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American Rebel Launches Nationwide Ad Campaign on March 31 with 30 Second TV Spot, Complemented by Digital Media Across Leading Websites, to Increase Exposure of the Company and its Products to Millions of Viewers

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American Rebel Holdings (NASDAQ: AREB) has announced the launch of a nationwide advertising campaign starting March 31, 2025, featuring 30-second TV spots on CNBC and Fox Business, alongside digital ads across major financial websites reaching over 300 million monthly viewers.

The company, known for American Rebel Beer and security products, has partnered with Martini & Partners Advertising for campaign management. The beer division has secured significant distribution agreements with leading distributors across multiple states, including members of Miller/Coors and Anheuser Busch networks.

Key operational highlights include access to a co-packer with 230 million cases annual brewing capacity, an experienced alcohol industry team with over 100 years combined experience, and established partnerships with major distributors in Kentucky, Ohio, Connecticut, Missouri, North Carolina, Tennessee, Kansas, Iowa, and Mississippi.

American Rebel Holdings (NASDAQ: AREB) ha annunciato il lancio di una campagna pubblicitaria nazionale a partire dal 31 marzo 2025, con spot televisivi di 30 secondi su CNBC e Fox Business, insieme a pubblicità digitali su importanti siti finanziari che raggiungono oltre 300 milioni di spettatori mensili.

L'azienda, nota per American Rebel Beer e prodotti di sicurezza, ha collaborato con Martini & Partners Advertising per la gestione della campagna. La divisione birraria ha ottenuto accordi di distribuzione significativi con importanti distributori in diversi stati, inclusi membri delle reti Miller/Coors e Anheuser Busch.

Tra i punti salienti operativi ci sono l'accesso a un co-packer con capacità di produzione annuale di 230 milioni di casse, un team esperto nel settore degli alcolici con oltre 100 anni di esperienza combinata, e partnership consolidate con importanti distributori in Kentucky, Ohio, Connecticut, Missouri, Carolina del Nord, Tennessee, Kansas, Iowa e Mississippi.

American Rebel Holdings (NASDAQ: AREB) ha anunciado el lanzamiento de una campaña publicitaria nacional a partir del 31 de marzo de 2025, con anuncios de televisión de 30 segundos en CNBC y Fox Business, además de anuncios digitales en los principales sitios financieros que alcanzan a más de 300 millones de espectadores mensuales.

La empresa, conocida por American Rebel Beer y productos de seguridad, se ha asociado con Martini & Partners Advertising para la gestión de la campaña. La división de cerveza ha asegurado acuerdos de distribución significativos con importantes distribuidores en varios estados, incluidos miembros de las redes Miller/Coors y Anheuser Busch.

Los aspectos operativos clave incluyen el acceso a un co-packer con capacidad de producción anual de 230 millones de cajas, un equipo experimentado en la industria del alcohol con más de 100 años de experiencia combinada, y asociaciones establecidas con importantes distribuidores en Kentucky, Ohio, Connecticut, Missouri, Carolina del Norte, Tennessee, Kansas, Iowa y Mississippi.

아메리칸 레벨 홀딩스 (NASDAQ: AREB)는 2025년 3월 31일부터 시작되는 전국 광고 캠페인을 발표했습니다. CNBC와 Fox Business에서 30초 TV 광고를 방영하며, 주요 금융 웹사이트에서 디지털 광고를 통해 매달 3억 명 이상의 시청자에게 도달할 예정입니다.

이 회사는 아메리칸 레벨 맥주와 보안 제품으로 알려져 있으며, 캠페인 관리를 위해 Martini & Partners Advertising와 협력했습니다. 맥주 부문은 Miller/Coors와 Anheuser Busch 네트워크의 회원을 포함한 여러 주의 주요 유통업체와 중요한 유통 계약을 체결했습니다.

주요 운영 하이라이트로는 연간 2억 3천만 케이스의 양조 능력을 가진 코패커에 대한 접근, 100년 이상의 경력을 가진 숙련된 주류 산업 팀, 켄터키, 오하이오, 코네티컷, 미주리, 노스캐롤라이나, 테네시, 캔자스, 아이오와, 미시시피의 주요 유통업체와의 확립된 파트너십이 포함됩니다.

