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Toyota returns as title sponsor of the '2024 HBCU New York Classic' featuring Morehouse College vs. Howard University at MetLife Stadium

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Toyota (NYSE:TM) has announced its return as the title sponsor for the 2024 HBCU New York Classic, featuring a football match between Morehouse College and Howard University on September 14, 2024, at MetLife Stadium. This event underscores Toyota's ongoing support for Historically Black Colleges and Universities (HBCUs) and their commitment to education, scholarship, and athletic excellence.

The classic will include a week of activities such as educational workshops, community outreach, and scholarship announcements. Toyota will also showcase its all-new 2025 Camry at the event. The company's involvement aligns with its Driving Possibilities initiative, which focuses on creating innovative educational programs in historically underserved communities near Toyota's U.S. operations.

Toyota (NYSE:TM) ha annunciato il suo ritorno come sponsor principale per il 2024 HBCU New York Classic, che vedrà una partita di football tra il Morehouse College e la Howard University il 14 settembre 2024, presso il MetLife Stadium. Questo evento sottolinea il costante supporto di Toyota per i Colleges e Università Storicamente Neri (HBCU) e il loro impegno per l'istruzione, le borse di studio e l'eccellenza sportiva.

Il classico includerà una settimana di attività come workshop educativi, iniziative di coinvolgimento della comunità e annunci di borse di studio. Toyota presenterà anche la sua nuova Camry 2025 durante l'evento. Il coinvolgimento della compagnia è in linea con la sua iniziativa Driving Possibilities, che si concentra sulla creazione di programmi educativi innovativi in comunità storicamente sottservite nelle vicinanze delle operazioni statunitensi di Toyota.

Toyota (NYSE:TM) ha anunciado su regreso como patrocinador principal del 2024 HBCU New York Classic, que contará con un partido de fútbol entre Morehouse College y Howard University el 14 de septiembre de 2024, en el MetLife Stadium. Este evento resalta el continuo apoyo de Toyota a las Universidades y Colegios Históricamente Negros (HBCUs) y su compromiso con la educación, las becas y la excelencia atlética.

El clásico incluirá una semana de actividades como talleres educativos, actividades comunitarias y anuncios de becas. Toyota también presentará su nueva Camry 2025 durante el evento. La participación de la empresa se alinea con su iniciativa Driving Possibilities, que se centra en crear programas educativos innovadores en comunidades históricamente desatendidas cerca de las operaciones de Toyota en EE. UU.

토요타(NYSE:TM)는 2024 HBCU 뉴욕 클래식의 타이틀 스폰서로 돌아온다고 발표했습니다. 이 이벤트는 2024년 9월 14일 메트라이프 스타디움에서 모어하우스 대학교와 하워드 대학교 사이의 미식축구 경기를 포함합니다. 이 행사는 역사적으로 흑인 대학(HBCU)에 대한 토요타의 지속적인 지원과 교육, 장학금, 운동 우수성에 대한 헌신을 강조합니다.

이번 클래식은 교육 워크숍, 지역 사회 봉사 활동 및 장학금 발표와 같은 일주일 간의 활동이 포함됩니다. 토요타는 또한 행사에서 전혀 새로운 2025 캠리를 선보일 예정입니다. 본 회사의 참여는 미국 내 토요타의 운영 근처의 역사적으로 소외된 지역 사회에서 혁신적인 교육 프로그램을 만드는 데 중점을 둔 Driving Possibilities 이니셔티브와 일치합니다.

Toyota (NYSE:TM) a annoncé son retour en tant que sponsor principal du 2024 HBCU New York Classic, qui mettra en vedette un match de football entre le Morehouse College et l'Université Howard le 14 septembre 2024, au MetLife Stadium. Cet événement souligne le soutien continu de Toyota aux Universités et Collèges Historiquement Noirs (HBCU) et son engagement en faveur de l'éducation, des bourses et de l'excellence athlétique.

Le classique comprendra une semaine d'activités telles que des ateliers éducatifs, des actions communautaires et des annonces de bourses. Toyota présentera également sa nouvelle Camry 2025 lors de l'événement. L'implication de l'entreprise s'aligne avec son initiative Driving Possibilities, qui se concentre sur la création de programmes éducatifs innovants dans des communautés historiquement sous-servies à proximité des opérations américaines de Toyota.

Toyota (NYSE:TM) hat seine Rückkehr als Hauptsponsor des 2024 HBCU New York Classic angekündigt, das ein Footballspiel zwischen dem Morehouse College und der Howard University am 14. September 2024 im MetLife Stadium umfasst. Dieses Event unterstreicht Toyotas fortwährende Unterstützung für historisch schwarze Colleges und Universitäten (HBCUs) sowie ihr Engagement für Bildung, Stipendien und sportliche Exzellenz.

