Wendy's Doubles Down on Partnership with University of Kansas, Opening Newest Location

Rhea-AI Summary

Wendy's franchise organization Legacy Restaurant Group inaugurates a new restaurant inside the University of Kansas Memorial Union, offering Wendy's favorites to students and athletes. The opening ceremony was attended by university officials and partners, emphasizing the positive impact of Wendy's on student life and the strategic importance of the partnership. The restaurant is open Monday through Saturday, 10 a.m. to 8 p.m., offering the iconic Baconator® and other Wendy's favorites.

Jayhawks can now enjoy their Wendy's favorites in the heart of KU campus

LAWRENCE, Kan., Jan. 25, 2024 /PRNewswire/ -- Amid cheers and a sea of blue and crimson, Wendy's franchise organization Legacy Restaurant Group proudly inaugurated its new restaurant, located inside the University of Kansas Memorial Union. Yesterday marked the official opening, complete with a ribbon-cutting ceremony attended by university officials, students, and KU student athletes.

The ceremony, attended by university officials and partners included David Girod (University of Kansas Chancellor), David Hayob (Executive Director of Jayhawk Community Partners), Marc Tuttle (Vice President and General Manager of Learfield and Jayhawk Sports Properties) and J.J. O'Toole-Curran (Interim Executive Director of KU Memorial Union).

Hayob emphasized Wendy's positive impact on student life and the strategic importance of bringing key business partners like Wendy's to campus for an enhanced student experience. In a similar vein, Tuttle highlighted Legacy Restaurant Group's longtime partnership, proudly serving as the Official Hamburger of Kansas Athletics. He also touched upon the ongoing collaboration with student athletes through NIL, further strengthening the partnership.

"We're thrilled to continue to champion the KU experience, and we welcome the opportunity to make Wendy's a beloved spot for all current and future students on campus," says Felix Tollinche, President & CEO of Legacy Restaurant Group. "Through our ongoing partnership with KU and student athletes, we're excited to continue to bring the Wendy's family and Jayhawk family together – we know it's family over everything."

Open Monday through Saturday, 10 a.m. to 8 p.m., Wendy's invites hungry Jayhawks to savor Wendy's favorites, including the iconic Baconator^®, the official hamburger of Kansas Athletics. Whether students are craving a quick bite between classes or a casual meal with friends, Wendy's at KU Memorial Union is the new hot spot.

*Fresh beef available in the contiguous U.S., Alaska and Canada. 

View original content to download multimedia:https://www.prnewswire.com/news-releases/wendys-doubles-down-on-partnership-with-university-of-kansas-opening-newest-location-302045210.html

SOURCE The Wendy's Company

FAQ

What is the name of the franchise organization that opened a new Wendy's location at the University of Kansas?

The franchise organization is Legacy Restaurant Group.

What are the opening hours for the new Wendy's location at KU Memorial Union?

The restaurant is open Monday through Saturday, 10 a.m. to 8 p.m.

What are some of the Wendy's favorites available at the new location?

The new location offers Wendy's favorites, including the iconic Baconator® and other menu items.

Who emphasized the positive impact of Wendy's on student life at the opening ceremony?

David Hayob emphasized Wendy's positive impact on student life at the opening ceremony.

Who is the President & CEO of Legacy Restaurant Group?

Felix Tollinche is the President & CEO of Legacy Restaurant Group.