AMC Theatres® Welcomes More Than 8.8 Million Moviegoers Worldwide Wednesday Through Sunday – In the U.S., AMC Sets Thanksgiving Holiday Period Records for Attendance, Admissions Revenue, Food and Beverage Revenue, and Total Revenue

Rhea-AI Summary

AMC Theatres reported record-breaking attendance and revenue during the 2024 Thanksgiving holiday period, with over 8.8 million moviegoers worldwide from Wednesday through Sunday. The company set multiple U.S. records, including its busiest pre-Thanksgiving Wednesday, Thanksgiving Day, and Black Friday. November 29 marked AMC's highest total revenue Friday ever and second-highest revenue day in company history. The success was driven by new releases including MOANA 2, along with strong performances from WICKED, GLADIATOR II, and RED ONE.

Positive

• Record-breaking attendance of 8.8 million moviegoers worldwide over 5-day period
• Highest total revenue Friday in company history
• Record-breaking food and beverage revenue
• Multiple blockbuster movies driving strong attendance
• Second-highest total revenue day in company history

Negative

• None.

Insights

Financial Analyst

The record-breaking Thanksgiving performance signals a robust recovery in theatrical exhibition. 8.8 million global attendees demonstrates strong consumer demand for theatrical experiences, particularly significant given the challenging environment for cinema operators. The record-setting revenue across multiple metrics (attendance, admissions and food & beverage) is especially noteworthy for AMC's financial health.

The success of diverse content offerings, from major blockbusters to smaller films, suggests a sustainable business model beyond reliance on single tentpole releases. The food and beverage revenue records are particularly important as these represent higher-margin revenue streams compared to ticket sales, where studios take a larger cut. This performance could help strengthen AMC's financial position and debt management capabilities.

Market Research Analyst

This holiday performance contradicts concerns about streaming's impact on theatrical attendance. The diverse audience draw across multiple films indicates healthy market segmentation and strong consumer willingness to spend on theatrical experiences. The record-breaking food and beverage sales particularly highlight consumers' continued desire for the complete cinema experience, suggesting pricing power resilience in ancillary revenue streams.

Comparing to the previous record from 2018 provides valuable context - this isn't just a post-pandemic recovery bounce, but genuine market growth. The success across various film genres and budget levels indicates a sustainable exhibition model that doesn't solely rely on superhero blockbusters.

Based on attendance at its U.S. theatres, AMC enjoyed its busiest pre-Thanksgiving Wednesday, busiest Thanksgiving Day, busiest Black Friday, and busiest 5-day Thanksgiving holiday period in the Company’s 104-year history

Friday, November 29 was AMC’s highest total revenue (admissions plus food & beverage revenue) Friday of all time, second busiest Friday of all time, and the second-highest total revenue day in AMC history

LEAWOOD, Kan.--(BUSINESS WIRE)-- AMC Theatres® (NYSE:AMC), the largest theatrical exhibitor in the United States and in the world, today announced that several Company records were set during the five-day Thanksgiving holiday period, as millions of moviegoers in the United States made AMC a big part of their Thanksgiving holiday plans. In all, 8.8 million moviegoers attended a movie at AMC Theatres in the U.S. and ODEON Cinemas internationally during the Wednesday through Sunday Thanksgiving period.

In the United States, AMC set several new all-time attendance and revenue records, including:

• Wednesday through Sunday was the biggest and busiest 5-day Thanksgiving holiday period in AMC’s 104-year history, based on attendance, admissions revenue, and food and beverage revenue. This surpassed the previous Thanksgiving records, all set during the 2018 Thanksgiving holiday.
• Friday, November 29, was AMC’s second highest total revenue day – admissions revenue plus food & beverage revenue – in history (behind AVENGERS: END GAME opening weekend Saturday, April 27, 2019).
• Friday, November 29 was also AMC’s highest attendance Black Friday, second busiest Friday in AMC history, and the highest total revenue on a Friday ever.
• Thursday, November 28 was the busiest Thanksgiving Day in the Company’s history, based on attendance and admissions revenue.

Moviegoers were drawn to AMC and ODEON by several popular new films including the opening weekend of MOANA 2, and strong holdovers from WICKED, GLADIATOR II and RED ONE.

AMC Chairman and CEO Adam Aron commented:

“This 5-day Thanksgiving period in 2024 was one for the ages. At AMC theatres in the United States and abroad, AMC welcomed more than 8 million moviegoers from Wednesday through Sunday. In the U.S., AMC shattered record after record for attendance, admissions revenue, food & beverage revenue and total revenue. Apparently, movie fans decided in droves that Thanksgiving dinner is made all the better when accompanied by some delicious AMC popcorn, an ice-cold Coca-Cola, and a great film to watch as showcased on AMC’s huge silver screens.”

Aron continued:

“We send special congratulations to our friends and partners at Disney on their massive success of MOANA 2. Our continued great appreciation also goes to Universal for WICKED, Paramount for GLADIATOR II, and MGM for RED ONE. Beyond these blockbuster movies, there were so many appealing films – big, medium, and small – drawing great crowds to our cinemas this holiday period. To see so many movies continue to succeed in theatres worldwide is a win for AMC and our shareholders, for our studio partners, and most importantly for our moviegoing guests.”

Tickets for all U.S. AMC locations are available at amctheatres.com and on the AMC mobile app, and tickets for our international locations are available at odeoncinemasgroup.com/.

About AMC Entertainment Holdings, Inc.

AMC is the largest movie exhibition company in the United States, the largest in Europe and the largest throughout the world with approximately 900 theatres and 10,000 screens across the globe. AMC has propelled innovation in the exhibition industry by: deploying its Signature power-recliner seats; delivering enhanced food and beverage choices; generating greater guest engagement through its loyalty and subscription programs, website, and mobile apps; offering premium large format experiences and playing a wide variety of content including the latest Hollywood releases and independent programming. In addition, in 2023 AMC launched AMC Theatres Distribution with the highly successful releases of TAYLOR SWIFT | THE ERAS TOUR and RENAISSANCE: A FILM BY BEYONCÉ. AMC Theatres Distribution expects to release more concert films with the world’s leading musical artists in the years ahead. For more information, visit www.amctheatres.com.

Category: Company Release

View source version on businesswire.com: https://www.businesswire.com/news/home/20241201129077/en/

MEDIA CONTACT

Ryan Noonan, (913) 213-2183

rnoonan@amctheatres.com

Source: AMC Entertainment Holdings, Inc.

FAQ

How many people visited AMC Theatres during Thanksgiving 2024?

AMC Theatres welcomed more than 8.8 million moviegoers worldwide during the five-day Thanksgiving period from Wednesday through Sunday.

What records did AMC (NYSE:AMC) break during Thanksgiving 2024?

AMC broke records for attendance, admissions revenue, food and beverage revenue, and total revenue during the five-day Thanksgiving period, including its busiest Thanksgiving Day and highest-revenue Friday ever.

Which movies contributed to AMC's record Thanksgiving 2024 attendance?

The success was driven by the opening weekend of MOANA 2 and strong performances from WICKED, GLADIATOR II, and RED ONE.

When was AMC's highest revenue day in history?

AMC's highest revenue day was during AVENGERS: END GAME opening weekend on Saturday, April 27, 2019, with November 29, 2024 becoming the second-highest.