정인 이 프로그램은 학생들이 스포츠의 복잡한 재정 환경을 탐색하는 데 도움을 주는 것을 목표로 합니다. 교육 세션, 캠퍼스 집회, 자습 자료 및 메릴 고문과의 일대일 회의를 제공합니다.

커리큘럼은 뱅크 오브 아메리카의 Better Money Habits 자료를 통합하여 저축, 지출, 신용 및 투자와 같은 주제를 다룰 것입니다. 이 이니셔티브는 스포츠 산업의 독특한 재정적 도전에 대응하기 위해 3년 전 도입된 메릴의 스포츠 및 엔터테인먼트 전담 그룹과 일치합니다.

학생-athlete 개발에 대한 총체적인 접근 방식으로 알려진 IMG 아카데미는 이 파트너십을 브래던턴, 플로리다 캠퍼스와 온라인 프로그램 IMG 아카데미+를 통해 교육 제공의 귀중한 추가로 보고 있습니다.

Merrill Wealth Management et IMG Academy ont annoncé un partenariat de trois ans pour fournir une éducation financière aux étudiants-athlètes et à leurs familles. Le programme, qui débutera lors de l'année académique 2024/2025, vise à aider les étudiants à naviguer dans le paysage financier complexe du sport. Il proposera des sessions éducatives, des assemblées sur le campus, des supports d'auto-apprentissage et des réunions individuelles avec des conseillers de Merrill.

Le cursus incorporera la ressource Better Money Habits de Bank of America, couvrant des sujets tels que l'épargne, les dépenses, le crédit et l'investissement. Cette initiative s'aligne avec le groupe dédié Sports & Entertainment de Merrill, introduit il y a trois ans pour faire face aux défis financiers uniques de l'industrie du sport.

IMG Academy, connue pour son approche holistique du développement des étudiants-athlètes, considère ce partenariat comme un ajout précieux à ses offres éducatives, tant sur son campus de Bradenton, en Floride, que par le biais de son programme en ligne, IMG Academy+.

Merrill Wealth Management und IMG Academy haben eine drei-jährige Partnerschaft angekündigt, um finanzielle Bildung für Schüler-Sportler und deren Familien anzubieten. Das Programm, das im akademischen Jahr 2024/2025 beginnen soll, zielt darauf ab, den Schülern zu helfen, sich im komplexen finanziellen Umfeld des Sports zurechtzufinden. Es werden Bildungsseminare, Campusversammlungen, Selbststudienmaterialien und persönliche Treffen mit Beratern von Merrill angeboten.

Der Lehrplan wird die Ressource Better Money Habits der Bank of America integrieren, die Themen wie Sp sparen, Ausgeben, Kredit und Investitionen abdeckt. Diese Initiative steht im Einklang mit der Sport- und Unterhaltungsgruppe von Merrill, die vor drei Jahren ins Leben gerufen wurde, um die einzigartigen finanziellen Herausforderungen der Sportindustrie anzugehen.

Die IMG Academy, bekannt für ihren ganzheitlichen Ansatz zur Entwicklung von Schüler-Sportlern, betrachtet diese Partnerschaft als wertvolle Ergänzung zu ihren Bildungsangeboten, sowohl auf ihrem Campus in Bradenton, Florida, als auch über ihr Online-Programm, IMG Academy+.

Positive
  • Partnership expands Merrill's reach in the lucrative sports and entertainment sector
  • Potential for increased client acquisition among future professional athletes
  • Enhances Bank of America's (BAC) brand image in education and youth financial literacy
Negative
  • None.

The Multi-Year Partnership Aims to Empower Student-Athletes to Pursue Financial Goals

NEW YORK, July 25, 2024 /PRNewswire/ -- Today, Merrill Wealth Management and IMG Academy announced a three-year partnership to offer more education and resources around financial awareness to student-athletes and their families. The program aims to provide actionable financial education to IMG Academy student-athletes that can help them throughout their student-athlete journey and in life.

"Athletes today are navigating an increasingly complex financial landscape and are expected to make decisions at an early age that can have a significant impact on their futures," said Greg McGauley, Head of Merrill Private Wealth Management, International and Institutional Groups. "That is why this partnership with IMG Academy is so important and timely. It offers students and their parents the education and resources to help them make informed financial decisions now and in the future."

