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TAAT™ Lifestyle & Wellness Ltd. Name Change to TAAT™ Global Alternatives Inc. Has Taken Effect as of 9:30 am EDT on Wednesday, April 28, 2021

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TAAT Global Alternatives Inc. has officially changed its name from TAAT Lifestyle & Wellness Ltd. effective April 28, 2021. The company's ticker symbol remains TAAT on the Canadian Securities Exchange. No action is required from shareholders, as existing share certificates remain valid. TAAT offers a tobacco-free and nicotine-free product, TAAT, which aims to capture a share of the $814 billion global tobacco market. The company emphasizes its unique blend, Beyond Tobacco, which mimics traditional tobacco's taste and scent.

Positive
  • The name change to TAAT Global Alternatives Inc. positions the company for broader market appeal.
  • TAAT's unique product, Beyond Tobacco, provides a potential competitive edge in the $814 billion tobacco market.
Negative
  • None.

LAS VEGAS and VANCOUVER, British Columbia, April 28, 2021 (GLOBE NEWSWIRE) -- TAAT GLOBAL ALTERNATIVES INC. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP2) (the “Company” or “TAAT”) announces that as of 9:30 am EDT today (Wednesday, April 28, 2021), the Company’s name has officially changed from TAAT™ Lifestyle & Wellness Ltd. (the “Former Name”) to TAAT™ Global Alternatives Inc. (the “Updated Name”), as announced in a press release dated Monday, April 26, 2021.

No change has been made to the Company’s ticker symbol as a result of this name change, and the Company’s common shares will continue to trade under the ticker “TAAT” on the Canadian Securities Exchange. The CUSIP number assigned to the Company’s shares following the name change to the Updated Name is 87320M101 (ISIN: CA87320M1014).

No action is required to be taken by shareholders with respect to today’s name change. Outstanding share and warrant certificates are not affected by the name change and do not need to be exchanged.

Any questions regarding the change from the Company’s Former Name to its Updated Name can be directed to TAAT™ Investor Relations by email at investor@taatusa.com or by telephone at 1-833-TAAT-USA (1-833-822-8872).

On behalf of the Board of Directors of the Company,

TAAT GLOBAL ALTERNATIVES INC.

“Setti Coscarella”

Setti Coscarella, CEO and Director

For further information, please contact:

TAAT™ Investor Relations
1-833-TAAT-USA (1-833-822-8872)
investor@taatusa.com

THE CANADIAN SECURITIES EXCHANGE (“CSE”) HAS NOT REVIEWED AND DOES NOT ACCEPT RESPONSIBILITY FOR THE ACCURACY OR ADEQUACY OF THIS RELEASE, NOR HAS OR DOES THE CSE’S REGULATION SERVICES PROVIDER.

About TAAT Global Alternatives Inc.

The Company has developed TAAT™, which is a tobacco-free and nicotine-free alternative to traditional cigarettes offered in "Original", "Smooth", and "Menthol" varieties. TAAT™'s base material is Beyond Tobacco™, a proprietary blend which undergoes a patent-pending refinement technique causing its scent and taste to resemble tobacco. Under executive leadership with "Big Tobacco" pedigree, TAAT™ was launched first in the United States in Q4 2020 as the Company seeks to position itself in the $814 billion1 global tobacco industry.

For more information, please visit http://taatglobal.com.

References

British American Tobacco - The Global Market

Forward-Looking Statements

This news release contains “forward-looking information” within the meaning of applicable Canadian securities legislation. Often, but not always, forward-looking information and information can be identified by the use of words such as “plans”, “expects” or “does not expect”, “is expected”, “estimates”, “intends”, “anticipates” or “does not anticipate”, or “believes”, or variations of such words and phrases or state that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur, or be achieved. Forward-looking information in this news release includes statements regarding the potential launch of Beyond Tobacco™. The forward-looking information reflects management’s current expectations based on information currently available and are subject to a number of risks and uncertainties that may cause outcomes to differ materially from those discussed in the forward-looking information. Although the Company believes that the assumptions and factors used in preparing the forward-looking information are reasonable, undue reliance should not be placed on such information and no assurance can be given that such events will occur in the disclosed timeframes or at all. Factors that could cause actual results or events to differ materially from current expectations include: (i) adverse market conditions; (ii) changes to the growth and size of the tobacco markets; and (iii) other factors beyond the control of the Company. The Company operates in a rapidly evolving environment. New risk factors emerge from time to time, and it is impossible for the Company’s management to predict all risk factors, nor can the Company assess the impact of all factors on Company’s business or the extent to which any factor, or combination of factors, may cause actual results to differ from those contained in any forward-looking information. The forward-looking information included in this news release are made as of the date of this news release and the Company expressly disclaims any intention or obligation to update or revise any forward-looking information whether as a result of new information, future events or otherwise, except as required by applicable law.

The statements in this news release have not been evaluated by Health Canada or the U.S. Food and Drug Administration. As each individual is different, the benefits, if any, of taking the Company’s products will vary from person to person. No claims or guarantees can be made as to the effects of the Company’s products on an individual’s health and well-being. The Company’s products are not intended to diagnose, treat, cure, or prevent any disease.

This news release may contain trademarked names of third-party entities (or their respective offerings with trademarked names) typically in reference to (i) relationships had by the Company with such third-party entities as referred to in this release and/or (ii) client/vendor/service provider parties whose relationship with the Company is/are referred to in this release. All rights to such trademarks are reserved by their respective owners or licensees.

Statement Regarding Third-Party Investor Relations Firms

Disclosures relating to investor relations firms retained by TAAT™ Global Alternatives Inc. can be found under the Company's profile on http://sedar.com.


FAQ

When did TAAT change its name to TAAT Global Alternatives Inc.?

TAAT changed its name on April 28, 2021.

What is the ticker symbol for TAAT Global Alternatives Inc.?

The ticker symbol remains TAAT on the Canadian Securities Exchange.

Do shareholders need to take any action regarding the name change?

No action is required from shareholders; existing share certificates remain valid.

What are the product offerings of TAAT Global Alternatives Inc.?

TAAT offers a tobacco-free and nicotine-free alternative available in Original, Smooth, and Menthol varieties.

What is Beyond Tobacco?

Beyond Tobacco is a proprietary blend used in TAAT products that resembles traditional tobacco's taste and scent.

TAAT GLOBAL ALTERNATIVES

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