Tuya Smart Partners with Chery to Pioneer "Car-Home Connectivity" Ecosystem
Tuya Smart (NYSE: TUYA, HKEX: 2391) has announced a strategic partnership with Chery, a Fortune Global 500 automaker, to develop a smart car-home connectivity ecosystem. The collaboration aims to create an integrated system enabling seamless communication between vehicles and smart home devices.
Chery, which achieved over RMB 480 billion in revenue in 2024 (50% YoY growth) and sold more than 2.6 million vehicles, will leverage Tuya's cloud platform services to establish an interoperable smart home system across brands, ecosystems, and devices. The partnership will allow drivers to control home devices through their car's infotainment system and create automated scenes for lighting, air conditioning, and curtains.
The collaboration extends beyond car-home connectivity to include smart living scenarios in real estate, communities, and hospitality, positioning both companies to lead the evolution of smart living ecosystems.
Tuya Smart (NYSE: TUYA, HKEX: 2391) ha annunciato una partnership strategica con Chery, un costruttore automobilistico della Fortune Global 500, per sviluppare un ecosistema di connettività intelligente tra auto e casa. La collaborazione mira a creare un sistema integrato che consenta una comunicazione fluida tra i veicoli e i dispositivi smart home.
Chery, che ha registrato oltre 480 miliardi di RMB di fatturato nel 2024 (crescita del 50% su base annua) e ha venduto più di 2,6 milioni di veicoli, utilizzerà i servizi della piattaforma cloud di Tuya per stabilire un sistema di smart home interoperabile tra marchi, ecosistemi e dispositivi. La partnership permetterà ai conducenti di controllare i dispositivi domestici attraverso il sistema di infotainment della loro auto e di creare scenari automatizzati per l'illuminazione, la climatizzazione e le tende.
La collaborazione si estende oltre la connettività auto-casa per includere scenari di vita intelligente in ambito immobiliare, comunità e ospitalità, posizionando entrambe le aziende per guidare l'evoluzione degli ecosistemi di vita intelligente.
Tuya Smart (NYSE: TUYA, HKEX: 2391) ha anunciado una asociación estratégica con Chery, un fabricante de automóviles de Fortune Global 500, para desarrollar un ecosistema de conectividad inteligente entre coches y hogares. La colaboración tiene como objetivo crear un sistema integrado que permita una comunicación fluida entre los vehículos y los dispositivos del hogar inteligente.
Chery, que logró más de 480 mil millones de RMB en ingresos en 2024 (crecimiento del 50% interanual) y vendió más de 2.6 millones de vehículos, aprovechará los servicios de la plataforma en la nube de Tuya para establecer un sistema de hogar inteligente interoperable entre marcas, ecosistemas y dispositivos. La asociación permitirá a los conductores controlar los dispositivos del hogar a través del sistema de infoentretenimiento de su coche y crear escenas automatizadas para la iluminación, el aire acondicionado y las cortinas.
La colaboración se extiende más allá de la conectividad coche-casa para incluir escenarios de vida inteligente en bienes raíces, comunidades y hospitalidad, posicionando a ambas empresas para liderar la evolución de los ecosistemas de vida inteligente.
Tuya Smart (NYSE: TUYA, HKEX: 2391)는 Fortune Global 500 자동차 제조사인 Chery와 스마트 차량-홈 연결 생태계를 개발하기 위한 전략적 파트너십을 발표했습니다. 이번 협력은 차량과 스마트 홈 장치 간의 원활한 통신을 가능하게 하는 통합 시스템을 구축하는 것을 목표로 하고 있습니다.
Chery는 2024년에 4800억 RMB 이상의 매출(전년 대비 50% 성장)을 달성하고 260만 대 이상의 차량을 판매했습니다. 이를 통해 Tuya의 클라우드 플랫폼 서비스를 활용하여 브랜드, 생태계 및 장치 전반에 걸쳐 상호 운용 가능한 스마트 홈 시스템을 구축할 계획입니다. 이 파트너십은 운전자가 차량의 정보 엔터테인먼트 시스템을 통해 가정용 장치를 제어하고 조명, 공조 및 커튼을 위한 자동화된 장면을 만들 수 있게 해줍니다.
