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Asset Entities Inc. Signs Iconic Music Producer and Executive Jeff Blue as Head of Entertainment

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Asset Entities Inc. (NASDAQ: ASST) has made a significant move in the entertainment sector by hiring Jeff Blue as the new Head of Entertainment. Blue is a renowned music producer and A&R executive, credited with over 170 million album sales. His role will focus on developing the AE.360.DDM platform, which aims to enhance music and entertainment marketing on Discord, a platform with 560 million registered users. Blue's expertise is expected to assist the company in discovering and promoting artists, expanding its influence in the rapidly growing Discord community. Additionally, the firm's Social Influencer Network will bolster client engagement and reach on social media. This strategic partnership could open up innovative avenues and increase revenue potential for Asset Entities, benefiting shareholders.

Positive
  • Hiring of Jeff Blue as Head of Entertainment could enhance company visibility and growth in the entertainment sector.
  • Jeff Blue's extensive industry experience is expected to unlock new opportunities and partnerships.
  • Focus on marketing through a platform with 560 million users may significantly increase potential revenue streams.
Negative
  • None.

Blue will Support the Marketing Team and Expansion Efforts for AE.360.DDM on Discord’s 560 Million Registered User Platform

DALLAS, April 17, 2023 (GLOBE NEWSWIRE) -- Asset Entities Inc. (NASDAQ: ASST), a provider of digital marketing and content delivery services across Discord and other social media platforms, not only struck “gold” but also “platinum,” signing an agreement with Jeff Blue to become the new Head of Entertainment for Asset Entities. Jeff Blue is a multi-platinum music producer, legendary A&R executive, award-winning songwriter, best-selling author and journalist, platinum-selling music supervisor and publisher, manager, and film/tv producer.

Jeff Blue’s work and impact in the music industry have resulted in sales of over 170 million albums worldwide, with over 50 signed artists, over 80 publishing deals, and hundreds of film & TV placements. Most notably, Jeff discovered, developed, and was Executive Producer of the biggest-selling debut album of the 21st Century, Hybrid Theory, by the Legendary Grammy Award-winning artist Linkin Park. In 2022, Jeff partnered with Mark Wahlberg’s production company to create a music docuseries. Jeff is also the author of the best-selling book “One Step Closer” (Simon & Schuster, 2020) which chronicles the inspiring story of his discovering and breaking Linkin Park.

Jeff Blue’s other artists include Grammy-winning and nominated icons such as Macy Gray, Korn, Limp Bizkit, Daniel Powter, Hoobastank, Better Than Ezra, and DJ Ashba of Guns N’ Roses, to name a few. Jeff is also responsible for co-music supervising and writing on multi-platinum soundtracks such as Aaliyah’s Queen of the Damned, as well as winning BMI songwriter awards, and writing numerous top ten hit songs around the world. Jeff has held Senior VP of A&R/Staff Producer positions for Warner Bros. Records, Interscope Records, Virgin/Capitol Music Group, Sony/BMG/Jive Records, Atlantic Records, Lava-Universal Republic, Zomba/Universal Publishing, and RCA/J Records. 

Asset Entities, through its AE.360.DDM platform will develop a Music and Entertainment A&R platform featuring Jeff Blue. Jeff will also assist the Company in marketing, locating up-and-coming and mainstream artists to bring them to the evolving and fast-growing Discord community platform, and will advise the Company on entertainment issues in music, media, film/tv, and the social media space.

“I looked at what Asset Entities is doing in the Discord space, and it’s incredible,” said Blue. “It reminds me of the companies like GoDaddy and Register.com that you could use to register a domain name and develop your website in the dot.com era of the internet…only Asset Entities is doing it for Discord. The team at Asset Entities knows Discord and has a unique vision and expertise that I believe will create many opportunities in the entertainment space on Discord, which would include bringing new and established artists, entertainment, and clothing companies to this community platform to expand their reach and promote fan interaction. I’m excited to be working with this new company.” 

