New technology, old-world style: Zillow reveals 2025's home trends
Zillow's 2025 home trends highlight a blend of modern technology and nostalgic charm. Emerging trends include whole-home batteries, cozy living spaces, and home libraries. Mentions of whole-home batteries surged by 62%, and solar panels by 18%. Electric vehicle chargers are up by 34%, and induction cooktops by 5%. The term 'cozy' increased by 35%, indicating a preference for smaller, purpose-driven rooms over open floor plans. Nostalgic elements, such as floral patterns and antique furnishings, rose by 14%, and vintage mentions by 9%. Home libraries and Victorian-era sculleries are also gaining popularity. Climate resilience features are crucial, with mentions of flood barriers up 22%, seismic retrofitting by 20%, and water catchment systems by 19%. Drought-resistant turf yards increased by 14%. Spa-inspired wet rooms are appearing 19% more often, reflecting a growing focus on wellness design.
Le tendenze abitative di Zillow per il 2025 mettono in evidenza una fusione tra tecnologia moderna e fascino nostalgico. Le tendenze emergenti includono batterie per l'intera casa, spazi abitativi accoglienti e biblioteche domestiche. Le menzioni delle batterie per l'intera casa sono aumentate del 62%, mentre i pannelli solari del 18%. I caricabatterie per veicoli elettrici sono aumentati del 34%, e i piani cottura a induzione del 5%. Il termine 'accogliente' è aumentato del 35%, indicando una preferenza per stanze più piccole e funzionali rispetto ai piani aperti. Gli elementi nostalgici, come i motivi floreali e i mobili antichi, sono aumentati del 14%, e le menzioni di pezzi vintage del 9%. Le biblioteche domestiche e le cucine in stile vittoriano stanno guadagnando popolarità. Le caratteristiche di resilienza climatica sono fondamentali, con un aumento del 22% delle menzioni delle barriere contro le inondazioni, del 20% del retrofitting antisismico e del 19% dei sistemi di raccolta dell'acqua. I giardini con erba resistente alla siccità sono aumentati del 14%. I bagni ispirati alle spa appaiono il 19% in più, riflettendo un crescente focus sul design del benessere.
Las tendencias de vivienda de Zillow para 2025 destacan una fusión de tecnología moderna y encanto nostálgico. Las tendencias emergentes incluyen baterías para toda la casa, espacios de vida acogedores y bibliotecas en casa. Las menciones de baterías para toda la casa aumentaron un 62%, y los paneles solares un 18%. Los cargadores de vehículos eléctricos subieron un 34%, y las cocinas de inducción un 5%. El término 'acogedor' aumentó un 35%, indicando una preferencia por habitaciones más pequeñas y funcionales en lugar de planos abiertos. Los elementos nostálgicos, como los patrones florales y los muebles antiguos, aumentaron un 14%, y las menciones de artículos vintage un 9%. Las bibliotecas en casa y las cocinas de la era victoriana también están ganando popularidad. Las características de resiliencia climática son cruciales, con un aumento del 22% en las menciones de barreras contra inundaciones, un 20% en retrofitting sísmico y un 19% en sistemas de recolección de agua. Los jardines con césped resistente a la sequía aumentaron un 14%. Los baños inspirados en spas están apareciendo un 19% más a menudo, reflejando un creciente enfoque en el diseño del bienestar.
