Fast-growing Epique Realty to equip agents with Zillow Showcase to win more listings
Zillow (ZG) and Epique Realty have announced a strategic partnership to provide Epique agents with access to Zillow Showcase, an AI-powered premium listing experience. The partnership aims to enhance agent recruiting and retention while helping agents differentiate their listings.
According to Zillow research, sellers prioritize reaching the largest buyer pool (52%) and achieving the highest sales price (45%). Agents using Zillow Showcase on over half their listings are winning 30% more listings than non-users. The platform features AI-powered visuals, dedicated email marketing, and advanced performance analytics tools.
Showcase listings offer media-forward design and exclusive access to new technological innovations. The partnership demonstrates Zillow's commitment to providing industry-leading technology that helps agents enhance their market presence and effectiveness.
Zillow (ZG) ed Epique Realty hanno annunciato una partnership strategica per offrire agli agenti Epique l'accesso a Zillow Showcase, un'esperienza di inserzioni premium potenziata dall'intelligenza artificiale. La collaborazione mira a migliorare il reclutamento e la fidelizzazione degli agenti, aiutandoli a distinguere le loro inserzioni.
Secondo una ricerca di Zillow, i venditori danno priorità a raggiungere il maggior numero di acquirenti (52%) e a ottenere il prezzo di vendita più alto (45%). Gli agenti che utilizzano Zillow Showcase su oltre la metà delle loro inserzioni ottengono il 30% in più di incarichi rispetto a chi non lo usa. La piattaforma offre immagini generate dall'IA, marketing via email dedicato e strumenti avanzati di analisi delle performance.
Le inserzioni Showcase presentano un design orientato ai media e accesso esclusivo a nuove innovazioni tecnologiche. Questa partnership conferma l'impegno di Zillow nel fornire tecnologie all'avanguardia che aiutano gli agenti a migliorare la loro presenza sul mercato e la loro efficacia.
Zillow (ZG) y Epique Realty han anunciado una alianza estratégica para brindar a los agentes de Epique acceso a Zillow Showcase, una experiencia premium de listados impulsada por inteligencia artificial. La asociación busca mejorar la captación y retención de agentes, ayudándoles a diferenciar sus listados.
Según investigaciones de Zillow, los vendedores priorizan alcanzar la mayor cantidad de compradores (52%) y obtener el precio de venta más alto (45%). Los agentes que usan Zillow Showcase en más de la mitad de sus listados ganan un 30% más de listados que quienes no lo utilizan. La plataforma incluye imágenes generadas por IA, marketing por correo electrónico dedicado y herramientas avanzadas de análisis de rendimiento.
Los listados Showcase ofrecen un diseño enfocado en los medios y acceso exclusivo a nuevas innovaciones tecnológicas. Esta alianza demuestra el compromiso de Zillow de proporcionar tecnología líder en la industria que ayuda a los agentes a mejorar su presencia y efectividad en el mercado.
Zillow (ZG)와 Epique Realty가 전략적 파트너십을 발표하여 Epique 에이전트들에게 AI 기반 프리미엄 매물 경험인 Zillow Showcase에 접근할 수 있도록 지원합니다. 이번 파트너십은 에이전트 모집과 유지 강화를 목표로 하며, 에이전트가 매물을 차별화하는 데 도움을 줍니다.
Zillow 조사에 따르면 판매자는 가장 많은 구매자 풀에 도달하는 것(52%)과 최고 판매 가격 달성(45%)을 우선시합니다. Zillow Showcase를 절반 이상 매물에 사용하는 에이전트는 사용하지 않는 에이전트보다 30% 더 많은 매물 수주에 성공하고 있습니다. 이 플랫폼은 AI 기반 시각 자료, 전용 이메일 마케팅, 고급 성과 분석 도구를 제공합니다.
Showcase 매물은 미디어 중심 디자인과 새로운 기술 혁신에 대한 독점 접근을 제공합니다. 이번 파트너십은 에이전트가 시장 내 입지와 효율성을 높일 수 있도록 업계 선도 기술을 제공하겠다는 Zillow의 의지를 보여줍니다.
Zillow (ZG) et Epique Realty ont annoncé un partenariat stratégique pour offrir aux agents Epique l'accès à Zillow Showcase, une expérience de listings premium alimentée par l'IA. Ce partenariat vise à renforcer le recrutement et la fidélisation des agents tout en les aidant à différencier leurs annonces.
Selon une étude de Zillow, les vendeurs privilégient d'atteindre le plus grand nombre d'acheteurs (52 %) et d'obtenir le prix de vente le plus élevé (45 %). Les agents utilisant Zillow Showcase sur plus de la moitié de leurs annonces remportent 30 % de listings en plus que les non-utilisateurs. La plateforme propose des visuels alimentés par l'IA, un marketing par email dédié et des outils avancés d'analyse de performance.
Les listings Showcase offrent un design orienté médias et un accès exclusif aux nouvelles innovations technologiques. Ce partenariat illustre l'engagement de Zillow à fournir une technologie de pointe qui aide les agents à renforcer leur présence et leur efficacité sur le marché.
Zillow (ZG) und Epique Realty haben eine strategische Partnerschaft angekündigt, um Epique-Agenten Zugang zu Zillow Showcase zu ermöglichen, einer KI-gestützten Premium-Listing-Erfahrung. Die Partnerschaft zielt darauf ab, die Agentenakquise und -bindung zu verbessern und Agenten dabei zu helfen, ihre Listings hervorzuheben.
