Zenvia launches integration of ChatGPT to its mass texting service solution
Zenvia Inc. (NASDAQ: ZENV) has integrated its mass texting service, Zenvia Attraction, with ChatGPT (GPT-3) via API, enhancing message personalization and efficiency. This SaaS tool leverages AI to suggest customized messages based on the brand and purpose, optimally connecting companies with their customers across various channels like SMS and WhatsApp. The integration is anticipated to streamline operations, offering scalability by automating content generation, thus improving communication quality and reducing effort for businesses. Zenvia remains a leader in Latin America's cloud-based customer experience market, aiming to enhance user journeys further.
- Integration of Zenvia Attraction with ChatGPT enhances message personalization and efficiency.
- AI-driven suggestions improve message quality and reduce manual effort.
- Zenvia maintains leadership in Latin America's cloud-based customer experience sector.
- None.
Zenvia Attraction elaborates more assertive message suggestions when allied with the artificial intelligence tool, generating gains of scale
SÃO PAULO,
Zenvia Attraction, a SaaS tool that leverages the relationship of companies with their customers, can now provide increasingly personalized and efficient suggestions in the elaboration of messages.
Companies are seeking novel ways to connect with their customers, in more effective and customized ways, and omnichannel communication is becoming one of the main strategies to achieve this goal. In this context,
Zenvia Attraction is the solution that helps companies easily create valuable campaigns by triggering mass communications, impacting customers across multiple channels, and maximizing their business results. In addition, the solution provides capabilities to gain insights from reports and segment the contact base, which allows companies to personalize their messages and reach their customers more effectively.
With the integration of Zenvia Attraction with ChatGPT, the solution offers a new layer of personalization and efficiency in communication campaigns, suggesting message content based on the company's name and/or brand and the purpose of the message. This represents gains of scale, since it saves time and effort for companies: GPT-3 can automatically generate texts, and also helps improve the quality and assertiveness of the messages sent.
Leading the transformation in the CX world,
"This path of evolution is continuous and constant. Knowing how to connect artificial intelligence in an appropriate way to deliver the best customer experience, so that each contact with the brand is positively unique, is one of our main goals. This step is extremely important to reinforce our strategy," says
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