질로우의 2025년 주택 트렌드는 현대 기술과 향수를 불러일으키는 매력이 결합된 모습을 보여줍니다. 새로운 트렌드로는 전체 주택 배터리, 아늑한 생활 공간, 그리고 홈 라이브러리가 있습니다. 전체 주택 배터리에 대한 언급이 62% 증가했으며, 태양광 패널은 18% 늘어났습니다. 전기차 충전기는 34% 상승했으며, 유도 조리대는 5% 증가했습니다. '아늑한'라는 용어는 35% 증가하여 개방형 평면보다 더 작고 목적이 뚜렷한 방에 대한 선호를 나타냅니다. 꽃무늬 패턴과 골동품 가구와 같은 향수를 불러일으키는 요소는 14% 증가했으며, 빈티지 관련 언급은 9% 증가했습니다. 홈 라이브러리와 빅토리아 시대의 주방도 인기를 얻고 있습니다. 기후 회복력 기능도 중요하며, 홍수 방지 장치 언급이 22% 증가했으며, 지진 리트로핏이 20%, 빗물 수집 시스템이 19% 증가했습니다. 가뭄 저항 잔디 정원이 14% 증가했습니다. 스파에서 영감을 받은 욕실이 19% 더 많이 등장하여 웰빙 디자인에 대한 관심이 높아지고 있습니다.
Les tendances immobilières de Zillow pour 2025 mettent en avant un mélange de technologie moderne et de charme nostalgique. Parmi les tendances émergentes, on trouve des batteries pour toute la maison, des espaces de vie chaleureux, et des bibliothèques à domicile. Les mentions de batteries pour toute la maison ont augmenté de 62%, et celles des panneaux solaires de 18%. Les chargeurs de véhicules électriques ont crû de 34%, et les plaques de cuisson à induction de 5%. Le terme 'chaleureux' a augmenté de 35%, indiquant une préférence pour des pièces plus petites et orientées vers un but plutôt que pour des plans ouverts. Les éléments nostalgiques, tels que les motifs floraux et les meubles anciens, ont augmenté de 14%, et les mentions de vintage de 9%. Les bibliothèques à domicile et les cuisines de l'ère victorienne gagnent également en popularité. Les caractéristiques de résilience climatique sont cruciales, avec une augmentation de 22% des mentions de barrières anti-inondations, un retrofitting sismique de 20% et des systèmes de collecte des eaux pluviales de 19%. Les jardins en gazon résistant à la sécheresse ont augmenté de 14%. Les salles de bains inspirées des spas apparaissent 19% plus souvent, reflétant un intérêt croissant pour le design axé sur le bien-être.
Zillows Wohntrends für 2025 heben eine Verbindung von moderner Technologie und nostalgischem Charme hervor. Zu den aufkommenden Trends gehören ganze Hausbatterien, gemütliche Wohnräume und Hausbibliotheken. Die Erwähnungen von ganzen Hausbatterien stiegen um 62%, während solarbetriebene Paneele um 18% zunahmen. Die Anzahl der Elektrofahrzeuglader stieg um 34% und Induktionskochfelder um 5%. Der Begriff 'gemütlich' nahm um 35% zu, was eine Vorliebe für kleinere, gezielt gestaltete Räume über offene Grundrisse anzeigt. Nostalgische Elemente wie Blumenmuster und antike Möbel wuchsen um 14%, und die Erwähnungen von Vintage stiegen um 9%. Hausbibliotheken und Küchen im viktorianischen Stil gewinnen ebenfalls an Beliebtheit. Merkmale der Klimaanpassung sind entscheidend, mit einem Anstieg um 22% bei Erwähnungen von Hochwasserbarrieren, 20% bei seismischem Retrofit und 19% bei Wassersammelsystemen. Dürre-resistente Rasenflächen sind um 14% gestiegen. Spa-inspirierte Nassräume erscheinen 19% häufiger, was einen wachsenden Fokus auf Wellness-Design widerspiegelt.
- Mentions of whole-home batteries surged by 62%.
- Solar panels appear 18% more often in listings.
- Electric vehicle chargers are up by 34%.
- The term 'cozy' increased by 35%.
- Nostalgic elements rose by 14%, and vintage mentions by 9%.
- Home libraries are up by 22%.
- Flood barriers are up 22%, seismic retrofitting by 20%, and water catchment systems by 19%.
- Drought-resistant turf yards increased by 14%.
- Spa-inspired wet rooms are appearing 19% more often.
- None.
