Nashville’s Iconic Tootsie’s World Famous Orchid Lounge is Now Serving America’s Patriotic Beer – American Rebel Light!
American Rebel Holdings (NASDAQ: AREB) announced that Tootsie's World Famous Orchid Lounge, a historic Nashville honky tonk, has begun serving American Rebel Light beer in 16oz 'Tall Boy' cans. CEO Andy Ross expressed gratitude for this partnership with the iconic venue, which has a rich history of serving legendary country music stars.
Tootsie's, owned by Hattie Louise 'Tootsie' Bess from 1960-1978, was known for supporting emerging musicians and has hosted numerous country music legends. In 1992, businessman Steve Smith's acquisition of Tootsie's contributed significantly to downtown Nashville's revitalization. The venue continues to be a important part of Nashville's entertainment district and tourism, serving as both a proving ground for rising stars and a destination for established celebrities.
American Rebel Holdings (NASDAQ: AREB) ha annunciato che il Tootsie's World Famous Orchid Lounge, un leggendario honky tonk di Nashville, ha iniziato a servire la birra American Rebel Light in lattine 'Tall Boy' da 16 once. Il CEO Andy Ross ha espresso gratitudine per questa collaborazione con il locale iconico, che vanta una ricca storia nel servire leggende della musica country.
Tootsie's, di proprietà di Hattie Louise 'Tootsie' Bess dal 1960 al 1978, era conosciuto per il supporto ai musicisti emergenti e ha ospitato numerose leggende della musica country. Nel 1992, l'acquisizione di Tootsie's da parte del businessman Steve Smith ha contribuito significativamente alla riqualificazione del centro di Nashville. Il locale continua a essere una parte importante del distretto dell'intrattenimento di Nashville e del turismo, fungendo sia da campo di prova per nuove stelle che da meta per celebrità affermate.
American Rebel Holdings (NASDAQ: AREB) anunció que el Tootsie's World Famous Orchid Lounge, un famoso honky tonk en Nashville, ha comenzado a servir la cerveza American Rebel Light en latas 'Tall Boy' de 16 oz. El CEO Andy Ross expresó su agradecimiento por esta asociación con el icónico local, que tiene una rica historia de atención a legendarias estrellas de la música country.
Tootsie's, propiedad de Hattie Louise 'Tootsie' Bess de 1960 a 1978, era conocido por apoyar a músicos emergentes y ha acogido a numerosas leyendas de la música country. En 1992, la adquisición de Tootsie's por parte del empresario Steve Smith contribuyó significativamente a la revitalización del centro de Nashville. El local continúa siendo una parte importante del distrito de entretenimiento y turismo de Nashville, sirviendo como un campo de pruebas para las estrellas en ascenso y como un destino para celebridades consagradas.
American Rebel Holdings (NASDAQ: AREB)는 역사적인 내슈빌의 혼키통인 Tootsie's World Famous Orchid Lounge가 16온스 'Tall Boy' 캔에 담긴 American Rebel Light 맥주를 제공하기 시작했다고 발표했습니다. CEO Andy Ross는 전설적인 컨트리 음악 스타들에게 깊은 역사를 가진 아이코닉한 장소와의 파트너십에 감사의 뜻을 전했습니다.
1960년부터 1978년까지 Hattie Louise 'Tootsie' Bess가 소유했던 Tootsie's는 신인 뮤지션을 지원하는 것으로 유명했으며 수많은 컨트리 음악 전설을 초대했습니다. 1992년 사업가 Steve Smith의 Tootsie's 인수는 내슈빌 다운타운의 재활성화에 크게 기여했습니다. 이 장소는 현재도 내슈빌의 엔터테인먼트 지구와 관광의 중요한 부분으로, 신인 스타들의 시험 무대이자 유명인들의 목적지로 기능하고 있습니다.
American Rebel Holdings (NASDAQ: AREB) a annoncé que le Tootsie's World Famous Orchid Lounge, un honky tonk emblématique de Nashville, a commencé à servir la bière American Rebel Light en canettes 'Tall Boy' de 16 oz. Le PDG Andy Ross a exprimé sa gratitude pour ce partenariat avec cet endroit iconique, qui possède une riche histoire de service auprès des légendes de la musique country.
