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Yext Partners with Snowflake to Unlock Actionable Search Insights

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Yext (NYSE: YEXT) has announced a partnership with Snowflake to enhance analytics functionality on its platform. This collaboration aims to provide customers with deeper insights into user behavior, utilizing Snowflake’s data cloud for improved data sharing and access to analytics. The partnership was showcased at the Snowflake Summit held from June 13-16, 2022, in Las Vegas. Yext's focus on analytics aligns with its mission to deliver authoritative answers across various platforms. This partnership is expected to drive better user experiences through advanced data insights.

Positive
  • Partnership with Snowflake enhances analytics capabilities.
  • Provides deeper insights into user behavior.
  • Leverages Snowflake's data cloud for improved data sharing.
  • Showcased at Snowflake Summit, increasing visibility.
Negative
  • None.

Powered by Snowflake, analytics from the Yext platform provide customers with unparalleled insights into user behavior.

NEW YORK, June 16, 2022 /PRNewswire/ -- Yext, Inc. (NYSE: YEXT), the Answers company, today announced a partnership with Snowflake, the Data Cloud company, to further improve the analytics functionality of its award-winning platform. Yext analytics, Powered by Snowflake, allow customers to optimize their digital experiences with highly detailed insights from search queries, reviews, and other forms of online engagement.

Through the Powered by Snowflake program, Yext harnesses the Snowflake Data Cloud to establish secure data sharing capabilities and a single source of truth for search analytics. Yext customers can now reliably access and quickly act on critical insights by leveraging the speed, scale, and performance of Snowflake's platform.

"Analytics has always been a key focus of ours, and that's only become more important now that Yext answers questions across websites, search engines, apps, and chatbots," said Maxwell Shaw, SVP of Product Management at Yext. "Snowflake allows us to turn data into insights — it's that simple. We've continuously innovated to deliver exceptional value to our customers, and Snowflake provides us with the edge we need to take our platform to the next level."

Yext's partnership with Snowflake is on full display at this year's Snowflake Summit, June 13-16 in Las Vegas, Nevada, where thousands of Snowflake's partners, customers, and industry peers are gathering to network, collaborate, and obtain essential knowledge about Snowflake and emerging trends in data and analytics. Yext is powering search on the conference app and website to give attendees easy access to information about sessions, speakers, logistics, and more.

"With Snowflake's powerful engine purpose-built for modern data applications, Yext is positioned to deliver faster time-to-value for end users," said Scott Schilling, Senior Director, Global Partner Development at Snowflake. "Snowflake's partnership with Yext enables joint customers to unlock data-driven insights with advanced analytics, driving better experiences wherever users look for answers."

To become a Snowflake partner, get access to Snowflake's self-service partner resources, and apply for the Powered by Snowflake program, please visit www.snowflake.com/partners/poweredbysnowflake.

To learn more about the Yext and Snowflake partnership, visit yext.com/snowflake.

About Yext

Yext (NYSE: YEXT) is the Answers Company and is on a mission to empower every company in the world to provide authoritative answers to every question about their organization. Yext leverages AI to collect and organize a company's information and deliver it — in the form of answers — to customers, employees, and partners. Yext's Answers Platform works by pulling in information, organizing it into a Knowledge Graph and then delivering it via a set of platform services, including Listings, Search, Pages & Reviews. Brands like Verizon, Subway, and Marriott — as well as organizations like the U.S. State Department — trust Yext to radically improve their business and deliver perfect answers everywhere.

CONTACT: Gordon Knapp, pr@yext.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/yext-partners-with-snowflake-to-unlock-actionable-search-insights-301569214.html

SOURCE Yext, Inc.

FAQ

What is the significance of Yext's partnership with Snowflake?

The partnership enhances Yext's analytics capabilities, providing deeper insights into user behavior and improving data sharing.

When was the partnership with Snowflake announced?

The partnership was announced on June 16, 2022.

What are the benefits of the analytics powered by Snowflake for Yext?

It allows customers to access critical insights quickly, improving their digital experiences through detailed analytics.

Where and when was the partnership showcased?

The partnership was showcased at the Snowflake Summit in Las Vegas from June 13-16, 2022.

How does Snowflake enhance Yext's platform?

Snowflake's data cloud offers speed, scale, and performance, enabling Yext to deliver better analytics and insights.

Yext, Inc.

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