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Zuora Partners with Global Video Game Publisher Ubisoft to Power Its Subscription Services

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Zuora, Inc. partners with global video game publisher Ubisoft to power its subscription services, leveraging Zuora's capabilities to automate billing, accounting, and payment processes. Ubisoft has seen up to a 200% increase in online traffic during new game releases, with Zuora aiding in scaling its subscription business. The partnership has expanded to include Rocksmith+ service, international expansion, and customization of offerings. Zuora's agility in handling volume surges has been important for Ubisoft's growth.
Zuora, Inc. collabora con l'editore di videogiochi globale Ubisoft per potenziare i suoi servizi di abbonamento, utilizzando le capacità di Zuora per automatizzare la fatturazione, la contabilità e i processi di pagamento. Ubisoft ha registrato un aumento fino al 200% del traffico online durante il lancio di nuovi giochi, con il supporto di Zuora nella scalabilità del suo business di abbonamenti. La partnership è stata ampliata per includere il servizio Rocksmith+, l'espansione internazionale e la personalizzazione delle offerte. L'agilità di Zuora nel gestire picchi di volume è stata importante per la crescita di Ubisoft.
Zuora, Inc. se asocia con el editor de videojuegos global Ubisoft para impulsar sus servicios de suscripción, aprovechando las capacidades de Zuora para automatizar la facturación, la contabilidad y los procesos de pago. Ubisoft ha visto un aumento de hasta el 200% en tráfico en línea durante los lanzamientos de nuevos juegos, con Zuora ayudando en la escalabilidad de su negocio de suscripciones. La colaboración se ha expandido para incluir el servicio Rocksmith+, la expansión internacional y la personalización de ofertas. La agilidad de Zuora para manejar aumentos de volumen ha sido importante para el crecimiento de Ubisoft.
Zuora, Inc.은 글로벌 비디오 게임 출판사 Ubisoft와 파트너십을 맺어 구독 서비스를 강화하며, Zuora의 청구, 회계 및 결제 프로세스 자동화 능력을 활용하고 있습니다. Ubisoft는 새 게임 출시 때 온라인 트래픽이 최대 200% 증가했으며, Zuora는 구독 사업의 확장에 도움을 주었습니다. 파트너십은 Rocksmith+ 서비스, 국제 확장 및 제공 제품의 맞춤화를 포함하도록 확장되었습니다. Zuora의 대량 처리 유연성은 Ubisoft의 성장에 중요한 역할을 하고 있습니다.
Zuora, Inc. collabore avec l'éditeur de jeux vidéo mondial Ubisoft pour renforcer ses services d’abonnement, en tirant parti des capacités de Zuora pour automatiser la facturation, la comptabilité et les processus de paiement. Ubisoft a constaté une augmentation jusqu'à 200% du trafic en ligne lors des sorties de nouveaux jeux, avec l’aide de Zuora pour échelonner son activité d'abonnement. Le partenariat a été élargi pour inclure le service Rocksmith+, l'expansion internationale et la personnalisation des offres. La capacité de Zuora à gérer les pics de volume a été cruciale pour la croissance de Ubisoft.
Zuora, Inc. arbeitet mit dem globalen Videospielherausgeber Ubisoft zusammen, um dessen Abonnementdienste zu stärken, indem es die Fähigkeiten von Zuora nutzt, um Abrechnungs-, Buchhaltungs- und Zahlungsprozesse zu automatisieren. Ubisoft hat während der Veröffentlichung neuer Spiele einen Anstieg des Online-Traffics um bis zu 200% verzeichnet, wobei Zuora bei der Skalierung seines Abonnementgeschäfts geholfen hat. Die Partnerschaft wurde erweitert, um den Rocksmith+-Dienst, internationale Expansion und die Anpassung von Angeboten einzuschließen. Zuoras Flexibilität bei der Bewältigung von Volumenspitzen war wichtig für das Wachstum von Ubisoft.
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REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern business, today announced that global video game publisher Ubisoft has adopted Zuora to power its Ubisoft+ and Rocksmith+ subscription services. Over the course of the partnership, Ubisoft has leveraged Zuora to scale its subscription business, automating and reducing friction in the billing, accounting and payment processes to accommodate online traffic increases of up to 200% during new game releases.

