Thumzup Exceeds 600 Advertisers, Fueled by Growth of Proprietary AdTech Platform
Thumzup Media (Nasdaq: TZUP) reports significant growth in its advertiser base, now exceeding 600 advertisers, marking a 230% expansion in 2024. The company recently integrated with X (formerly Twitter), providing access to over 535 million monthly active users. Thumzup has also partnered with Tedras Global Solutions to implement AI capabilities for improved ad targeting and campaign optimization.
The company's platform combines a programmatic advertiser dashboard with a user-centric app that offers cash incentives for engagement, aiming to disrupt traditional advertising norms. This growth demonstrates the effectiveness of their innovative approach to social media advertising and branding solutions.
Thumzup Media (Nasdaq: TZUP) riporta una crescita significativa nel suo bacino di inserzionisti, ora oltre 600 inserzionisti, segnando un'espansione del 230% nel 2024. L'azienda si è recentemente integrata con X (precedentemente Twitter), fornendo accesso a oltre 535 milioni di utenti attivi mensili. Thumzup ha anche collaborato con Tedras Global Solutions per implementare capacità di intelligenza artificiale al fine di migliorare il targeting degli annunci e l'ottimizzazione delle campagne.
La piattaforma dell'azienda combina un cruscotto pubblicitario programmatico con un'app centrata sull'utente che offre incentivi in denaro per il coinvolgimento, con l'obiettivo di interrompere le norme pubblicitarie tradizionali. Questa crescita dimostra l'efficacia del loro approccio innovativo alla pubblicità sui social media e alle soluzioni di branding.
Thumzup Media (Nasdaq: TZUP) informa sobre un crecimiento significativo en su base de anunciantes, que ahora supera los 600 anunciantes, marcando una expansión del 230% en 2024. La empresa se integró recientemente con X (anteriormente Twitter), proporcionando acceso a más de 535 millones de usuarios activos mensuales. Thumzup también ha formado una alianza con Tedras Global Solutions para implementar capacidades de inteligencia artificial para mejorar la segmentación de anuncios y la optimización de campañas.
La plataforma de la empresa combina un panel de control publicitario programático con una aplicación centrada en el usuario que ofrece incentivos monetarios por la participación, con el objetivo de interrumpir las normas de publicidad tradicionales. Este crecimiento demuestra la efectividad de su enfoque innovador en la publicidad en redes sociales y en las soluciones de branding.
Thumzup Media (Nasdaq: TZUP)는 광고주 수가 600명 이상으로 증가하며 2024년 230% 성장했음을 보고했습니다. 회사는 최근 X(이전의 Twitter)와 통합하여 월간 활성 사용자 수 5억 3천 5백만 명 이상에 접근할 수 있게 되었습니다. Thumzup은 또한 Tedras Global Solutions와 협력하여 광고 타겟팅 및 캠페인 최적화를 위한 AI 기능을 구현했습니다.
회사의 플랫폼은 사용자를 중심에 두고 현금 인센티브를 제공하는 앱과 프로그램 광고주 대시보드를 결합하여 전통적인 광고 규범을 disrupt하는 것을 목표로 하고 있습니다. 이 성장은 소셜 미디어 광고 및 브랜딩 솔루션에 대한 혁신적인 접근 방식의 효과를 보여줍니다.
Thumzup Media (Nasdaq: TZUP) fait état d'une croissance significative de sa base d'annonceurs, qui dépasse désormais 600 annonceurs, marquant une expansion de 230 % en 2024. L'entreprise s'est récemment intégrée à X (anciennement Twitter), offrant un accès à plus de 535 millions d'utilisateurs actifs par mois. Thumzup a également établi un partenariat avec Tedras Global Solutions pour mettre en œuvre des capacités d'IA afin d'améliorer le ciblage des annonces et l'optimisation des campagnes.
La plateforme de l'entreprise combine un tableau de bord publicitaire programmatique avec une application centrée sur l'utilisateur qui offre des incitations financières pour l'engagement, visant à perturber les normes publicitaires traditionnelles. Cette croissance démontre l'efficacité de leur approche novatrice en matière de publicité sur les réseaux sociaux et de solutions de branding.
