Ascend Wellness Announces Grand Reopening of Detroit Dispensary, Its 38th Retail Location in the Nation, on February 28th

Rhea-AI Summary

Ascend Wellness Holdings (AAWH) has announced the grand reopening of its Detroit dispensary for recreational adult-use consumers on February 28th, 2025, marking its 38th retail location nationwide and eighth in Michigan. The renovated facility features a modernized showroom with seven points of sale and Michigan's first Ascend deli-style flower shopping experience.

The grand opening celebrations include a ribbon cutting at 8:45 AM, followed by vendor pop-ups, in-store promotions, and doorbuster deals. The location at 24363 W. Grand River Ave. will operate daily from 9 AM to 9 PM, offering both in-store and online ordering, with delivery services planned for the future.

Positive

• Expansion to 38th retail location demonstrates continued growth
• Entry into recreational market in Detroit expands revenue potential
• Modernized facility with increased POS stations improves operational efficiency
• Introduction of unique deli-style shopping experience differentiates from competitors

Negative

• None.

Ascend Detroit will begin welcoming recreational customers today and invites customers to celebrate the grand reopening with a ribbon-cutting on February 28th.

MORRISTOWN, N.J., Feb. 26, 2025 /PRNewswire/ - Ascend Wellness Holdings, Inc. ("AWH," "Ascend" or the "Company") (CSE: AAWH-U.CN) (OTCQX: AAWH), a multi-state, vertically integrated cannabis operator, has announced the grand reopening of its Detroit dispensary today, which will now serve recreational adult-use consumers. This marks Ascend's 38th dispensary within its seven-state footprint, and the Company's eighth dispensary in Michigan with additional locations in Ann Arbor, Battle Creek, Grand Rapids, East Lansing, and Morenci.

To celebrate the reopening, Ascend invites customers to join in the grand opening festivities on Friday, February 28th. Customers will have the opportunity to explore the dispensary, meet with the local budtender team, and learn more about the Company's wide selection of product offerings. The grand opening will kick off with a ribbon cutting at 8:45am, followed doors opening at 9:00am with vendor pop-ups, in-store promotions, and doorbuster deals. The revamped Detroit dispensary features a modernized showroom with seven points of sale to ensure seamless shopping. Customers can explore a curated selection of top-shelf flower through a deli-style experience, Ascend's first in Michigan. Orders can be placed in-store and online, with delivery options coming soon.

"Consumers are looking for the best-in-class Michigan brands, affordable products, and innovative retail experiences," said David Gacom, Chief Commercial Officer at Ascend. "As the state moves towards becoming the nation's largest regulated market, we are prepared to meet these evolving consumer needs. "Ascend is committed to supporting the local communities in which we serve and we look forward to welcoming recreational customers at our newly re-opened dispensary in Detroit."

Ascend customers can also join the free Ascenders Club, where purchases and in-store deals become even more rewarding. Customers can sign up in-store or online at www.letsascend.com.

Ascend Detroit is located at 24363 W. Grand River Ave. Detroit, MI 48219, and will be open from 9AM – 9PM Monday through Sunday. For more information about Ascend and its dispensaries, visit www.awholdings.com.

About Ascend Wellness Holdings, Inc.
AWH is a vertically integrated operator with assets in Illinois, Maryland, Massachusetts, Michigan, Ohio, New Jersey, and Pennsylvania.  AWH owns and operates state-of-the-art cultivation facilities, growing award-winning strains and producing a curated selection of products for retail and wholesale customers. AWH produces and distributes its in-house Common Goods, Simply Herb, Ozone, Effin', and Royale branded products. For more information, visit www.awholdings.com.

Cautionary Note Regarding Forward-Looking Information
This news release includes forward-looking information and statements, which may include, but are not limited to, the plans, intentions, expectations, estimates, and beliefs of the Company. Words such as "expects", "continue", "will", "anticipates" and "intends" or similar expressions are intended to identify forward-looking information and statements. Without limiting the generality of the preceding statement, this news release contains forward-looking information and statements concerning the Company's current projections and expectations about future events and financial trends and the timely receipt of all required regulatory approvals.  We caution investors that any such forward-looking information and statements are based on certain assumptions and analysis made by the Company in light of the experience of the Company and its perception of historical trends, current conditions and expected future developments, and other factors management believes are appropriate.
Forward-looking information and statements involve and are subject to assumptions and known and unknown risks, uncertainties, and other factors which may cause actual events, results, performance, or achievements of the Company to be materially different from future events, results, performance, and achievements expressed or implied by forward-looking information and statements herein. Such factors include, among others, the risks and uncertainties identified in the Company's Annual Report on Form 10-K for the year ended December 31, 2023, and in the Company's other reports and filings with the applicable Canadian securities regulators on its profile on SEDAR+ at www.sedarplus.ca and with the SEC on its profile on EDGAR at www.sec.gov. Although the Company believes that any forward-looking information and statements herein are reasonable, in light of the use of assumptions and the significant risks and uncertainties inherent in such information and statements, there can be no assurance that any such forward-looking information and statements will prove to be accurate, and accordingly readers are advised to rely on their own evaluation of such risks and uncertainties and should not place undue reliance upon such forward-looking information and statements. Any forward-looking information and statements herein are made as of the date hereof, and except as required by applicable laws, the Company assumes no obligation and disclaims any intention to update or revise any forward-looking information or statements herein or to update the reasons that actual events or results could or do differ from those projected in any forward-looking information and statements herein, whether as a result of new information, future events or results, or otherwise, except as required by applicable laws.

The Canadian Securities Exchange has not reviewed, approved or disapproved the content of this news release.

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SOURCE Ascend Wellness Holdings, Inc.

FAQ

When is Ascend Wellness (AAWH) reopening its Detroit dispensary for recreational sales?

Ascend's Detroit dispensary reopens for recreational adult-use sales on February 28th, 2025, with a ribbon-cutting ceremony at 8:45 AM.

How many retail locations does Ascend Wellness (AAWH) now operate?

AAWH operates 38 dispensaries across seven states, with eight locations in Michigan.

What new features does AAWH's renovated Detroit dispensary offer?

The dispensary features a modernized showroom with seven POS stations and Michigan's first Ascend deli-style flower shopping experience.

What are the operating hours of AAWH's new Detroit dispensary?

The Detroit dispensary operates Monday through Sunday from 9 AM to 9 PM.