Whirlpool Corporation Wins Big with 7 Awards at KBIS 2025

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Whirlpool (WHR) achieved remarkable success at the 2025 Kitchen & Bath Industry Show (KBIS) in Las Vegas, securing seven prestigious awards across its brands JennAir, KitchenAid, Whirlpool, and Maytag.

The awards included recognition from Reviewed.com, Apartment Therapy, and The Kitchn. Notable winning products included the JennAir Induction Downdraft Cooktop, KitchenAid's new Juniper appliance finish, Whirlpool's Smart Electric Range, and Maytag's Pet Pro Laundry System.

The company showcased innovations through collaborations with industry leaders, including interior designer Noz Nozawa and chef Andy Baraghani. KitchenAid unveiled new color options and personalization features, while JennAir displayed its first innovation from its Bora collaboration with the Induction Downdraft Cooktop.

Four of its iconic brands received 7 product awards from top publications Reviewed, Apartment Therapy, and The Kitchn and unveiled new product innovations and immersive booth experiences alongside industry collaborators

BENTON HARBOR, Mich., March 18, 2025 /PRNewswire/ -- Whirlpool Corporation, a leading global appliance company, is thrilled to announce its success at the 2025 Kitchen & Bath Industry Show (KBIS) in Las Vegas, where it earned an impressive seven coveted awards across four of its appliance brands featured at the show – JennAir, KitchenAid, Whirlpool and Maytag. This recognition reaffirms the company's commitment to improving life at home through all of its appliance innovations, as seen at this year's show.

Editors from Reviewed.com, part of the USA Today Network and a trusted site for reviews, selected 15 winning products from KBIS for their Reviewed Awards, which honor stand-out products from the show. Groundbreaking innovations within the Whirlpool Corporation trusted family of brands secured four spots on the list.

Two other new Whirlpool Corporation products showcased at KBIS caught the attention of editors from Apartment Therapy and The Kitchn, securing a "Best in Show" seal from both publications which are known as trusted resources for home design and home cooking.

"Winning these awards at KBIS 2025 is truly such a proud moment for us," said Shannon Blakely, Vice President of North America Brand Marketing at Whirlpool Corporation. "It's an honor to have our innovations recognized, and it really speaks to the passion and dedication of our entire team."

At the Whirlpool booth, KBIS attendees witnessed the new products on display via artful booth designs and unique collaborations.

To unveil its reimagined design language with new color and personalization options, the brand teamed up with San Francisco-based interior designer Noz Nozawa to host multiple daily design talks in partnership with Brittni Pertijs, Whirlpool Head of Color, Finish and Material Design. Together, the two illustrated how KitchenAid brand's new offerings deliver on both consumers' and designers' cravings for new neutral palettes and expanded customization options, while never sacrificing performance.

The bespoke JennAir space, designed by National Kitchen & Bath Association (NKBA) Vice Chair, Kerrie Kelly, in partnership with the brand, also featured furniture, lighting and finishes from leading kitchen brands, including Fabuwood, Cosentino, Four Hands Furniture, Free Power and Sherwin Williams, to bring to life a space that reflected the bold and inspired design that resonates with the interior design community.

In the JennAir space, New York Times bestselling author and James Beard Award-winning chef Andy Baraghani demonstrated the ease and power of the new Induction Downdraft Cooktop through twice daily cooking demos, leaving guests in awe of the downdraft technology and his culinary prowess. The new product offering is the first innovation resulting from Whirlpool Corporation's collaboration with downdraft leader, Bora, as first announced at KBIS 2024.

Nearby, visitors took in the Gallery of Leather Cuts, an evolving line of 10 column refrigerator panels, which featured a first-time collaboration with Nature Squared, a Swiss-based ethical design brand that creates innovative luxury surfaces using organic materials, like eggshells.

