Yatra Online Named India's Biggest Brand Mover by YouGov for December 2024
Yatra Online (NASDAQ: YTRA) has been recognized as India's Biggest Brand Mover by YouGov for December 2024, marking a significant achievement in brand health metrics including awareness, consideration, and reputation. The company, which is India's leading corporate travel services provider, has strengthened its market position through enhanced digital capabilities and customer-centric innovations.
Over the past year, Yatra has focused on expanding its digital footprint and introducing new user-friendly features to meet modern travelers' needs. The company maintains a strong presence in both corporate and leisure travel segments, implementing AI-driven recommendations, advanced booking systems, and improved customer support services.
Yatra Online (NASDAQ: YTRA) è stata riconosciuta come il Brand Mover più grande in India da YouGov per dicembre 2024, segnando un traguardo significativo nelle metriche di salute del marchio, inclusi consapevolezza, considerazione e reputazione. L'azienda, che è il principale fornitore di servizi di viaggio aziendale in India, ha rafforzato la sua posizione di mercato attraverso capacità digitali potenziate e innovazioni centrate sul cliente.
Nell'ultimo anno, Yatra ha concentrato i suoi sforzi sull'espansione della sua presenza digitale e sull'introduzione di nuove funzionalità user-friendly per soddisfare le esigenze dei viaggiatori moderni. L'azienda mantiene una forte presenza sia nel segmento dei viaggi aziendali che in quello del tempo libero, implementando raccomandazioni guidate dall'intelligenza artificiale, sistemi di prenotazione avanzati e servizi di supporto clienti migliorati.
Yatra Online (NASDAQ: YTRA) ha sido reconocida como la Marca Más Influyente de India por YouGov para diciembre de 2024, marcando un logro significativo en métricas de salud de marca, incluidas la conciencia, la consideración y la reputación. La empresa, que es el principal proveedor de servicios de viajes corporativos en India, ha fortalecido su posición en el mercado a través de capacidades digitales mejoradas e innovaciones centradas en el cliente.
Durante el último año, Yatra se ha centrado en expandir su huella digital e introducir nuevas características amigables para el usuario para satisfacer las necesidades de los viajeros modernos. La empresa mantiene una fuerte presencia tanto en segmentos de viajes corporativos como de ocio, implementando recomendaciones impulsadas por inteligencia artificial, sistemas de reserva avanzados y servicios de atención al cliente mejorados.
Yatra Online (NASDAQ: YTRA)는 2024년 12월 YouGov에 의해 인도의 가장 영향력 있는 브랜드로 선정되었으며, 이는 인지도, 고려도 및 평판을 포함한 브랜드 건강 지표에서 중요한 성과를 의미합니다. 이 회사는 인도의 주요 기업 여행 서비스 제공업체로서 디지털 역량을 강화하고 고객 중심의 혁신을 통해 시장 위치를 강화해 왔습니다.
지난 1년 동안 Yatra는 디지털 발자국을 확장하고 현대 여행자의 요구를 충족하기 위해 사용자 친화적인 새로운 기능을 도입하는 데 주력했습니다. 이 회사는 기업 여행과 여가 여행 모두에서 강력한 입지를 유지하며, 인공지능 기반 추천, 고급 예약 시스템 및 개선된 고객 지원 서비스를 구현하고 있습니다.
Yatra Online (NASDAQ: YTRA) a été reconnue comme la plus grande marque influente d'Inde par YouGov pour décembre 2024, marquant un accomplissement significatif dans les métriques de santé de marque, y compris la notoriété, la considération et la réputation. L'entreprise, qui est le principal fournisseur de services de voyages d'affaires en Inde, a renforcé sa position sur le marché grâce à des capacités numériques améliorées et des innovations centrées sur le client.
Au cours de l'année écoulée, Yatra s'est concentrée sur l'expansion de sa présence numérique et l'introduction de nouvelles fonctionnalités conviviales pour répondre aux besoins des voyageurs modernes. L'entreprise maintient une forte présence tant dans le segment des voyages d'affaires que des loisirs, en mettant en œuvre des recommandations pilotées par l'intelligence artificielle, des systèmes de réservation avancés et des services d'assistance clientèle améliorés.