Thumzup Media (Nasdaq: TZUP) berichtet über ein signifikantes Wachstum seiner Werbetreibendenbasis, die nun 600 Werbetreibende übersteigt, was eine Expansion von 230% im Jahr 2024 markiert. Das Unternehmen hat kürzlich mit X (ehemals Twitter) integriert, wodurch der Zugang zu über 535 Millionen aktiven Nutzern pro Monat ermöglicht wird. Thumzup hat auch eine Partnerschaft mit Tedras Global Solutions geschlossen, um KI-Funktionalitäten für verbessertes Ad-Targeting und Optimierung von Kampagnen zu implementieren.
Die Plattform des Unternehmens kombiniert ein programmatisches Werbetreibenden-Dashboard mit einer nutzerzentrierten App, die finanzielle Anreize für Engagement bietet und darauf abzielt, traditionelle Werbenormen zu durchbrechen. Dieses Wachstum zeigt die Effektivität ihres innovativen Ansatzes für Social-Media-Werbung und Branding-Lösungen.
- 230% growth in advertiser base during 2024
- Expansion to over 600 advertisers
- Integration with X platform, accessing 535M+ monthly active users
- New AI partnership with Tedras Global Solutions for improved targeting
- None.
Insights
The rapid growth in Thumzup's advertiser base to over 600 advertisers, representing a
The partnership with Tedras Global Solutions for AI implementation could be a pivotal differentiator, particularly in a market where algorithmic optimization is becoming increasingly crucial. The cash incentive model for users creates a unique value proposition, but its long-term economic viability needs validation through concrete financial metrics, which are notably absent from this announcement.
Thumzup's platform architecture presents an interesting hybrid model combining programmatic advertising with direct user monetization. The integration with X's API infrastructure opens significant technical possibilities for cross-platform synergies and data enrichment. However, the announcement lacks specific performance metrics such as user engagement rates, conversion metrics, or technical efficiency indicators that would validate the platform's scalability claims.
The AI implementation through Tedras could potentially enhance targeting precision and automation capabilities, but success will largely depend on the quality of data collection and processing infrastructure. The rapid advertiser growth suggests strong initial market fit, but technical scalability concerns remain around handling increased transaction volumes and maintaining platform performance with exponential user growth.
Advertiser base expands by
Los Angeles, CA, Dec. 23, 2024 (GLOBE NEWSWIRE) -- Thumzup Media Corporation ("Thumzup" or the "Company") (Nasdaq: TZUP), an emerging leader in social media branding and programmatic marketing solutions, is pleased to report continued strong growth in its advertiser base, which now exceeds 600 just weeks after the Company announced it surpassed 500 advertisers. This momentum and robust growth trajectory should position Thumzup as an increasingly disruptive force in social media advertising.
"Our rapid expansion to over 600 advertisers highlights the strength of our disruptive advertising model," stated Robert Steele, CEO of Thumzup. "As a leader in authentic and creator driven social media advertising, our platform continues to empower brands with wider access to various audiences, while offering users real monetary incentives for our app users. This growth is a testament to the effectiveness of our innovative approach."
To further enhance its platform, Thumzup recently integrated with X (formerly Twitter), connecting advertisers with over 535 million monthly active users. Thumzup is also partnering with Tedras Global Solutions to leverage AI for improved ad targeting, campaign optimization, and enhanced user experiences.
Thumzup is working to redefine the digital advertising landscape with its proprietary technology and scalable growth model. This unique approach combines a programmatic advertiser dashboard with a user-centric app that incentivizes engagement through direct cash payouts, disrupting traditional advertising norms and driving measurable results.
About Thumzup®
Thumzup Media Corporation (Thumzup) is democratizing the multi-billion dollar social media branding and marketing industry. Its flagship product, the Thumzup platform, utilizes a robust programmatic advertiser dashboard coupled with a consumer-facing App to enable individuals to get paid cash for posting about participating advertisers on major social media outlets through the Thumzup App. The easy-to-use dashboard allows advertisers to programmatically customize their campaigns. Cash payments are made to App users/creators through PayPal and other digital payment systems.
Thumzup was featured on CBS Los Angeles and in KTLA.
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Contact Info
investors@thumzupmedia.com
800-403-6150
Media Contact
Jessica Starman
media@thumzupmedia.com
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