Tootsie's, détenu par Hattie Louise 'Tootsie' Bess de 1960 à 1978, était reconnu pour soutenir les musiciens émergents et a accueilli de nombreuses légendes de la musique country. En 1992, l'acquisition de Tootsie's par l'homme d'affaires Steve Smith a contribué de manière significative à la revitalisation du centre-ville de Nashville. L'endroit reste une partie importante du quartier de divertissement et du tourisme de Nashville, servant à la fois de tremplin pour les artistes en herbe et de destination pour les célébrités établies.
American Rebel Holdings (NASDAQ: AREB) gab bekannt, dass die Tootsie's World Famous Orchid Lounge, ein historisches Honky Tonk in Nashville, damit begonnen hat, das American Rebel Light Bier in 16oz 'Tall Boy' Dosen anzubieten. CEO Andy Ross äußerte dank für diese Partnerschaft mit dem ikonischen Veranstaltungsort, der eine reiche Geschichte im Umgang mit legendären Country-Musikstars hat.
Tootsie's, das von Hattie Louise 'Tootsie' Bess von 1960 bis 1978 betrieben wurde, war bekannt dafür, aufstrebende Musiker zu unterstützen und hat zahlreiche Legenden der Country-Musik beherbergt. Der Kauf von Tootsie's durch den Unternehmer Steve Smith im Jahr 1992 trug erheblich zur Revitalisierung der Innenstadt von Nashville bei. Der Veranstaltungsort ist nach wie vor ein wichtiger Teil des Unterhaltungsviertels und des Tourismus in Nashville und fungiert sowohl als Prüfstand für aufstrebende Talente als auch als Ziel für etablierte Prominente.
- Secured distribution partnership with iconic Nashville venue Tootsie's World Famous Orchid Lounge
- Expansion into high-traffic tourist destination with significant customer exposure
- None.
Nashville, TN, Jan. 23, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), is thrilled to announce that the iconic Nashville honky tonk Tootsie’s World Famous Orchid Lounge (tootsies.net), located on historic Broadway in downtown Nashville, has begun serving America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer– American Rebel Light. It is being served in the STAND TALL, STAND PROUD, BE LOUD “Tall Boy” 16oz can.
“Tootsie’s is part of music history and Rebel Light being served at Tootsie’s is historic for us. I’m very thankful that Steve Smith, Jonathan Scott and the team have faith in Rebel Light and we’re going to make them proud,” said American Rebel CEO Andy Ross. “Just thinking about the Opry (opry.com) stars sneaking across the alley from the Ryman Auditorium (ryman.com) to grab a drink at Tootsie’s and Tootsie keeping a cigar box full of IOUs behind the counter from where she had given drinks and food to hungry musicians and songwriters – legends like Wille Nelson, Kris Kristofferson, Faron Young, Patsy Cline and on and on. I encourage everyone to stop by Tootsie’s and see the place, enjoy the music and drink a Rebel Light while you’re there.”
“I’m thrilled that one of the most iconic and patriotic bars on Broadway, Tootsie’s, is serving American Rebel Light!” said American Rebel Beverages President Todd Porter. “This is a fantastic opportunity for us to share our American Rebel spirit with even more people who visit this legendary Nashville hotspot. Cheers to great beer and great memories!”
Hattie Louise “Tootsie” Bess, Tootsie’s owner from 1960 – 1978, was well-known for her generosity toward musicians and songwriters just starting out. Over the years she served such famous customers as Kris Kristofferson, Faron Young and Willie Nelson when they were still up-and-coming artists. Other famous early customers include Dolly Parton, Tom T. Hall, Hank Cochran, Mel Tillis, Roger Miller, Webb Pierce, Waylon Jennings, Patsy Cline and many more. Performers at the Grand Ol’ Opry would sometimes sneak across the alley and grab a drink at Tootsie’s between sets.