이번 협력은 차량-홈 연결을 넘어 부동산, 커뮤니티 및 환대 분야의 스마트 라이프 시나리오를 포함하며, 두 회사가 스마트 라이프 생태계의 발전을 주도할 수 있도록 자리 잡고 있습니다.
Tuya Smart (NYSE: TUYA, HKEX: 2391) a annoncé un partenariat stratégique avec Chery, un constructeur automobile figurant dans le Fortune Global 500, pour développer un écosystème de connectivité intelligente entre voitures et maisons. La collaboration vise à créer un système intégré permettant une communication fluide entre les véhicules et les dispositifs de maison intelligente.
Chery, qui a réalisé plus de 480 milliards de RMB de chiffre d'affaires en 2024 (croissance de 50 % en glissement annuel) et vendu plus de 2,6 millions de véhicules, utilisera les services de la plateforme cloud de Tuya pour établir un système de maison intelligente interopérable entre marques, écosystèmes et dispositifs. Ce partenariat permettra aux conducteurs de contrôler les appareils domestiques via le système d'infodivertissement de leur voiture et de créer des scènes automatisées pour l'éclairage, la climatisation et les rideaux.
La collaboration va au-delà de la connectivité voiture-maison pour inclure des scénarios de vie intelligente dans l'immobilier, les communautés et l'hôtellerie, positionnant ainsi les deux entreprises pour diriger l'évolution des écosystèmes de vie intelligente.
Tuya Smart (NYSE: TUYA, HKEX: 2391) hat eine strategische Partnerschaft mit Chery, einem Fortune Global 500 Automobilhersteller, angekündigt, um ein intelligentes Auto-Haus-Verbindungssystem zu entwickeln. Die Zusammenarbeit zielt darauf ab, ein integriertes System zu schaffen, das eine nahtlose Kommunikation zwischen Fahrzeugen und Smart-Home-Geräten ermöglicht.
Chery, das 2024 einen Umsatz von über 480 Milliarden RMB (50% Wachstum im Jahresvergleich) erzielte und mehr als 2,6 Millionen Fahrzeuge verkaufte, wird die Cloud-Plattform-Dienste von Tuya nutzen, um ein interoperables Smart-Home-System über Marken, Ökosysteme und Geräte hinweg einzurichten. Die Partnerschaft wird es Fahrern ermöglichen, Haushaltsgeräte über das Infotainmentsystem ihres Autos zu steuern und automatisierte Szenen für Beleuchtung, Klimaanlage und Vorhänge zu erstellen.
Die Zusammenarbeit erstreckt sich über die Auto-Haus-Verbindung hinaus und umfasst intelligente Lebensszenarien in Immobilien, Gemeinschaften und der Hotellerie, wodurch sich beide Unternehmen positionieren, um die Entwicklung von smarten Lebensökosystemen zu führen.
- Strategic partnership with Fortune 500 company Chery, a major automotive player
- Access to Chery's market of 2.6 million vehicles sold annually
- Expansion into automotive sector enhances Tuya's market reach
- Development of new revenue streams through smart car-home connectivity solutions
- None.
Insights
This strategic partnership marks a pivotal moment in the IoT and automotive convergence landscape. Chery's impressive metrics -
The partnership's significance lies in three key aspects:
- Market Positioning: By integrating smart home controls into vehicles, Chery gains a competitive edge in the premium segment where connected features command higher margins
- Revenue Potential: The collaboration opens multiple monetization channels through hardware integration, subscription services and ecosystem fees
- Scalability Advantage: Tuya's proven cloud infrastructure and device compatibility significantly reduce technical barriers and accelerate market deployment
However, success hinges on executing seamless integration while maintaining security and reliability. The partnership's timing aligns with growing consumer demand for connected experiences, potentially accelerating adoption in the competitive Chinese auto market where smart features increasingly influence purchasing decisions.