To immerse yourself in the experience of Whirlpool Corporation at KBIS 2025, explore an interactive walkthrough of the space. The award-winning products, representing four of Whirlpool Corporation's iconic brands, include:

JennAir

• JennAir^® Induction Downdraft Cooktop – Best of KBIS Award from Reviewed – This cooktop allows you to remove kitchen air of cooking vapors and odors with powerful extraction that works 5x faster than steam can rise, helping to maintain a pleasant kitchen environment. The cooktop's slim profile liberates any space from bulky hoods and cabinet constraints, making even floating islands a reality.
• JennAir^® Induction Cooktop – Best in Show Award from The Kitchn – This cooktop pushes the boundaries of induction technology, with features like Assisted Cooking, app command and control, large Flex-Choice™ elements and the ability to set an exact temperature instead of choosing from a list of preset levels.

KitchenAid

• KitchenAid^® Juniper Appliance Finishes – Best of KBIS Award from Apartment Therapy – KitchenAid debuted a bold line of appliances featuring a brand-new vibrant hue, Juniper, which is a complex, dark green with a touch of blue and metallic flake. This color is set to roll out on KitchenAid Brand's new line of appliances coming later this year and is set to bring creative expression to the heart of the kitchen.
• KitchenAid® Smart Double Wall Oven with Assisted Cook Cycles – Best of KBIS Award from Reviewed – Designed for ultimate personalization, our pull finishes align with industry standards in faucets and cabinet pulls, giving you the freedom to mix and match with confidence. Assisted Cook Cycles recommend cooking cycle and temperature for common foods like cake, salmon fillets, roasted vegetables & more.

Whirlpool

• Whirlpool^® 30-inch Smart Electric Smart Range – Best of KBIS Award from Reviewed – Get the ultimate in Air Cooking Technology and bring fresh options to family dinner with this 30-inch, High Speed Preheat 5.3 cu. ft. electric range. Clean with just water, not harsh cleaners, with WipeClean™ coating, the easiest-to-clean electric cooktop coating.¹
• Whirlpool^® 36-inch Wide Counter Depth French Door Refrigerator – Best in Show Award from The Kitchn – This refrigerator has purposefully designed spaces for the items you use most. With transparent crisper bins and a specialized zone for tall items, storing and enjoying your groceries has never been easier.

Maytag

• Maytag^® Pet Pro Front Load Laundry System – Best of KBIS Award from Reviewed – Specifically designed to conquer pet hair, this washer and dryer pair helps remove stubborn fur, and is now available in front load and top load configurations. In the washer, the Pet Pro Option, which can be used on any wash cycle, unleashes additional water and a deep rinse to lift and remove pet hair. The Maytag^® Pet Pro dryer traps and removes loads of pet hair from clothes in the lint trap with the Pet Pro option.

KBIS is North America's largest trade show dedicated to kitchen and bath design. The event brings together top manufacturers, designers, and industry professionals to celebrate the latest innovations and industry trends.

For more information about the company's presence at KBIS and events at the show, visit: WhirlpoolPro.com/KBIS2025. For additional details about Whirlpool Corporation, its portfolio of brands, and other offerings for building industry professionals, visit WhirlpoolPro.com.

About Whirlpool Corporation
Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the last-remaining major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

¹ When compared with cooktop with the same heating technology and similar wattages.

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SOURCE Whirlpool Corporation

FAQ

What awards did Whirlpool (WHR) win at KBIS 2025?

Whirlpool won 7 awards at KBIS 2025, including recognition from Reviewed.com, Apartment Therapy, and The Kitchn across its JennAir, KitchenAid, Whirlpool, and Maytag brands.

What is KitchenAid's new Juniper color finish announced at KBIS 2025?

Juniper is a new dark green color with blue undertones and metallic flake, set to launch on KitchenAid's new appliance line later in 2025.

What innovative features does the award-winning JennAir Induction Downdraft Cooktop offer?

The cooktop features 5x faster vapor extraction than steam rise, eliminates need for bulky hoods, enables floating islands, and is the first product from Whirlpool's Bora collaboration.

How does Maytag's new Pet Pro Laundry System handle pet hair?

The system includes a Pet Pro Option that uses additional water and deep rinse to remove pet hair in the washer, while the dryer features a specialized lint trap for pet hair removal.

What new smart features are included in KitchenAid's Smart Double Wall Oven?

The oven features Assisted Cook Cycles that recommend cooking cycles and temperatures for common foods, plus customizable pull finishes that match industry standards.