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Toyota Motor Corporation (NYSE: TM), headquartered in Toyota City, Aichi, Japan, is a global leader in automotive manufacturing. Founded by Kiichiro Toyoda in 1937, Toyota has grown to produce approximately 10 million vehicles annually, positioning itself as one of the world's largest automakers. The company's extensive portfolio includes well-known brands such as Toyota, Lexus, Daihatsu, and Hino trucks. In fiscal 2023, Toyota sold 10.56 million vehicles globally, capturing significant market shares in both Japan and the United States.
Toyota's product lineup spans from traditional gasoline cars to cutting-edge electrified vehicles. The company offers 27 electrified options, including Hybrid Electric Vehicles (HEVs), Plug-In Hybrid Electric Vehicles (PHEVs), Fuel Cell Electric Vehicles (FCEVs), and Battery Electric Vehicles (BEVs). As part of its commitment to innovation, Toyota is also involved in manufacturing homes, boats, and has a financing division to support its sales.
Recent Achievements:
- Toyota Motor North America (TMNA) reported a 21.8% increase in March 2024 U.S. sales, with electrified vehicles making up 36.4% of the total sales volume.
- TMNA's sales for the first quarter of 2024 were up by 20.3%, demonstrating strong market performance.
- Toyota's new investments in its U.S. operations include a $1.4 billion expansion to produce a new three-row battery electric SUV and a $1.3 billion investment in Toyota Kentucky for another BEV model.
Toyota has made strategic investments in various companies, including a 3.3% stake in Denso, 20% in Subaru, and shares in Uber Technologies, Joby Aviation, and others, reflecting its forward-thinking approach to mobility.
Current Projects:
- Toyota's Collaborative Safety Research Center (CSRC) is leading 15 new projects focusing on driver behavior, crash avoidance, and injury mitigation.
- The introduction of the all-new 2024 Tacoma with a hybrid powertrain, the 2024 Land Cruiser, and the 2025 Camry, all featuring hybrid technology.
- The establishment of Toyota’s North American Hydrogen Headquarters in Gardena, California, to advance fuel cell technology and hydrogen infrastructure.
- A partnership with the U.S. Department of Energy’s Argonne National Laboratory to develop a direct recycling process for lithium-ion batteries.
Partnerships and Community Engagement:
Toyota's commitment to community and environmental sustainability is evident through its 'Empact' vision, focusing on equitable EV charging and mobility for all. The company is installing high-power 350kW DC fast chargers in underserved communities in California.
For more information, visit www.ToyotaNewsroom.com.
Toyota unveiled its all-electric bZ4X in the U.S., marking the launch of its global bZ series of battery-electric vehicles. The bZ4X features an estimated range of up to 250 miles for front-wheel drive models. Toyota aims to expand its electrified lineup to around 70 models by 2025, focusing on carbon neutrality by 2050. The bZ4X boasts innovative design, advanced safety features, and tech integration, including over-the-air updates and a comprehensive safety package. The vehicle will be available for sale in mid-2022.
Toyota West Virginia (TMMWV) announced a $240 million investment to establish a dedicated production line for hybrid transaxles, enhancing its operational capabilities in response to growing demand for electric vehicles in North America. This initiative aims to modernize the facility and enable workforce skill diversification. The investment follows a previous $210 million expansion in February, highlighting TMMWV's ongoing commitment to innovation and competitiveness. Toyota's overarching goal is to achieve carbon neutrality across its lineup by 2025.
Toyota's all-new 2022 Tundra has been awarded the title "Truck of Texas" by the Texas Auto Writers Association at the Texas Truck Rodeo. Built on a new chassis with a maximum tow rating of 12,000 pounds, it features two powertrains: the i-FORCE 3.5L twin-turbo V6 and the hybrid i-FORCE MAX, which delivers 437 hp and 583 lb.-ft. of torque. The Tundra, recognized for its off-road capabilities and innovative towing technology, will be available in December 2021. TAWA members praised its impressive performance during evaluations of numerous new trucks.
Toyota has announced a significant $461 million investment in its Georgetown, Kentucky plant (TMMK) aimed at enhancing operations and meeting changing customer demands. This investment focuses on facility upgrades, expanding powertrain capabilities with a new 2.4-liter turbo engine line, and implementing a direct hire program for 1,400 workers. The changes will support vehicle production flexibility and future electrification efforts. With a total planned investment exceeding $8.5 billion by 2025, TMMK is positioned to strengthen its North American footprint amidst increasing competition.
Toyota has unveiled the all-new 2022 GR86, featuring a powerful 2.4-liter engine with 228 hp and 184 lb-ft of torque, offering nearly 18% more horsepower and improved performance. The GR86 starts at an MSRP of $27,700 and will be available at dealerships in December. With a focus on affordability, the GR86 comes in two grades—GR86 and GR86 Premium—and boasts enhanced technology, a driver-focused design, and a lightweight body structure. The new model promises improved driving dynamics and fuel efficiency, making it a compelling sports car option.
The Toyota Dream Car USA Art Contest invites youth ages 4-15 to submit their artwork envisioning future cars from November 1, 2021, to January 31, 2022. Judged by uniqueness and artistry, participants can win cash prizes in three age categories. The Petersen Automotive Museum will also present its Petersen Prestige Award, showcasing the winning artworks. This contest, part of a broader initiative since 2004, encourages creativity and innovation in mobility among children across the U.S. Visit www.ToyotaDreamCarUSA.com for more information.
Toyota Motor North America is accelerating its commitment to carbon neutrality by aiming to power its manufacturing plants with 100% renewable energy by 2035. With support from the Biden Administration, Toyota is exploring Virtual Power Purchase Agreements (VPPAs) to cut emissions by up to 40% within three years. A new program titled 'The Power of Solar & Wind – The Road to Carbon Neutrality' will air on October 23, showcasing these initiatives. This move reflects Toyota's goal of reducing its environmental impact and leading the automotive industry in sustainability.
Toyota Motor Manufacturing Alabama announced the launch of its new twin-turbo V6 engine production for the 2022 Tundra during an event on October 18, 2021. This marks a $288 million investment, creating 450 jobs and increasing total employment to 1,800. The project, part of a $1.2 billion cumulative investment, signals growth in engine production capacity to 900,000 engines annually. The engines will be produced on North America's longest engine line, producing one every 58 seconds. The 2022 Tundra is set to go on sale later this year.
Toyota Motor North America (NYSE: TM) has partnered with Acxiom to develop a new Data Onboarding and Activation Platform (DOAP) aimed at enhancing customer experiences through data-driven strategies. This platform replaces traditional Data Management Platforms (DMP) with a focus on first-party data, complying with industry privacy standards. It enables both Toyota and Lexus to coordinate customer interactions across multiple channels effectively. The collaboration aims to optimize marketing efforts, improve analytics, and strengthen customer relations in a cookie-less digital landscape.
Toyota announced a $3.4 billion investment in automotive battery production in the U.S. by 2030. This investment supports the localization of battery manufacturing for electric vehicles and is part of a broader $13.5 billion global initiative. The establishment of a new company and battery plant is set to create 1,750 jobs and begin operations in 2025. Toyota aims to increase its electrified vehicle sales to 70% of U.S. sales by 2030, contributing to carbon neutrality and sustainable mobility.