Laut Zillow-Forschung legen Verkäufer Wert darauf, den größten Käuferpool zu erreichen (52 %) und den höchsten Verkaufspreis zu erzielen (45 %). Agenten, die Zillow Showcase bei mehr als der Hälfte ihrer Listings verwenden, gewinnen 30 % mehr Listings als Nichtnutzer. Die Plattform bietet KI-gestützte visuelle Inhalte, dediziertes E-Mail-Marketing und fortschrittliche Leistungsanalyse-Tools.
Showcase-Listings zeichnen sich durch ein medienorientiertes Design und exklusiven Zugang zu neuen technologischen Innovationen aus. Die Partnerschaft zeigt Zillows Engagement, branchenführende Technologie bereitzustellen, die Agenten hilft, ihre Marktpräsenz und Effektivität zu steigern.
- Partnership gives agents access to premium listing technology that increases listing wins by 30%
- Enhanced visibility through dedicated email marketing to potential buyers
- Access to exclusive technological innovations and advanced analytics tools
- None.
Insights
Zillow's partnership with Epique adds a distribution channel for its premium Showcase product, demonstrating agent value but unlikely to significantly impact financials.
Zillow has expanded the reach of its premium Zillow Showcase product through a new partnership with Epique Realty. This arrangement integrates Showcase into Epique's marketing suite for its agents, potentially enhancing both agent recruiting and retention for the brokerage.
The article highlights performance metrics suggesting Showcase delivers tangible results: agents using it on most listings reportedly win
For Epique Realty, described only as "fast-growing" without specific size metrics, the partnership provides agents with differentiated marketing tools. Key Showcase features include enhanced listing displays, AI-powered visuals, targeted emails to potential buyers, and exclusive access to new technologies like performance analytics.
This partnership demonstrates market validation for Zillow's premium agent services and represents another step in the company's distribution strategy, with the article noting that Epique "joins the growing ranks of brokerages" offering Showcase. However, without details on Epique's size, market presence, or the partnership's financial terms, the material impact on Zillow's business remains unclear.
The partnership represents incremental business development for Zillow rather than a transformative deal. While positive for product adoption, a single brokerage partnership - without disclosed financial terms - is unlikely to significantly move the needle for a company of Zillow's scale.
Brokerage will include Zillow Showcase in its innovative marketing suite to help agents elevate the listing experience for sellers
Zillow Showcase is a premium marketing solution for listings, and is designed to help agents stand out and win more listings by delivering high-impact exposure and engaging listings for their sellers. With a beautiful listing display and advanced AI-driven features, Showcase listings receive more engagement, more exposure, and ultimately help agents net a higher asking price for sellers and drive faster sales.1
Agents can build Zillow Showcase into their listing pitch to win over sellers, whose top two priorities when choosing an agent are the agent's ability to get their home in front of the largest pool of interested buyers (
"At Epique, we believe agents deserve every possible advantage to succeed in today's evolving market," said Josh Miller, CEO and co-founder of Epique Realty. "Zillow Showcase is not just a benefit — it's a strategic game-changer. Zillow Showcase is helping our agents rise above the noise, tell better stories with their listings, and close more deals. We're giving our agents access to the most advanced branding and listing technology in the business."
Showcase listings feature a stunning media-forward listing design along with AI-powered visuals developed to draw buyers in. Each Showcase listing is also featured in a dedicated email to interested shoppers, highlighting the agent's name and brokerage branding.
"By offering Zillow Showcase to their agents, Epique Realty is helping agents create their own digital billboard in front of Zillow's high-intent, highly engaged audience of home shoppers," said Soumya Tulloss, Zillow senior vice president of agent sales. "This partnership is another example of our continued focus on giving the industry technology and tools that help agents show up in the most elevated way possible to buyers and sellers."
In addition to the advanced marketing capabilities it unlocks for agents, Zillow Showcase serves as a technology incubator, giving agents and brokers who use it access to the latest innovations first — many of which are exclusive to Showcase listings — so they can stay ahead of the curve. One example is the recently launched Showcase listing performance insights tool, which gives agents and sellers in-depth analytics on how their listing is performing on Zillow.
Epique Realty joins the growing ranks of brokerages that are offering Zillow Showcase to their agents and helping their clients succeed. Brokerages interested in Zillow Showcase can visit zillowshowcase.com. Zillow Showcase is available nationwide.
About Zillow Group:
Zillow Group, Inc. (Nasdaq: Z and ZG) is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in
Zillow Group's affiliates, subsidiaries and brands include Zillow®, Zillow Premier Agent®, Zillow Home Loans℠, Zillow Rentals®, Trulia®, Out East®, StreetEasy®, HotPads®, ShowingTime+℠, Spruce®, and Follow Up Boss®.
All marks herein are owned by MFTB Holdco, Inc., a Zillow affiliate. Zillow Home Loans, LLC is an Equal Housing Lender, NMLS #10287 (www.nmlsconsumeraccess.org). © 2025 MFTB Holdco, Inc., a Zillow affiliate.
About Epique Realty
Epique Realty is a revolutionary brokerage disrupting the industry with its agent-first model. Committed to empowering agents to thrive and succeed, Epique Realty provides state-of-the-art and AI technology, industry-defining benefits, extraordinary support, and a wealth of resources, free to all agents. Epique Realty operates in over thirty-five states with a solid foundation of inclusion, originality, and integrity for innovative agents. With record-breaking growth and an unstoppable vision, Epique is shaping the future—one bold step at a time.
(ZFIN)
1 For all Showcase claims, visit: https://showingtimeplus.com/showcase-facts.
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SOURCE Zillow
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