AGCO and Hexagon Agree to Expand Distribution of Hexagon’s Ag Guidance Systems
AGCO (NYSE: AGCO), a leader in agricultural equipment, announced a new agreement with Hexagon to enhance its guidance systems, marketed as Fuse Guide for Massey Ferguson and Valtra tractors. This system will provide a robust electronic steering solution incorporating NovAtel's SMART7 receiver. Fuse Guide aims to improve precision agriculture adoption, particularly in Brazil by Q2 2023, with further rollout planned in 2024. The collaboration expands on an existing partnership involving Hexagon's global navigation satellite systems. Mark Theuerkauf from AGCO emphasized that this technology could drive higher crop yields and greater operational efficiency for farmers.
- New agreement with Hexagon to enhance guidance systems.
- Fuse Guide provides a competitive and user-friendly solution for precision agriculture.
- Targeting Brazilian market launch in Q2 2023 with plans for expansion in 2024.
- None.
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The new arrangement expands upon the current agreement between AGCO and Hexagon to distribute Hexagon |
The solution offers customers an option between third-party aftermarket systems and AGCO’s premium integrated guidance systems, MF Guide and Valtra Guide. Fuse Guide is intended to be marketed in
"Guidance and auto-steering technology is the first step in implementing precision ag for greater input efficiency and higher crop yields. We anticipate that this agreement will help to increase precision agriculture technology adoption in our growth markets by providing an easy to use and price competitive guidance solution for farmers in more regions," said
About AGCO
AGCO (NYSE:AGCO) is a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology. AGCO delivers customer value through its differentiated brand portfolio including core brands like Fendt®, GSI®, Massey Ferguson®, Precision Planting® and Valtra®. Powered by Fuse® smart farming solutions, AGCO’s full line of equipment and services help farmers sustainably feed our world. Founded in 1990 and headquartered in
About Hexagon
Hexagon is a global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.
Our technologies are shaping production and people related ecosystems to become increasingly connected and autonomous – ensuring a scalable, sustainable future.
Hexagon (Nasdaq Stockholm: HEXA B) has approximately 24,000 employees in 50 countries and net sales of approximately
View source version on businesswire.com: https://www.businesswire.com/news/home/20230424005769/en/
Source: AGCO
FAQ
What is AGCO's recent partnership about?
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