Der Classic wird eine Woche voller Aktivitäten beinhalten, darunter Bildungsworkshops, community Engagement und Stipendienankündigungen. Toyota wird auch sein neues 2025 Camry Modell auf der Veranstaltung präsentieren. Das Engagement des Unternehmens steht im Einklang mit seiner Initiative Driving Possibilities, die sich auf die Schaffung innovativer Bildungsprogramme in historisch unterversorgten Gemeinschaften in der Nähe von Toyotas US-Betrieben konzentriert.

Positive
  • Toyota's continued sponsorship of the HBCU New York Classic reinforces its commitment to supporting education and community development
  • The event provides Toyota with an opportunity to showcase its new 2025 Camry model to a large audience
  • Toyota's involvement aligns with its Driving Possibilities initiative, potentially enhancing its corporate social responsibility image
Negative
  • None.

PLANO, Texas, July 30, 2024 /PRNewswire/ -- Toyota is excited to announce its return as sponsor of the "2024 HBCU New York Classic," featuring an exhilarating football matchup pitting Morehouse College vs. Howard University on Saturday, September 14th, 2024, beginning at 3:00 p.m. ET at the city's MetLife Stadium. 

Continuing its long-standing support of Historically Black Colleges and Universities (HBCUs), Toyota champions the spirited competition and rich traditions of HBCU football. As a leading advocate for education and community development, Toyota reaffirms its commitment to supporting educational opportunities, scholarship and athletic excellence. This event highlights the prowess of HBCU football, and celebrates its students' and alums' culture and academic achievements.

"We are thrilled to welcome Toyota back as the title sponsor for the HBCU New York Classic," said Albert Williams, President & CEO of Sports Eleven05 LLC, the producers of the Classic. "Toyota's continued partnership is a testament to their commitment to HBCUs, and their substantial role in fostering an environment where young athletes can shine both on and off the field. Together, we are driving forward the legacy of HBCUs and their profound impact on higher education." 

"Toyota is always energized by opportunities to help shine a well-deserved spotlight on our nation's Historically Black Colleges and Universities, as well as on their stellar scholar-athletes and storied marching bands," states Mia Phillips, General Manager, Media and Digital Engagement for Toyota. "These proud legacy institutions play a critical role in society, and we're humbled to once again be a partner to the HBCU New York Classic," she added. Toyota will also be showcasing the all-new, 2025 Camry at this year's event, a vehicle that offers confidence-inspiring performance under a sporty exterior, powered by a 225 hp engine, agile handling, all-wheel drive, a tech-forward multimedia and navigation system plus a smooth ride.

The 2024 event promises a week filled with excitement, including the football game, educational workshops, community outreach initiatives, and scholarship announcements, further underscoring the importance of academic success and community involvement.

Toyota invites fans of HBCU football and supporters of higher education to join in this celebration of heritage, sportsmanship, and community. 

Tickets are available now at: www.hbcunyclassic.com

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. for more than 65 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships.

Toyota directly employs more than 49,000 people in the U.S. who have contributed to the design, engineering and assembly of more than 34 million cars and trucks at our nine manufacturing plants. By 2025, Toyota's 10th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 29 electrified options.

Through its Driving Possibilities initiative, the Toyota USA Foundation has committed to creating innovative educational programs within, and in partnership with, historically underserved communities near the company's U.S. operating sites.

For more information about Toyota, visit www.ToyotaNewsroom.com

About The HBCUNY Classic
The HBCUNY Classic is a multi-day celebration highlighting the culture and community of Historically Black Colleges and Universities (HBCUs), culminating in an exciting football game at MetLife Stadium. This annual event, produced by Sports Eleven05 LLC, features teams from the Mid-Eastern Athletic Conference (MEAC) and the Southern Intercollegiate Athletic Conference (SIAC).

Media Contacts:
Breanne McCallop
Media Relations, TMNA
breanne.mccallop@toyota.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/toyota-returns-as-title-sponsor-of-the-2024-hbcu-new-york-classic-featuring-morehouse-college-vs-howard-university-at-metlife-stadium-302210193.html

SOURCE Toyota Motor Sales, U.S.A., Inc.

FAQ

When and where will the 2024 HBCU New York Classic sponsored by Toyota (TM) take place?

The 2024 HBCU New York Classic will take place on Saturday, September 14th, 2024, at 3:00 p.m. ET at MetLife Stadium.

Which teams will be playing in the 2024 HBCU New York Classic sponsored by Toyota (TM)?

The 2024 HBCU New York Classic will feature a football matchup between Morehouse College and Howard University.

What new vehicle will Toyota (TM) be showcasing at the 2024 HBCU New York Classic?

Toyota will be showcasing the all-new 2025 Camry at the 2024 HBCU New York Classic event.

How many electrified vehicle options does Toyota (TM) currently offer?

According to the press release, Toyota currently offers 29 electrified vehicle options.

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