Jeff Blue lectures at universities and music conferences worldwide and has taught at UCLA for many years. He has also appeared on TV shows such as Music’s Greatest Mysteries on Mark Cuban’s AXS TV, regularly appeared on FOX, ABC, CBS, and NBC news, and consults for Fortune 500 companies and start-ups in branding, music, and film integration.

About Asset Entities
Asset Entities Inc. is a technology company providing social media marketing, management, and content delivery across Discord, TikTok, Instagram, TwitterYouTube, and other social media platforms. Asset Entities is believed to be the first publicly-traded company based on the Discord platform, where it hosts some of Discord’s largest social community-based education and entertainment servers.

The Company’s AE.360.DDM suite of services is believed to be the first of its kind for the Design, Development, and Management of Discord community servers. Asset Entities’ initial AE.360.DDM customers have included businesses and celebrities.

The Company’s Social Influencer Network (SiN) service offers white-label marketing, content creation, content management, TikTok promotions, and TikTok consulting to clients in all industries and markets. The Company’s SiN influencers can increase the social media reach of client Discord servers and drives traffic to their businesses.

Learn more at assetentities.com, and follow the company on Twitter at $ASST and @assetentities.

Important Cautions Regarding Forward-Looking Statements
This press release contains forward-looking statements. In addition, from time to time, representatives of the Company may make forward-looking statements orally or in writing. These forward-looking statements are based on expectations and projections about future events, which are derived from the information currently available to the Asset Entities, Inc. (the “Company”). Such forward-looking statements relate to future events or the Company’s future performance, including its financial performance and projections, growth in revenue and earnings, and business prospects and opportunities. Forward-looking statements can be identified by those statement that are not historical in nature, particularly those that use terminology such as "may," "should," "expects," "anticipates," "contemplates," "estimates," "believes," "plans," "projected," "predicts," "potential," or "hopes" or the negative of these or similar terms. In evaluating these forward-looking statements, you should consider various factors, including: (i) the Company’s limited operating history; (ii) the Company’s ability to introduce new products and services; (iii) regulatory and compliance requirements; (iv) the effect of the COVID-19 pandemic on the Company and its current or intended markets; and (v) other risks and uncertainties described herein, as well as those risks and uncertainties that are described more fully in the section titled “Risk Factors” in the final prospectus related to the initial public offering filed with the SEC and other reports filed with the SEC thereafter. These and other factors may cause the Company’s actual results to differ materially from any forward-looking statement. Forward-looking statements are only predictions. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any responsibility to update the forward-looking statements in this release, except in accordance with applicable law.

Company Contacts:
Arshia Sarkhani, President and Chief Executive Officer
Michael Gaubert, Executive Chairman
Asset Entities Inc.
Tel +1 (214) 459-3117
Email Contact

Investor Contact:
Skyline Corporate Communications Group, LLC
Lisa Gray, Vice President
One Rockefeller Plaza, 11th Floor
New York, NY 10020
Office: (646) 893-5835 x1
Email: info@skylineccg.com


FAQ

What does the recent press release about ASST entail regarding Jeff Blue?

The press release details the hiring of Jeff Blue as Head of Entertainment for Asset Entities, highlighting his extensive experience and potential impact on the company's growth in the entertainment sector.

How will Jeff Blue's appointment affect Asset Entities' operations?

Jeff Blue's appointment is expected to enhance marketing strategies and artist discovery on the AE.360.DDM platform, potentially increasing revenue and engagement.

What is the AE.360.DDM platform mentioned in the ASST press release?

The AE.360.DDM platform is designed for music and entertainment marketing on Discord, aimed at promoting up-and-coming and mainstream artists.

How does Asset Entities plan to leverage Discord's user base?

Asset Entities aims to utilize Discord's 560 million registered users to expand its reach and promote artist engagement through its marketing efforts.

What opportunities does the partnership with Jeff Blue create for ASST?

The partnership with Jeff Blue is anticipated to create new marketing opportunities in the entertainment space, enhancing the company's profile and revenue potential.

Asset Entities Inc. Class B

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