Insights
The emerging home trends data reveals significant shifts in consumer preferences that could impact Zillow's platform engagement and revenue potential. The 62% surge in whole-home battery mentions and 34% increase in EV charger listings indicates a strong pivot toward sustainable home features. This aligns with broader market demands and could influence Zillow's search algorithms and listing priorities.
The trend toward climate resilience features presents a strategic opportunity for Zillow to enhance its platform's filtering capabilities and potentially develop new premium listing features for sellers highlighting these attributes. The 35% increase in "cozy" space mentions and rising interest in specialized rooms suggests a fundamental shift in home buyer preferences that could affect property valuations and listing strategies.
The data-driven trend analysis demonstrates Zillow's sophisticated use of listing content analysis to identify emerging market patterns. By tracking keyword frequency changes across millions of listings, Zillow is leveraging its vast data repository to provide actionable market intelligence. This technological capability positions Zillow as more than just a listing platform - it's becoming a predictive market intelligence tool.
The integration of climate resilience and sustainability metrics into their analysis framework shows Zillow's adaptation to evolving market demands. This could lead to new feature developments in their platform, potentially including sustainability scores or climate risk assessments for properties.
Whole-home batteries, cozy living and home libraries are emerging trends, according to Zillow data
"Technology has enabled homeowners to live more sustainably and more affordably, which is a growing priority for prospective buyers," said Amanda Pendleton, Zillow's home trends expert. "Energy-efficient and climate-resilient home features are quickly gaining popularity as homeowners look to keep costs down, including insurance costs. At the same time, a home is not just a checklist of practical features, it's a feeling. Homeowners and buyers today are looking to the past to create a sense of warmth, character and comfort in even the most high-tech environments."
Zillow identified five emerging trends by looking at hundreds of home features and design styles mentioned in millions of for-sale listings in 2024, then identified the keywords showing up far more frequently than a year ago. When certain features appear in a rising share of listings, it's a signal that they are in demand and desirable to a buyer. Real estate agents are uniquely attuned to what buyers want, and savvy agents will highlight those features when marketing a home for sale.
Electric features: Today's home buyers are looking to live their values, seeking out homes with sustainable and environmentally friendly features. Mentions of whole-home batteries have surged by
It's not just solar power. Electric vehicle (EV) chargers are appearing in
Cozy vibes: The term "cozy" is no longer a negative real estate euphemism — it's a sought-after design trait. Listings mentioning "cozy" have increased by
Old-world comeback: Move over, Grand Millennial style. 2025 is set to go full granny, with floral patterns, tapestries, antique furnishings and chintz making a strong return. Nostalgia is a growing trend, appearing in
Climate resiliency: With climate-related disasters becoming more frequent, sellers are highlighting features that offer some degree of protection, and buyers are seeking them out. Zillow research finds that
The share of for-sale listings on Zillow that mention flood barriers is up
Spa-inspired wet rooms: This luxurious design element, most often found in high-end hotels, is the latest spa-inspired upgrade to start showing up in homes. A wet room combines the shower and bathtub into one waterproof space without the usual shower curb or enclosure. Wet rooms are being featured
This 2025 bathroom trend is part of a growing emphasis on wellness design. As buyers become increasingly attuned to the ways their home impacts their physical and mental well-being, the share of for-sale listings that mention wellness features is up
About Zillow Group
Zillow Group, Inc. (Nasdaq: Z and ZG) is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in
Zillow Group's affiliates, subsidiaries and brands include Zillow®, Zillow Premier Agent®, Zillow Home Loans℠, Zillow Rentals®, Trulia®, Out East®, StreetEasy®, HotPads®, ShowingTime+℠, Spruce®, and Follow Up Boss®.
All marks herein are owned by MFTB Holdco, Inc., a Zillow affiliate. Zillow Home Loans, LLC is an Equal Housing Lender, NMLS #10287 (www.nmlsconsumeraccess.org). © 2024 MFTB Holdco, Inc., a Zillow affiliate.
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SOURCE Zillow Group, Inc.
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