In 1992, local businessman Steve Smith reinvested in Tootsie’s and is credited for a large part of the revitalization of downtown Nashville. “It was significant when Tootsie’s changed hands,” said Dave Cooley, who served as a top adviser to Nashville Mayor Phil Bredesen in the early 1990s. Cooley said honky-tonks may not seem like a traditional tool to revitalize a downtown, but that's what happened when Smith bought Tootsie's.
“Other cities have theme parks or beaches — we have the honky-tonks on Lower Broadway to help distinguish Nashville as the global destination it has become," said Butch Spyridon, former CEO of the Nashville Convention and Visitor’s Corp. "They authentically represent our powerful brand and — with no cover charge — they enhance our value proposition as a destination as well. Tootsie’s leads the way, but all the honky-tonks are invaluable to our current and future success."
Smith said he is proud of the impact Tootsie's has had on economic development downtown, but he also touted the bar for its musical legacy. The bar remains a venue where future stars take the stage and superstars stop to hang out, Smith said.
“Kris Kristofferson hung out there,” Smith said. “Harlan Howard was a great guy and used to hang out there all the time. Willie Nelson, of course.
“Sheryl Crow has been through there. Trick Pony got started in Tootsie’s. Randy Houser. Lee Brice, just to name a few, Jamey Johnson. Montgomery Gentry, I could go on and on.”
Tootsie's was a proving ground for rising country star Tyler Farr, who said he learned the art of entertaining, not just playing music, while taking the stage there.
“I cut my teeth at Tootsie's, and in that place is where I learned how to be an entertainer," Farr said. "It was the foundation on which I began my career in country music. Still a place that still holds the roots.”
Today, Tootsie’s is an international destination visited by locals and tourists alike. Tootsie’s is known for having the best local musicians and as a haven for some of the world’s most popular acts. Celebrity visitors include Cher, Keith Urban, Luke Bryan, Vince Gill, Amy Grant, Brad Paisley, Chris Pratt, Post Malone, Steven Tyler, Kid Rock, John Fogerty, PINK, Jimmy Falon, Mylie Cyrus, Randy Houser, Jamey Johnson, Riley Green, Jake Owen, Jon Pardi and more.
About American Rebel Light Beer
Produced in partnership with AlcSource, American Rebel Light Beer (americanrebelbeer.com) is a premium domestic light lager celebrated for its exceptional quality and patriotic values. It stands out as America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer.
American Rebel Light is a Premium Domestic Light Lager Beer – All Natural, Crisp, Clean and Bold Taste with a Lighter Feel. With approximately 100 calories, 3.2 carbohydrates, and
About Tootsie’s World Famous Orchid Lounge
Located on historic Broadway in downtown Nashville, TN, The party seems to never stop when you have live musical performances daily on 3 stages with 3 bars on 3 floors paired with tasty food & drinks. Hattie Louise “Tootsie” Bess bought the lounge called Mom’s and named it for herself. According to tradition, a painter mistakenly painted the exterior orchid purple. The color was never changed and became Tootsie’s signature color. For more information go to tootsies.net.
About American Rebel Holdings, Inc.
American Rebel Holdings, Inc. (NASDAQ: AREB) has operated primarily as a designer, manufacturer and marketer of branded safes and personal security and self-defense products and has recently transitioned into the beverage industry through the introduction of American Rebel Light Beer. The Company also designs and produces branded apparel and accessories. To learn more, visit www.americanrebel.com and www.americanrebelbeer.com. For investor information, visit www.americanrebel.com/investor-relations.
American Rebel Holdings, Inc.
info@americanrebel.com
American Rebel Beverages, LLC
Todd Porter, President
tporter@americanrebelbeer.com
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc., (NASDAQ: AREB; AREBW) (the “Company,” "American Rebel,” “we,” “our” or “us”) desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words "forecasts" "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of the placement of product in an establishment, actual placement timing and availability of American Rebel Beer, success and availability of the promotional activities, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2023. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise, except as may be required by law.
Company Contact:
tporter@americanrebelbeer.com
info@americanrebel.com
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