American Rebel Holdings (NASDAQ: AREB) a annoncé le lancement d'une campagne publicitaire nationale à partir du 31 mars 2025, avec des spots télévisés de 30 secondes sur CNBC et Fox Business, ainsi que des publicités numériques sur des sites financiers majeurs atteignant plus de 300 millions de spectateurs par mois.

L'entreprise, connue pour American Rebel Beer et des produits de sécurité, s'est associée à Martini & Partners Advertising pour la gestion de la campagne. La division bière a sécurisé des accords de distribution significatifs avec des distributeurs de premier plan dans plusieurs États, y compris des membres des réseaux Miller/Coors et Anheuser Busch.

Les points forts opérationnels incluent l'accès à un co-packer avec une capacité de brassage annuelle de 230 millions de caisses, une équipe expérimentée dans l'industrie des boissons alcoolisées avec plus de 100 ans d'expérience combinée, et des partenariats établis avec des distributeurs majeurs dans le Kentucky, l'Ohio, le Connecticut, le Missouri, la Caroline du Nord, le Tennessee, le Kansas, l'Iowa et le Mississippi.

American Rebel Holdings (NASDAQ: AREB) hat den Start einer landesweiten Werbekampagne für den 31. März 2025 angekündigt, die 30-sekündige TV-Spots auf CNBC und Fox Business sowie digitale Anzeigen auf wichtigen Finanzwebseiten umfasst, die über 300 Millionen monatliche Zuschauer erreichen.

Das Unternehmen, bekannt für American Rebel Beer und Sicherheitsprodukte, hat sich mit Martini & Partners Advertising für das Kampagnenmanagement zusammengeschlossen. Die Bierabteilung hat bedeutende Vertriebsvereinbarungen mit führenden Distributoren in mehreren Bundesstaaten, einschließlich Mitgliedern der Netzwerke Miller/Coors und Anheuser Busch, gesichert.

Wichtige betriebliche Highlights umfassen den Zugang zu einem Co-Packer mit jährlicher Braukapazität von 230 Millionen Kästen, ein erfahrenes Team aus der Alkoholindustrie mit über 100 Jahren kombinierter Erfahrung und etablierte Partnerschaften mit wichtigen Distributoren in Kentucky, Ohio, Connecticut, Missouri, North Carolina, Tennessee, Kansas, Iowa und Mississippi.

Positive
  • Secured partnerships with major distributors across 9 states
  • Access to large-scale co-packer with 230M cases annual brewing capacity
  • Strategic presence in Nashville's high-volume entertainment district
  • Experienced alcohol industry team with 100+ years combined experience
  • Launch of nationwide TV and digital advertising campaign to increase visibility
Negative
  • None.

Plans to Utilize Digital Ads and Traditional Television Spots

Nashville, TN, March 28, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), has announced that it will launch an ad campaign to raise awareness and exposure for the Company. The Company anticipates running traditional television spots on CNBC and Fox Business as well as utilizing digital ads that will appear on many top-tier financial advice and investor education websites with combined monthly traffic of over 300 million followers.

“When I speak with individual investors and our customers, they often express amazement that American Rebel has accomplished what it has in such a short period of time,” said American Rebel CEO Andy Ross. “Part of our responsibility to our stockholders is to educate the broader investment community about the Company’s achievements. First of all, we’ve developed an incredible beer that is all natural with no corn syrup or rice extract. We’ve developed striking and unique packaging that is very identifiable. We’ve created strong awareness in the distributor community and reached significant distribution agreements in multiple states. We’re front and center in the entertainment district in Nashville where we’re told more beer is sold in this particular several square mile area than anywhere else in the world. This story needs to be shared far and wide.”

American Rebel has developed the TV and Digital Marketing Campaign in partnership with Martini & Partners Advertising, LLC and Martini & Partners will manage the ad placements. TV spots and digital ads are expected to begin on Monday, March 31. For more information on American Rebel, go to americanrebelbeer.com/investor-relations.

Company highlights include access to the largest co-packer in the country that has capacity to brew over 230,000,000 cases of beer annually for its customers, American Rebel Beer has an experienced team of alcohol industry professionals with over 100 years of industry experience, and American Rebel Beer benefits from support from its publicly-traded parent company, American Rebel Holdings, Inc. (NASDAQ: AREB).