This partnership represents a strategic masterpiece for Chery's market evolution. As China's leading auto exporter with
The strategic implications are substantial:
- Market Differentiation: Smart connectivity features typically command
15-20% higher margins in the automotive sector - Global Competitiveness: The integration of advanced IoT capabilities positions Chery strongly against established global brands
- Ecosystem Lock-in: Car-home connectivity creates valuable customer stickiness, potentially reducing brand switching
This move aligns with the global automotive trend toward software-defined vehicles, where connectivity features increasingly drive purchase decisions. The partnership could significantly enhance Chery's competitive position in key export markets where smart features are becoming standard expectations.
Car-Home Connectivity: Redefining the Future of Smart Spaces
Chery, a pioneer in Chinese automotive technology and a trailblazer in export innovation, has consistently set benchmarks in the automotive industry. In 2024, Chery achieved over
As a Fortune 500 company, Chery recognizes the critical importance of embracing expansion and innovation. With the rapid rise of AIoT, the convergence of smart environments has become an inevitable trend. Recognizing the growing integration of home and vehicle spaces in modern lifestyles, Chery has expanded its focus from the automotive domain to smart home ecosystems, aiming to establish a seamless car-home connectivity system that enriches the smart living experience for users.
In this context, Chery has chosen to collaborate with Tuya. Tuya is a global leading cloud platform service provider with a mission to build a smart solutions developer ecosystem and enable everything to be smart. Its extensive expertise and proven track record in the smart home sector make it the ideal collaborator to help Chery elevate the ecosystem connecting human, automotive and home.
Partnership Drives Smart Ecosystem Innovation
During the conference, Chery and Tuya held an on-site signing ceremony to formalize the partnership. Leveraging Tuya's cutting-edge smart space solutions for passenger vehicles, the collaboration aims to establish an interoperable smart home system across brands, ecosystems, and devices enabling seamless communication between cars, in-car devices, and smart home systems.
Tuya's comprehensive product integration capabilities span all categories of hardware devices and flexibly support OEM/ODM allowing Chery to adapt to diverse lifestyle scenarios. For example, drivers can use a Tuya-enabled App on their car's infotainment system to control home devices in real-time. Before arriving home, users can activate pre-set scenes—adjusting lighting, air conditioning, and curtains—delivering an immersive and personalized lifestyle experience.
In addition to car-home connectivity, the partnership will expand to include smart living scenarios in real estate, communities, and hospitality. This comprehensive approach creates more comfortable and integrated smart spaces, helping Chery drive growth in the competitive automotive market.
Bingfeng Zheng, Assistant to the President and General Manager of the Spare Parts Boutique Business Unit at Chery, said, "The integration of smart cars and smart homes is a key focus for today's consumers. This collaboration between Chery and Tuya reflects our commitment to staying ahead of market trends. With Tuya's leading-edge cloud platform, networking modules, and robust development tools, Chery is poised to strengthen its leadership in the automotive sector while exploring diversified development opportunities."
Parvana Yu, Deputy General Manager of Travel Business Unit of Tuya Smart, said, "We are honored to collaborate with Chery, a company renowned for its deep industry expertise and global market influence. Chery's precision in identifying market trends and leveraging its robust channel system will enable Tuya to rapidly deliver high-quality solutions to a broader audience. Together, we aim to redefine the car-home connectivity landscape and drive the intelligent transformation of everyday scenarios."
Car-home connectivity is more than a technological advancement; it represents an exploration into future lifestyles. The partnership between Chery and Tuya accelerates the integration of human, automotive, and home ecosystems, setting new standards for smart living. Looking ahead, both companies will deepen collaboration, explore innovative scenarios, and enhance user experiences to lead the evolution of the smart living ecosystem.
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SOURCE Tuya Smart
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