Yatra Online (NASDAQ: YTRA) wurde von YouGov als größter Markenveränderer Indiens für Dezember 2024 ausgezeichnet, was einen bedeutenden Erfolg in den Marken-Gesundheitsmetriken wie Bekanntheit, Überlegung und Reputation darstellt. Das Unternehmen, das führende Anbieter von Unternehmensreise-Dienstleistungen in Indien ist, hat seine Marktposition durch verbesserte digitale Fähigkeiten und innovationsorientierte Kundenservices gestärkt.
Im vergangenen Jahr hat sich Yatra darauf konzentriert, seine digitale Präsenz auszubauen und neue benutzerfreundliche Funktionen einzuführen, um die Bedürfnisse moderner Reisender zu erfüllen. Das Unternehmen hat sowohl im Bereich der Geschäftsreisen als auch im Freizeitreisen eine starke Präsenz, indem es KI-gestützte Empfehlungen, fortschrittliche Buchungssysteme und verbesserte Kundenunterstützungsleistungen implementiert.
- Achieved top position in YouGov's Brand Mover rankings for December 2024
- Demonstrated significant improvement in brand health metrics
- Successfully expanded digital footprint and service offerings
- None.
Gurugram, India and New York, New York--(Newsfile Corp. - January 30, 2025) - Yatra Online, Inc. (NASDAQ: YTRA) (the "Company"), India's leading corporate travel services provider and one of India's leading online travel companies announced that its Indian subsidiary Yatra Online Limited, has secured the top position in YouGov's Brand Mover rankings for India in December 2024. This recognition highlights Yatra's strong brand momentum, increasing consumer engagement, and leadership in the online travel sector as it continues to redefine travel for millions of customers.
YouGov's Brand Mover rankings spotlight brands that have shown the most significant positive shifts across key brand health metrics, including awareness, consideration, and reputation. Yatra's leading position reflects its strategic focus on delivering seamless travel experiences, leveraging cutting-edge technology, and prioritizing a customer-centric approach.
Strengthening Customer Trust and Market Presence
Over the past year, Yatra has enhanced and expanded its digital footprint, introduced new user-friendly features, and enhanced its offerings to cater to the evolving needs of modern travelers. The company's commitment to personalization, efficiency, and accessibility has resulted in an increased preference among consumers, further solidifying its position as a trusted travel partner.
"As one of India's most trusted travel platforms, we are honored to be recognized as YouGov's Biggest Brand Mover for December 2024," said Dhruv Shringi, CEO & Co-Founder of Yatra. "This achievement reaffirms our commitment to innovation and customer satisfaction. We remain dedicated to enhancing our offerings, simplifying the travel process, and ensuring a seamless experience for our customers."
Driving Innovation in Corporate and Leisure Travel
With a robust presence in both corporate and leisure travel, Yatra continues to drive industry-wide transformation by integrating AI-driven recommendations, advanced booking systems, and frictionless customer support.
Yatra's top placement in YouGov's rankings underscores its role as a market leader in India's travel industry, continuously setting new benchmarks in service excellence, technological advancement, and customer satisfaction.
About Yatra Online, Inc.
Yatra Online, Inc. is the ultimate parent company of Yatra Online Limited, India's leading corporate travel services provider with over 1200 corporate customers (post the acquisition of Globe Travels) and one of India's leading online travel companies. The Company provides information, pricing, availability and booking facility for domestic and international air travel, domestic and international hotel bookings, holiday packages, buses, trains, in city activities, inter-city and point-to-point cabs, homestays and cruises. With approximately 108K hotels and homestays contracted in approximately 1,500 cities across India, as well as approximately 2 million hotels around the world, the Company is India's largest platform for domestic hotels.
For further information, please contact:
Manish Hemrajani
Yatra Online, Inc.
VP, Corporate Development and IR
ir@yatra.com
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/238945
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