“Today’s video game market is extremely concentrated, which makes it even more critical to build direct relationships with players,” said Casilda Sánchez-Blanco, Product Lead at Ubisoft. "To succeed in this ultra-competitive sector, Ubisoft needs to be on the cutting edge of technological innovation to build games that resonate. Insights from our subscription services help us do this. With Zuora, we can design the right offering for each player and navigate volume surges to ensure players have the best experience.”

Zuora has helped Ubisoft to customize billing and payments needs based on the subscriber. And after initially selecting Zuora to power subscription management for the Ubisoft+ service, the partnership has since expanded to power Rocksmith+, a subscription-based music learning service. Zuora has also supported the international expansion of Ubisoft+ to multiple countries, tailoring offerings as well as managing payments and tax calculations across numerous currencies and payment methods. Ubisoft+ is currently available in 184 countries and has future plans to continue expanding its subscription offerings with the support of Zuora.

“Our technology partners must be capable of scaling up very quickly. Zuora has played an important role in this, enabling us to navigate new subscriber volume increases of up to 200%, which we can experience when we have new game releases. Zuora has the proven agility to meet our needs,” said Sánchez-Blanco.

To learn more about Ubisoft’s story, visit here. Additional details on Zuora’s solutions are available here.

About Zuora, Inc.

Zuora provides a leading monetization suite to build, run and grow a modern business through a dynamic mix of consumption models, subscription bundles and everything in between. From pricing and packaging, to billing, payments and revenue accounting, Zuora’s flexible, modular software platform is designed to help companies evolve monetization strategies with customer demand. More than 1,000 customers around the world, including BMC Software, Box, Caterpillar, General Motors, Penske Media Corporation, Schneider Electric and Zoom use Zuora’s leading combination of technology and expertise to turn recurring relationships and recurring revenue into recurring growth. Zuora is headquartered in Silicon Valley with offices in the Americas, EMEA and APAC. To learn more, please visit zuora.com.

© 2024 Zuora, Inc. All Rights Reserved. Zuora, Subscribed, Subscription Economy, Powering the Subscription Economy, Subscription Economy Index, Zephr, and Subscription Experience Platform are trademarks or registered trademarks of Zuora, Inc. Third party trademarks mentioned above are owned by their respective companies. Nothing in this press release should be construed to the contrary, or as an approval, endorsement or sponsorship by any third parties of Zuora, Inc. or any aspect of this press release.

About Ubisoft

Ubisoft is a creator of worlds, committed to enriching players’ lives with original and memorable entertainment experiences. Ubisoft’s global teams create and develop a deep and diverse portfolio of games, featuring brands such as Assassin’s Creed®, Brawlhalla®, For Honor®, Far Cry®, Tom Clancy’s Ghost Recon®, Just Dance®, Rabbids®, Tom Clancy’s Rainbow Six®, The Crew® and Tom Clancy’s The Division®. Through Ubisoft Connect, players can enjoy an ecosystem of services to enhance their gaming experience, get rewards and connect with friends across platforms. With Ubisoft+, the subscription service, they can access a growing catalog of more than 100 Ubisoft games and DLC. For the 2022–23 fiscal year, Ubisoft generated net bookings of €1.74 billion. To learn more, please visit: www.ubisoftgroup.com.

© 2024 Ubisoft Entertainment. All Rights Reserved. Ubisoft and the Ubisoft logo are registered trademarks in the US and/or other countries.

Source: Zuora Financial

Margaret Juhnke

press@zuora.com

619-609-3919

Source: Zuora, Inc.

FAQ

How has Zuora partnered with Ubisoft?

Zuora has partnered with Ubisoft to power its Ubisoft+ and Rocksmith+ subscription services, automating billing, accounting, and payment processes.

What benefits has Ubisoft seen from the partnership with Zuora?

Ubisoft has experienced up to a 200% increase in online traffic during new game releases, with Zuora aiding in scaling the subscription business and customizing offerings.

Where is Ubisoft+ currently available?

Ubisoft+ is currently available in 184 countries and has plans for future expansion with the support of Zuora.

How has Zuora supported Ubisoft in international expansion?

Zuora has helped Ubisoft in expanding Ubisoft+ to multiple countries, managing payments and tax calculations across various currencies and payment methods.

What role has Zuora played in handling volume surges for Ubisoft?

Zuora has played a important role in enabling Ubisoft to navigate new subscriber volume increases of up to 200%, especially during new game releases.

What is the significance of the partnership between Zuora and Ubisoft for the gaming industry?

The partnership showcases the importance of leveraging technological innovation and subscription services to build direct relationships with players in the competitive gaming market.

Zuora, Inc.

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