American Rebel has contracted with many leading beer distributors in the country, including Clark Distributing Co and Stagnaro Distributing in Kentucky; Bonbright Distributors, Tramonte Distributing Co and Stagnaro Distributing in Ohio; Dichello Distributors in Connecticut; Gray Eagle Distributors in Missouri; Adams Beverages in North Carolina, Best Brands in Tennessee, Standard Beverage in Kansas, Mahaska Bottling Co in Iowa and Clark Beverage Group in Mississippi. These industry-leading distributors are part of the Miller/Coors Network, the Anheuser Busch Network or are a major independent distributor.

American Rebel Beer also utilizes the musical and media assets of its CEO, Andy Ross. Andy has performed for American Rebel Beer launch parties at Kid Rock’s in Nashville, The Toad in Connecticut and the MAPS Air Museum in North Canton, OH. An April launch party is scheduled for Bowling Green, KY to support American Rebel Beer’s launch in the state of Kentucky. The company also plans Rebel Light Nights throughout the country to support individual on-premise locations. One very important performance is scheduled at Fort Campbell, KY to celebrate the Army’s 250th anniversary at the home of the 101st Airborne – the Screaming Eagles.

CEO Andy Ross has appeared on Fox & Friends on Fox News, and segments on Newsmax and OAN (One America Network) to share the American Rebel story. He has also appeared on numerous local morning show network television broadcasts in San Diego, CA; Las Vegas, NV; Tampa, FL; Nashville, TN; and Kansas City, MO and multiple podcasts and radio interviews.

About American Rebel Light Beer

Produced in partnership with AlcSource, American Rebel Light Beer (americanrebelbeer.com) is a domestic premium light lager celebrated for its exceptional quality and patriotic values. It stands out as America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer.

American Rebel Light is a Premium Domestic Light Lager Beer – All Natural, Crisp, Clean and Bold Taste with a Lighter Feel. With approximately 100 calories, 3.2 carbohydrates, and 4.3% alcoholic content per 12 oz serving, American Rebel Light Beer delivers a lighter option for those who love great beer but prefer a more balanced lifestyle. It’s all natural with no added supplements and importantly does not use corn, rice, or other sweeteners typically found in mass produced beers.

About American Rebel Holdings, Inc.

American Rebel Holdings, Inc. (NASDAQ: AREB) has operated primarily as a designer, manufacturer and marketer of branded safes and personal security and self-defense products and has recently transitioned into the beverage industry through the introduction of American Rebel Beer. The Company also designs and produces branded apparel and accessories. To learn more, visit americanrebelbeer.com or americanrebel.com. For investor information, visit americanrebel.com/investor-relations.

American Rebel Holdings, Inc.
info@americanrebel.com

American Rebel Beverages, LLC
Todd Porter, President
tporter@americanrebelbeer.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc., (NASDAQ: AREB; AREBW) (the “Company,” "American Rebel,” “we,” “our” or “us”) desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words "forecasts" "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of Nationwide Ad Campaign, success and availability of the promotional activities and ad campaigns, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2023 and Form 10-Q for the quarter ended September 30, 2024. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise, except as may be required by law.

Company Contact:
tporter@americanrebelbeer.com
info@americanrebel.com

For Media Inquiries Contact:
Matt@Precisionpr.co

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FAQ

When will American Rebel (AREBW) launch its nationwide TV advertising campaign?

American Rebel will launch its nationwide TV campaign on March 31, 2025, featuring spots on CNBC and Fox Business, along with digital advertising across financial websites.

What is American Rebel's (AREBW) brewing capacity through its co-packer?

American Rebel has access to a co-packer with the capacity to brew over 230,000,000 cases of beer annually.

Which major markets has American Rebel (AREBW) secured distribution agreements in?

American Rebel has secured distribution agreements in Kentucky, Ohio, Connecticut, Missouri, North Carolina, Tennessee, Kansas, Iowa, and Mississippi through major distributors.

What differentiates American Rebel's (AREBW) beer product from competitors?

American Rebel Beer is all-natural, containing no corn syrup or rice extract, and features distinctive, identifiable packaging.
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