Winnebago’s Industry-First Technology Helps Owners Better Manage RV Systems for Easier, More Convenient Travel
Winnebago (NYSE: WGO) has launched Winnebago Connect™, an industry-first smart technology platform for RVs. This innovative system proactively monitors and controls all on-board RV systems through a single platform, offering features like programmable lighting, climate control, and smart energy optimization. The technology works proactively, adjusting systems based on pre-set parameters and user preferences.
Winnebago Connect will debut in the new Winnebago View® and Navion® 24T floorplans before expanding to the entire lineup. The platform offers free and paid subscription options, including essentials, premium, and premium + WiFi. This development marks Winnebago's first custom software effort, aiming to transform how customers interact with their motorhomes and set a new standard for the RV industry.
Winnebago (NYSE: WGO) ha lanciato Winnebago Connect™, una piattaforma tecnologica intelligente senza precedenti per i veicoli ricreazionali (RV). Questo sistema innovativo monitora e controlla proattivamente tutti i sistemi di bordo degli RV attraverso un'unica piattaforma, offrendo funzionalità come illuminazione programmabile, controllo climatico e ottimizzazione intelligente dell'energia. La tecnologia agisce in modo proattivo, regolando i sistemi in base a parametri preimpostati e preferenze degli utenti.
Winnebago Connect debutterà nei nuovi modelli Winnebago View® e Navion® 24T prima di espandersi all'intera gamma. La piattaforma offre opzioni di abbonamento gratuite e a pagamento, tra cui essenziali, premium e premium + WiFi. Questo sviluppo segna il primo sforzo di software personalizzato di Winnebago, con l'obiettivo di trasformare il modo in cui i clienti interagiscono con i loro camper e impostare un nuovo standard per l'industria dei veicoli ricreazionali.
Winnebago (NYSE: WGO) ha lanzado Winnebago Connect™, una plataforma de tecnología inteligente sin precedentes para vehículos recreativos (RV). Este sistema innovador monitorea y controla proactivamente todos los sistemas a bordo de los RV a través de una única plataforma, ofreciendo características como iluminación programable, control climático y optimización inteligente de la energía. La tecnología funciona de manera proactiva, ajustando los sistemas según parámetros preestablecidos y preferencias del usuario.
Winnebago Connect hará su debut en los nuevos modelos Winnebago View® y Navion® 24T antes de expandirse a toda la gama. La plataforma ofrece opciones de suscripción gratuitas y de pago, que incluyen esenciales, premium y premium + WiFi. Este desarrollo marca el primer esfuerzo de software personalizado de Winnebago, con el objetivo de transformar la forma en que los clientes interactúan con sus casas sobre ruedas y establecer un nuevo estándar para la industria de los RV.
윈네바고(Winebago, NYSE: WGO)는 RV(레크리에이션 차량)를 위한 윈네바고 커넥트™라는 업계 최초의 스마트 기술 플랫폼을 출시했습니다. 이 혁신적인 시스템은 모든 RV 온 boord 시스템을 사전 대응 방식으로 모니터링하고 제어하며, 프로그래밍 가능한 조명, 기후 제어 및 스마트 에너지 최적화와 같은 기능을 제공합니다. 이 기술은 사용자의 사전 설정된 매개변수와 선호도에 따라 시스템을 조정하는 방식으로 사전 대응 기능을 수행합니다.
윈네바고 커넥트는 새로운 윈네바고 뷰® 및 나비온® 24T 바닥 계획에서 처음 선보인 후 전체 라인업으로 확장될 예정입니다. 이 플랫폼은 필수 사항, 프리미엄 및 프리미엄 + WiFi를 포함한 무료 및 유료 구독 옵션을 제공합니다. 이 개발은 윈네바고의 첫 번째 맞춤형 소프트웨어 노력을 나타내며, 고객이 모바일 홈과 상호 작용하는 방식을 혁신하고 RV 산업의 새로운 표준을 설정하는 것을 목표로 합니다.
Winnebago (NYSE : WGO) a lancé Winnebago Connect™, une plateforme technologique intelligente sans précédent pour les véhicules récréatifs (RV). Ce système innovant surveille et contrôle proactivement tous les systèmes à bord des RV à travers une seule plateforme, offrant des fonctionnalités telles que l'éclairage programmable, le contrôle climatique et l'optimisation intelligente de l'énergie. La technologie fonctionne de manière proactive, ajustant les systèmes en fonction de paramètres prédéfinis et des préférences des utilisateurs.
Winnebago Connect fera ses débuts dans les nouveaux modèles Winnebago View® et Navion® 24T avant de s'étendre à toute la gamme. La plateforme propose des options d'abonnement gratuites et payantes, y compris essentielles, premium et premium + WiFi. Ce développement marque le premier effort de logiciel personnalisé de Winnebago, visant à transformer la manière dont les clients interagissent avec leurs maisons roulantes et à établir une nouvelle norme pour l'industrie des RV.
Winnebago (NYSE: WGO) hat Winnebago Connect™ eingeführt, eine branchenweit erste intelligente Technologieplattform für Wohnmobile (RVs). Dieses innovative System überwacht und steuert proaktiv alle Bord Systeme der RVs über eine einzige Plattform und bietet Funktionen wie programmierbare Beleuchtung, Klimakontrolle und intelligente Energieoptimierung. Die Technik arbeitet proaktiv und passt Systeme basierend auf vordefinierten Parametern und Benutzerpräferenzen an.
