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AGAPE ATP CORPORATION Entered into Memorandum of Understanding for the Strategic Investment in Homey to Venture into Healthy Meal Delivery Service

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AGAPE ATP Corporation (AATP) announced a Memorandum of Understanding with Homey Food Marketing Sdn Bhd for a strategic investment in the Penang-based nutrition meal delivery startup. This partnership aims to enhance AATP's service offerings in personalized wellness solutions. The investment will not only expand Homey's operations across Malaysia but also facilitate its growth into neighboring countries. The initiative follows AATP's recent joint venture with DSY Wellness, further reinforcing its position in the personalized nutrition market.

Positive
  • Strategic investment in Homey enhances AATP's service offerings in personalized wellness.
  • Homey's expansion plans across Malaysia and into neighboring countries backed by AATP's financial capability.
  • Investment follows recent joint venture with DSY Wellness, strengthening market offerings.
Negative
  • None.

KUALA LUMPUR, MALAYSIA / ACCESSWIRE / February 28, 2022 / AGAPE ATP Corporation ("AATP" or the "Company") today announced the company has entered into a Memorandum of Understanding (MOU) with Homey Food Marketing Sdn Bhd ("Homey") for the strategic investment in Homey, a local medical and nutritional meal delivery start-up is based in Penang State, Malaysia. Subsequent to the signing of the MOU, AATP and Homey will initiate discussion to explore possibility of AATP'S strategic investment into Homey and the feasible investment structure.

The strategic investment allows AATP to enhance the Company's service offerings to the public and as part of the Company's continuous efforts in the transition to personalized wellness services and solutions providers. Aside from the basic healthy meal, Homey also provides personalized medical and nutritional meals to consumers with medical conditions and chronic diseases. Powered by a team of well-trained professionals, which consists of dieticians and nutritionists, Homey offers in-depth nutritional advice before creating a personalized meal plan for its customers.

The strategic investment is expected to drive multiple synergistic effects for both AATP and Homey. The investment in Homey, following AATP's recent joint venture with DSY Wellness, will further strengthen AATP's market offerings in the field of personalized nutrition. Following the investment, Homey will also accelerate its expansion plan to entire Malaysia, leveraging AATP's financial capability and US listing status. Homey is also targeting to expand to neighbouring countries in Q3 2022.

About Homey Food Marketing Sdn Bhd

Homey is a health tech nutrition optimization platform that is backed by a strong network of dietitians & nutritionists to meet your healthy dietary needs. Homey delivers healthy meals and therapeutic diets in Penang, KL, and Selangor while providing a range of nutrition services. The company is powered by a team of doctors, dietitians, and nutritionists, who work together with chefs to design meals that help consumers to achieve their health goals and needs.

About AGAPE ATP Corporation (OTC Pink: AATP)

AGAPE ATP CORPORATION is an emerging company dedicated and focused to develop a global sustainable "Wellness +" ecosystem. We continuously adapt, adopt, integrate, and develop effective health science and wellness solutions that are needed for today's world. For more information, visit http://www.agapeatpgroup.com/

Forward-Looking Statements

This press release contains information about the Company's view of its future expectations, plans, and prospects that constitute forward-looking statements. Actual results may differ materially from historical results or those indicated by these forward-looking statements as a result of a variety of factors including, but not limited to, risks and uncertainties associated with its ability to raise additional funding, its ability to maintain and grow its business, variability of operating results, its ability to maintain and enhance its brand, its development, and introduction of new products and services, the successful integration of acquired companies, technologies and assets into its portfolio of products and services, marketing and other business development initiatives, competition in the industry, general government regulation, economic conditions, dependence on key personnel, the ability to attract, hire and retain personnel who possess the technical skills and experience necessary to meet the requirements of its clients, and its ability to protect its intellectual property. The Company encourages you to review other factors that may affect its future results in the Company's registration statement and its other filings with the Securities and Exchange Commission.

SOURCE: Agape ATP Corporation



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https://www.accesswire.com/690639/AGAPE-ATP-CORPORATION-Entered-into-Memorandum-of-Understanding-for-the-Strategic-Investment-in-Homey-to-Venture-into-Healthy-Meal-Delivery-Service

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603.62M
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Packaged Foods
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Malaysia
Kuala Lumpur