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AcuityAds Holdings Inc. (OTC: ACUIF) announced that CEO Tal Hayek will host one-on-one investor meetings during the 16th Annual Needham Virtual Technology & Media Conference from May 17-20, 2021. This conference connects institutional investors with a variety of companies in the technology and media sectors. AcuityAds specializes in targeted digital media solutions, providing marketers with an integrated platform, illumin™, for planning and executing advertising campaigns with advanced AI capabilities. For registration and scheduling, contact Needham & Company.
AcuityAds Holdings Inc. reported financial results for Q1 2021, generating total revenue of $27.5 million, marking a 13.4% year-over-year increase. The new advertising platform, illumin, contributed significantly, achieving $3.2 million in revenue and exceeding expectations. Net income surged to $1.4 million, a 566% increase compared to the previous year. Adjusted EBITDA rose over 151% to $4.5 million. The company is in the process of listing on NASDAQ, aiming for broader market access and investor appeal.
AcuityAds Holdings has partnered with GumGum to enhance its illumin advertising platform through the integration of GumGum's Verity solution for contextual intelligence. This first-of-its-kind solution aims to improve brand safety and optimize ad placements, particularly as the industry shifts towards cookieless advertising. Advertisers will benefit from advanced contextual segments, keywords, and sentiment analysis to better align their campaigns with relevant content. The collaboration is expected to provide robust ROI and brand recall opportunities for users of the illumin platform.
AcuityAds Holdings Inc. has announced that it will report its first quarter 2021 financial results on May 11, 2021, before market open. A live video Zoom webcast will follow at 8:30 AM Eastern Time, featuring CEO Tal Hayek and CFO Jonathan Pollack. Investors can register for the conference call via the official website. AcuityAds specializes in omnichannel digital advertising technology, enhancing advertising spend returns through its illumin™ platform, which leverages AI for programmatic capabilities.
AcuityAds Holdings Inc. has partnered with IAB to launch a learning series focused on Omnichannel Journey Automation, starting April 29, 2021. This educational program is designed for brand marketers and agency executives, showcasing the capabilities of AcuityAds' illumin platform. The series aims to enhance marketers' understanding of real-time consumer journey mapping and activation, featuring live demonstrations and successful case studies. According to IAB's Sheryl Goldstein, this initiative will provide valuable insights into innovative marketing technologies to improve consumer experiences.
AcuityAds Holdings announced an integration with Amazon Publisher Services (APS) on April 19, 2021. This collaboration allows advertisers using AcuityAds' illumin platform to access premium inventory from various verticals, enhancing their digital advertising campaigns. CEO Tal Hayek highlighted the significance of this integration, noting the increased transaction activity and potential for improved ROI. The integration aims to provide greater control over consumer journeys and reduce waste at transaction levels.
AcuityAds Holdings reported a strong Q1 2021 performance, with revenues from its advertising platform illumin increasing over 75% sequentially to approximately $2.7 million. The company anticipates continued robust growth in revenue for Q2 2021 due to a healthy sales pipeline and positive client feedback. As of the end of Q1, AcuityAds had 17 clients utilizing illumin, a number expected to rise. CEO Tal Hayek emphasized the increasing demand and backlog for illumin, projecting ongoing success throughout the year.
AcuityAds Holdings (OTCQX: ACUIF) will participate in the CMO Brand Digital Summit on April 5, 2021, with Chief Strategy Officer Seraj Bharwani discussing effective client partnerships during crises. Partnering with Enjoy Life Foods, AcuityAds has leveraged its AI-driven programmatic advertising platform to enhance DTC and eCommerce strategies for the brand. Bharwani highlighted the necessity for brands to adapt to changing consumer behaviors, emphasizing the value of insights-driven advertising in today's digital landscape.
AcuityAds Holdings Inc. (OTCQX: ACUIF) announced two new contracts totaling $1.5 million for its advertising automation platform, illumin. One contract is with a global pharmaceutical firm and extends over several quarters, while the second is with a global electronics manufacturer for one quarter. The success of illumin, which launched in October 2020, highlights its ability to adapt across various industries. CEO Tal Hayek noted strong momentum, especially in Connected TV, and expects further growth in Q2 2021.
AcuityAds Holdings Inc. (OTCQX: ACUIF) announced a live Q&A session featuring Chief Strategy Officer Seraj Bharwani and Edward Gold, former head of advertising at State Farm, scheduled for March 25, 2021, at 2:30 PM ET. The webinar will focus on media strategies for profitable growth in the property and casualty insurance market, especially in light of pandemic-related changes in consumer behavior. Key insights will include adapting to shifts in insurance shopping patterns and effective customer acquisition tactics.