Winnebago Connect wird zunächst in den neuen Winnebago View® und Navion® 24T Grundrissen vorgestellt, bevor es auf die gesamte Produktlinie ausgeweitet wird. Die Plattform bietet kostenlose und kostenpflichtige Abonnementoptionen, einschließlich Essentials, Premium und Premium + WiFi. Diese Entwicklung markiert Winnebagos ersten Versuch in der maßgeschneiderten Software, mit dem Ziel, die Art und Weise zu verändern, wie Kunden mit ihren Wohnmobilen interagieren und einen neuen Standard für die RV-Industrie zu setzen.
- Launch of innovative Winnebago Connect™ smart technology platform
- First-to-market integration of all RV systems in a single platform
- Proactive system management and smart energy optimization
- Potential for increased customer satisfaction and brand loyalty
- New revenue stream through subscription-based offerings
- initial availability only in specific models
- Potential cybersecurity risks associated with connected RV systems
- Possible customer resistance to subscription-based features
Insights
Winnebago's launch of Winnebago Connect™ represents a significant leap in RV technology. This smart platform's ability to proactively monitor and control all on-board systems through a single interface is unprecedented in the industry. The system's predictive capabilities, such as opening vents before activating A/C, showcase advanced AI integration. However, the true innovation lies in its over-the-air update capability, ensuring the platform remains cutting-edge post-purchase.
While the technology promises enhanced convenience, potential concerns include cybersecurity risks and privacy issues. The subscription model, offering tiered services, aligns with current tech industry trends but may face resistance from traditional RV enthusiasts. Overall, this move positions Winnebago as a tech-forward leader in the RV space, potentially attracting a younger, more tech-savvy demographic to the RV lifestyle.
Winnebago's introduction of Winnebago Connect™ is a strategic move to differentiate in the competitive RV market. By offering unparalleled integration and control, Winnebago is addressing key pain points for RV owners, potentially increasing brand loyalty and attracting new customers. The tiered subscription model presents an opportunity for recurring revenue streams, a departure from the traditional one-time sale model in the RV industry.
However, the success of this initiative hinges on consumer adoption and willingness to pay for subscriptions. The phased rollout, starting with premium models, allows Winnebago to gauge market response and refine the offering. If successful, this could spark an industry-wide shift towards smart, connected RVs, potentially leading to increased market share and higher profit margins for Winnebago in the long term.
FOREST CITY, Iowa, Aug. 05, 2024 (GLOBE NEWSWIRE) -- Winnebago®, the flagship brand of outdoor lifestyle product manufacturer Winnebago Industries (NYSE: WGO), today launched its highly anticipated smart technology platform, Winnebago Connect™, marking the brand’s first custom software development effort. The innovative new technology proactively monitors and controls all on-board RV systems according to user preferences and is the only product on the RV market that achieves this integration through a single platform.
The technology features a range of customizable capabilities, from programmable lighting and climate control to cabin door locks and water system and awning use. Through smart energy optimization capabilities, Winnebago Connect will notify users via the main dashboard and the Winnebago App if issues arise with any onboard systems so they can quickly address them and get back to enjoying their time in the outdoors.
“Winnebago Connect is game-changing technology for the RV industry and the community of RV owners, in particular, because it transforms how customers can engage with their motorhome, and how Winnebago can respond to user needs through intelligent software,” said Kim Weckert, vice president of digital transformation for Winnebago. “No other platform puts more control in the hands of users, empowering them to travel with greater ease and peace of mind than ever before. Winnebago Connect is sure to create more opportunities for new and long-time RVers alike to experience the outdoors exactly as they wish.”
A key factor of the technology is that it works proactively. For example, if the temperature inside the RV exceeds a pre-set parameter, it will open vents to let in fresh air before activating the A/C. Winnebago Connect will even retract awnings when a wind sensor detects windy conditions. Owners gain the added conveniences of remote and self-diagnostics, plus over-the-air software updates, to ensure they always have the tools and resources necessary for a great RV experience.
Winnebago Connect will initially debut in the all-new Winnebago View® and Navion® 24T floorplans before integrating into the entire Winnebago line-up over the next few years. The platform includes free and paid subscription offerings, including an essentials, premium and premium + WiFi option. Learn more about Winnebago Connect features and benefits, as well as its flexible subscription options on the company’s website.
“Winnebago has always been on the leading edge of RV production, creating reliable, stylish and energy-efficient motorhomes for every kind of traveler,” said Weckert. “Winnebago Connect is the culmination of years of hard work and dedication to deliver next-generation conveniences to our customers. It’s exciting to be at the vanguard of this effort, which is sure to create a new standard for the entire RV industry.”
About Winnebago
Winnebago brand RVs have been a part of the American outdoor experience since pioneering the category in 1958. Winnebago offers legendary innovation, quality, and service across a full spectrum of towable travel trailers and motorhomes ranging from camper vans to luxury Class A diesel pushers. For more information, visit www.winnebago.com. Winnebago is a wholly owned subsidiary of Winnebago Industries (NYSE:WGO), a manufacturer of premium leisure travel and outdoor recreation products under the five brands: Winnebago, Grand Design, Chris-Craft, Newmar and Barletta. For access to Winnebago Industries’ investor relations material or to add your name to an automatic email list for Company news releases, visit http://investor.wgo.net.
Contact:
Kelli Harms
klharms@wgo.net
641-590-0960
FAQ
What is Winnebago Connect™ and when was it launched?
Which Winnebago models will first feature the Winnebago Connect™ technology?
What subscription options are available for Winnebago Connect™?
How does Winnebago Connect™ benefit RV owners?
