Omdia: Small medium OLED shipment to hit 1 billion units for the first time in 2025
Rhea-AI Summary
OLED display shipments are projected to reach a historic milestone of over 1 billion units in 2025 for small to medium-sized displays (1-inch to 8-inch). This growth is driven by OLED's superior performance over LCD in color saturation, slimness, weight, flexibility, and contrast.
The technology's expansion is supported by Chinese manufacturers like BOE, ChinaStar, EverDisplay, Visionox, and Tianma, alongside Korean leaders Samsung Display and LG Display. Applications span across smartphones, game consoles, AR/VR/MR headsets, automotive displays, and smartwatches.
While OLED is expected to enjoy a 'golden era,' emerging technologies like Micro LED displays from manufacturers such as AUO and Tianma may eventually challenge its dominance in the market.
Positive
- Projected milestone of 1 billion OLED unit shipments by 2025
- Expanding market applications across multiple device categories
- Technological advancements in production processes and capabilities
- Growing manufacturer participation, especially from Chinese companies
Negative
- Emerging competition from Micro LED display technology
- Higher production costs compared to traditional displays
- More complex manufacturing process
News Market Reaction 1 Alert
On the day this news was published, TTGT gained 9.36%, reflecting a notable positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
According to Omdia's latest OLED Display Market Tracker, small to medium OLED shipments are expected to surpass one billion units for the first time. The milestone includes displays ranging from 1-inch to 8-inch, covering a wide array of applications such as game consoles, AR/VR/MR headsets, near eyeglasses and head-mount displays, automotive displays, smartphones, sub displays, smartwatches and industrial displays.
OLED technology has seen significant growth in the smartphone market, driven by China OLED makers such as BOE, ChinaStar, EverDisplay, Visionox and Tianma as along with the vast technological advancements from Korean giants Samsung Display and LG Display. Additionally, OLED displays are expanding into the new applications including AR/VR and automotive displays.
David Hsieh, Senior Research Director, Displays in Omdia highlights, "Despite its higher cost and more complex manufacturing, OLED has proven ideal for small to medium displays due to its slim design, lightweight, excellent picture quality, efficient power consumption and flexibility. Beyond replacing TFT LCDs in these applications, OLED enables innovative form factors like ultra-lightweight and foldable designs. Shipments of small to medium OLED display are projected to peak 1 billion units in 2025."
Conversely, display manufacturers are refining OLED production processes while scaling up capacity scale with innovations such as Gen8.6 fabs, LTPO+ backplane, COE, fingerprint-on-display technology, under display cameras, hybrid OLEDs, Tandem RGB OLEDs, mask-less OLED photolithographic deposition and ink jet printing. These new developments aim to elevate OLED's value proposition beyond mere volume growth.
Hsieh added, "However, new players are beginning to challenge the dominance of OLED. Samsung Display and LG Display have introduced stretchable Micro LED displays, while display manufacturers like AUO and Tianma are initiating mass production of small to medium Micro LED displays, supported by gradual improvements in cost and product readiness. After reaching its peak, small to medium OLED displays are expected to enjoy a golden era lasting for decades, though they may eventually be overshadowed by the emergence of Micro LED Display."
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Omdia, part of Informa TechTarget, Inc. (Nasdaq: TTGT), is a technology research and advisory group. Our deep knowledge of tech markets combined with our actionable insights empower organizations to make smart growth decisions.
Contact: Fasiha Khan / fasiha.khan@omdia.com
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SOURCE Omdia