TransUnion - TRU STOCK NEWS

Neustar, a TransUnion company, has partnered with BERA to enhance its Neustar Optimizer™ platform. This integration allows brands to connect crucial brand health metrics with marketing investments, improving the evaluation of branding's long-term business impact. Marketers can now utilize predictive analytics to adjust their strategies, aiming for enhanced customer acquisition and brand advocacy. The partnership boosts Neustar's capability to deliver actionable insights, potentially increasing sales and marketing efficiency for clients.

TransUnion analysis reveals that integrating rental tradeline data into credit reports enhances delinquency prediction accuracy by over 10%. The findings indicate that including rent payment history significantly improves the ability to forecast a consumer's likelihood of missing payments on various credit obligations within 12 months. This approach could aid in promoting financial inclusion by encouraging landlords to report rental data, thereby helping millions build their credit history.

TransUnion recently reported a significant increase in suspected e-commerce fraud during the 2021 holiday shopping season. The analysis revealed that 19.66% of U.S. e-commerce transactions from Thanksgiving to Cyber Monday were potentially fraudulent, a slight decrease from last year’s 19.70%. Overall, there was a 25% increase in fraud attempts compared to earlier in the year. Factors contributing to this include the number of accounts per device and prior fraud evidence. Consumers are more concerned about digital fraud this year, with 25% expressing heightened concerns compared to last year.

TransUnion has completed the acquisition of Sontiq for $638 million, enhancing its digital identity protection solutions. Sontiq specializes in identity monitoring and cyber threat protection, aligning with TransUnion's focus on digital safety. The integration of Sontiq is expected to advance TransUnion’s offerings, providing a comprehensive platform for consumers and businesses. With Sontiq’s Intelligent Identity Security platform, TransUnion aims to significantly boost growth opportunities in the identity security market. The transaction was advised by J.P. Morgan and involved multiple financing arrangers.

TransUnion has completed its largest acquisition to date, acquiring Neustar for $3.1 billion. This strategic move aims to accelerate growth in identity-based solutions, enhancing TransUnion's capabilities in marketing, fraud, and communications. The acquisition will integrate Neustar's real-time identity resolution services, powered by its OneID™ platform. Chris Cartwright, CEO of TransUnion, expressed confidence in leveraging Neustar's assets to foster greater trust in digital commerce. Notably, Neustar's security services were excluded from this transaction.

TransUnion's Q3 2021 Insurance Shopping Report reveals a significant shift in consumer behavior amidst a tight housing market. Rental insurance shopping saw a marked increase, especially among Baby Boomers and Gen X, as soaring housing prices push many homeowners to rental options. In contrast, auto insurance shopping dropped, particularly among lower-risk consumers, reflecting the rising inflation concerns. The three-week moving average indicated property insurance shopping was up by 1% to 8% year-over-year, whereas auto insurance shopping fell by 2% to 13%. These trends showcase how external economic factors are influencing insurance purchasing decisions.

TransUnion's latest Consumer Pulse study reveals a positive shift in consumer sentiment. Approximately 63% of U.S. respondents express optimism regarding their household finances over the next year, with Millennials (73%) and Gen Z (71%) leading this optimism. Concerns about inflation are prevalent, with 59% expressing anxiety, particularly among older generations. The study highlights changes in spending habits, with consumers planning to reduce discretionary spending while increasing expenditures on bills and loans. Overall, the financial outlook appears to be improving, indicating a trend toward better economic conditions.

TransUnion (NYSE: TRU) partnered with Aite-Novarica Group to release a report highlighting trends in the collections industry. Key findings indicate a positive outlook, with 69% of professionals expecting increased technology investments and 67% anticipating higher employee compensation over the next two years. The number of collection employees is projected to rise to 137,928 in 2021, although still below 2018 figures. The report also suggests a growth in remote work arrangements, with 64% of companies considering them to attract talent and enhance retention.