VIZIO Holding Corp. - VZIO STOCK NEWS

Vizios's Q4 2021 results show a 74% increase in Platform+ net revenue to $105.1 million. Total revenue decreased 14% year-over-year to $628.8 million, while gross profit dropped 24% to $77.1 million. The company reported a net loss of $10.1 million, compared to a profit of $40.8 million last year. Despite these challenges, SmartCast Active accounts rose 24% to 15.1 million, and Average Revenue Per User surged 67% to $21.68. For Q1 2022, the outlook for Platform+ net revenue is projected between $90 million and $95 million.

VIZIO (NYSE: VZIO) has reported record viewer engagement for its POLARIS channel, which showcases BIPOC-created content. Significant increases in viewership were observed during Martin Luther King Jr. Day and Black History Month, with average session times doubling and a month-over-month session increase of 6.5x. POLARIS debuted in December 2021 and utilizes VIZIO's targeted content delivery to enhance user experience. The channel plans to celebrate Women's History Month in March with upcoming programming.

VIZIO (NYSE: VZIO) announced the expansion of its Household Connect advertising platform, enhancing cross-device marketing capabilities through a partnership with TransUnion (NYSE: TRU). This update integrates TruAudience® Identity and Data Marketplace, allowing advertisers to reach audiences across 19 million Smart TV households and various mobile devices. The platform has resulted in a 64% increase in viewership for a major cable network and significant improvements in awareness and ad recall, achieving 80% and 90% lifts. Overall, VIZIO's ad tech team has doubled participating brands and raised upfront commitments to over $100 million.

VIZIO offers an enhanced experience for football fans this Super Bowl season with its Game Day Collection on SmartCast, featuring easy access to streaming apps like fuboTV and Hulu+Live TV. The collection includes lifestyle content, classic films, and game-day recipes, aiming to enrich viewer engagement ahead of the game between Cincinnati and Los Angeles on February 13. VIZIO promotes its 4K HDR TVs and sound bars for a complete home theater experience, with special pricing available until April.

VIZIO Holding Corp. (NYSE: VZIO) will announce its fourth quarter and full year financial results for 2021 on March 3, 2022, after market close. The results will be followed by a conference call and live audio webcast at 4:30 p.m. Eastern Time. Investors can access the live stream and additional materials on the Company’s Investor Relations website. VIZIO's focus is on delivering innovative Smart TVs and audio products, enhancing the connected home experience.

VIZIO (NYSE: VZIO) expands its SmartCast offerings by integrating A+E Networks subscription streaming apps: HISTORY Vault, A&E Crime Central, and Lifetime Movie Club. This addition provides users with over 5,100 hours of content across these platforms, enhancing family entertainment options.

HISTORY Vault offers more than 3,500 hours of historical documentaries, while A&E Crime Central features 1,300 hours of crime-related content. Lifetime Movie Club includes 300 movies, all available ad-free. Monthly subscriptions are priced at $4.99 for HISTORY Vault and A&E Crime Central, and $3.99 for Lifetime Movie Club.

VIZIO (NYSE: VZIO) is expanding its direct-to-device advertising business to enhance innovation in planning, targeting, and measurement. New key hires from major companies like Adobe and Comcast have been added to strengthen the team, which now exceeds 400 members across various U.S. locations. The company's Denver Tech Innovation center opened in December, accommodating 140 tech specialists. VIZIO Ads has doubled its participating unique brands and quadrupled upfront commitments to over $100 million in 2022, indicating strong growth and advertiser interest.

VIZIO (NYSE: VZIO) received two prestigious awards at the 18th Annual ITVT Awards for Leadership in Interactive and Multiplatform Television. The company was honored for Achievement in Advanced Advertising for its innovative VIZIO Ads product suite, which enhances campaign planning and measurement, and for Achievement in Streaming/OTT/CTV for its SmartCast platform, recognized for its advancements in streaming technology. Notably, VIZIO's CRO, Mike O'Donnell, was also awarded for his leadership in the field.

VIZIO (NYSE: VZIO) announced that its Chief Revenue Officer, Mike O'Donnell, received the Individual Leadership Award at the 18th Annual ITVT Awards for his significant contributions to the interactive TV industry. O'Donnell's leadership of VIZIO's Platform Business, which includes VIZIO Ads and the SmartCast platform, was particularly noted. His initiatives, including the growth of the direct-to-device advertising business and the reimagined WatchFree+ service, contributed to VIZIO winning additional awards for Advanced Advertising and Streaming/OTT/CTV.