Utz Brands Expanding in Filled Pretzels With Acquisition of H.K. Anderson Business From Conagra Brands
Utz Brands, Inc. (NYSE: UTZ) announced its subsidiary, Utz Quality Foods, LLC, has signed a definitive agreement to acquire certain assets of H.K. Anderson from Conagra Brands, Inc. (NYSE: CAG) for under $10 million. This strategic acquisition aims to enhance Utz's position in the filled pretzel market, valued at approximately $100 million, and is expected to close in November 2020. The move is intended to leverage synergies within Utz's salty snack portfolio and capture growth opportunities in the expanding pretzel segment, which saw a 10% sales increase, reaching $1.4 billion.
- Acquisition of H.K. Anderson assets enhances Utz's entry into the filled pretzel market.
- Transaction value is under $10 million, funded by existing cash, minimizing financial strain.
- Potential to capture growth in a $100 million filled pretzel segment.
- Sales of pretzels increased by 10%, indicating strong market demand.
- None.
HANOVER, Pa.--(BUSINESS WIRE)--Utz Brands, Inc. (NYSE: UTZ) (“Utz” or the “Company”) announced that its subsidiary Utz Quality Foods, LLC has entered into a definitive agreement with Conagra Brands, Inc. (NYSE: CAG) to acquire certain assets of the H.K. Anderson business, a leading brand of peanut butter-filled pretzels. The transaction, with a purchase price of less than
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While traditional versions of pretzels continue to enjoy popularity, increased consumer snacking presents opportunities to accelerate momentum in the pretzel category through innovation. According to IRI, dollar sales of pretzels increased
About Utz Brands, Inc.
Utz manufactures a diverse portfolio of savory snacks under popular brands including Utz®, Golden Flake®, Zapp’s®, Good Health®, Boulder Canyon®, Hawaiian® Brand, and Tortiyahs!® among others.
After nearly a century with strong family heritage, Utz continues to have a passion for exciting and delighting consumers with delicious snack foods made from top-quality ingredients. Utz’s products are distributed nationally and internationally through grocery, mass merchant, club, convenience, drug and other channels. Based in Hanover, Pennsylvania, Utz operates fourteen facilities located in Pennsylvania, Alabama, Arizona, Illinois, Indiana, Louisiana, Washington, and Massachusetts. For more information, please visit www.utzsnacks.com or call 1‐800‐FOR‐SNAX.
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About Conagra Brands
Conagra Brands, Inc. (NYSE: CAG), headquartered in Chicago, is one of North America's leading branded food companies. Guided by an entrepreneurial spirit, Conagra Brands combines a rich heritage of making great food with a sharpened focus on innovation. The company's portfolio is evolving to satisfy people's changing food preferences. Conagra's iconic brands, such as Birds Eye®, Marie Callender's®, Banquet®, Healthy Choice®, Slim Jim®, Reddi-wip®, and Vlasic®, as well as emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®, offer choices for every occasion. For more information, visit www.conagrabrands.com.
About H.K. Anderson
Please visit our website at www.hk-anderson.com to learn about our story and our snacks.
Forward-Looking Statements
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