Recognizing the growing need for financial advice and having long-served clients in the sports industry, Merrill increased its commitment three years ago through the introduction of a dedicated Sports & Entertainment group. These advisors are well-versed in the unique challenges that the sports industry presents, and work with their sports clients to address these challenges. With the IMG Academy partnership, Merrill advisors will provide specialized personal financial education to IMG Academy student-athletes and families through a curriculum that incorporates Bank of America's free financial education resource, Better Money Habits, and covering such topics as:

  • Basic of savings and spending,
  • Introduction to credit,
  • General Investing information from Merrill, and more.

IMG Academy's intentional and unparalleled focus on holistic personal development sets it apart from any other education brand or institution in the world. It is the only prep school in the world with a dedicated staff of more than 100 specialists focused specifically on intentional personal development in the areas of leadership, mental performance, nutrition, communication, and sports science. IMG Academy across its boarding school and digital products, NCSA College Recruiting and IMG Academy+, helps place more than 30,000 student-athletes onto college athletic rosters annually.

"Given the modern high school and collegiate student-athlete landscape, it is becoming increasingly important to develop financial literacy at a younger age," said Brent Richard, CEO of IMG Academy.  "Establishing a partnership that provides our student-athletes and their families financial resources and knowledge is another significant addition to our holistic education curriculum, and only further increases the value of an IMG Academy education."

The financial education program will be offered to students and their families attending IMG Academy's onsite boarding school in Bradenton, Fla., and through their online program, IMG Academy+. The curriculum will go into effect during the 2024/2025 academic year and will include educational sessions, campus-wide assemblies, self-study materials, and an opportunity for students and their families to meet with a Merrill advisor one-on-one.

Bank of America

Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately 15,000 ATMs (automated teller machines) and award-winning digital banking with approximately 57 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (NYSE: BAC).

IMG Academy

IMG Academy is the world's leading sports education brand, providing a holistic education model that empowers student-athletes to win their future, preparing them for college and for life. IMG Academy provides growth opportunities for all student-athletes through an innovative suite of on-campus and online experiences:

  • Boarding school and camps, via a state-of-the-art campus in Bradenton, Fla.
  • Online coaching via the IMG Academy+ brand, with a focus on personal development through the lens of sport and performance.
  • Online college recruiting, via the NCSA brand, providing content, tools, coaching and access to a network of 40,000 college coaches.

To learn more about IMG Academy and its on-campus and online experiences, visit www.imgacademy.com.

Banking products are provided by Bank of America, N.A., and affiliated banks, Members FDIC and wholly owned subsidiaries of Bank of America Corporation.

Merrill Lynch, Pierce, Fenner & Smith Incorporated (also referred to as "MLPF&S" or "Merrill") makes available certain investment products sponsored, managed, distributed or provided by companies that are affiliates of Bank of America Corporation ("BofA Corp."). MLPF&S is a registered broker-dealer, registered investment adviser, Member SIPC and a wholly owned subsidiary of BofA Corp.

Investment products:  

Are Not FDIC Insured  

  Are Not Bank Guaranteed   

  May Lose Value    

For more Bank of America news, including dividend announcements and other important information, visit the Bank of America newsroom.  Click here to register for news email alerts.

Reporters may contact:

Julia Ehrenfeld, Bank of America  
Phone: 1.646.855.3267
julia.ehrenfeld@bofa.com

Mike Lovecchio, IMG Academy
Phone: 1.941.577.2961
mike.lovecchio@imgacademy.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/merrill-and-img-academy-launch-partnership-to-bring-financial-education-to-student-athletes-302206627.html

SOURCE Bank of America Corporation

FAQ

What is the duration of the partnership between Merrill and IMG Academy?

The partnership between Merrill Wealth Management and IMG Academy is set for three years.

When will the financial education program at IMG Academy start?

The financial education program will begin during the 2024/2025 academic year.

What topics will be covered in the financial education program for IMG Academy student-athletes?

The program will cover topics such as basics of savings and spending, introduction to credit, and general investing information from Merrill.

How will Bank of America (BAC) be involved in the financial education program?

The program will incorporate Bank of America's free financial education resource called Better Money Habits.

Bank of America Corporation

NYSE:BAC

BAC Rankings

BAC Latest News

BAC Stock Data

302.77B
7.82B
12.05%
60.77%
0.91%
Banks - Diversified
National Commercial Banks
Link
United States of America
CHARLOTTE