Wells Fargo Study Finds Senior Isolation and Loneliness a Growing Concern as Pandemic Continues
Wells Fargo's study conducted by The Harris Poll highlights the growing issue of isolation among seniors, revealing that 25% feel lonely and 20% live alone. The findings indicate significant health risks, including vulnerability to financial scams, particularly exacerbated during the pandemic. Alarmingly, 69% of seniors believe they are unlikely to fall victim to scams, despite 97% acknowledging the susceptibility of older adults. The report emphasizes the importance of awareness and preventive measures to combat elder financial fraud.
- Wells Fargo's study raises awareness of isolation issues among seniors, potentially leading to increased community engagement and services.
- The poll underscores Wells Fargo's commitment to addressing senior financial security, which may enhance customer loyalty.
- A significant portion (25%) of seniors feel isolated, which can impact mental health and lead to financial exploitation.
- 69% of seniors underestimate their vulnerability to scams, which may lead to increased financial losses among this demographic.
SAN FRANCISCO--(BUSINESS WIRE)--As social restrictions continue in support of public health, risks associated with isolation permeate among the aging population. According to a Wells Fargo study conducted by The Harris Poll from Nov. 17-19, a quarter (
“With smaller family sizes and higher divorce rates relative to earlier generations, baby boomers face a much higher risk of isolation,” said Dr. Marti DeLiema, a gerontologist and consultant for Wells Fargo’s Aging Client Services.
According to the poll, one in five (
Isolation has been shown to have numerous negative health consequences, ranging from depression to cardiovascular disease and cognitive decline. However, the risks do not stop there.
According to Ron Long, head of Wells Fargo’s Aging Client Services, isolation is a major contributing factor in many elder financial exploitation cases — and the pandemic is exacerbating that.
“Scammers know that seniors are isolated now more than ever,” Long said. “When someone is alone, physically or socially, they often miss out on the added benefit of a second pair of eyes and ears.”
‘Not me’ attitude is risky business
Compounding the risks associated with isolation is the alarming number of seniors who feel their chances of falling victim to a financial scam is unlikely.
Sixty-nine percent of all seniors age 60 and above believe they are not likely to be susceptible to a financial scam, despite nearly all seniors (
When asked about their peers, the poll found nearly half (
“The results indicate what most of us want — the ability to age in place, relatively unaffected from the realities associated with aging,” DeLiema said. “The problem is when someone doesn’t feel they are at risk, they are unlikely to take precaution.”
Prevention as a defense
The end of year is a particularly risky time as scammers use things such as Medicare open enrollment, sham charity organizations, and increased online shopping to target seniors. Consider some of the following to better protect yourself and loved ones from elder financial fraud and abuse:
- Talk with trustworthy family members about your financial plans and call when something doesn’t feel right — even if you are being told not to.
- Update and have legal documents in place, such as wills, an advance healthcare directive, and powers of attorney for financial matters and for health care.
- Consider signing up for direct deposit, automatic bill pay, and large transaction alerts.
- Keep checks and credit cards locked away.
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Stay aware of potential red flags, including:
– Alleged emergency situations involving family members, often grandchildren, requiring immediate payment
– Lottery winnings requiring upfront cash payment for taxes and other fees
– Phone calls from alleged government agencies, such as Social Security, threatening arrest or penalties
“Aging resiliently requires planning ahead and not shying away from difficult conversations,” said Long. “We have to talk about the risks, the warning signs, and prevention — and we have to keep talking.”
For more information on the warning signs of elder financial fraud as well as preventative measures, view Wells Fargo’s Elder Financial Protection Guide (PDF) and Security Center today.
About Harris Study
On behalf of Wells Fargo, The Harris Poll conducted 2,075 online interviews among Americans ages 18 and older. Included in this sample are 535 interviews among adults ages 60 and older. The survey was conducted Nov. 17 – 19, 2020. Data are weighted where necessary by age by gender, race/ethnicity, region, education, income, marital status, employment, household size, and propensity to be online to bring them into line with their actual proportions in the population.
About Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a diversified, community-based financial services company with
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