Toyota Motor Corporation American Depositary Shares (Each representing ten Ordinary Shares) - TM STOCK NEWS

Toyota Motor North America and Oncor Electric Delivery have initiated a pilot project focusing on vehicle-to-grid (V2G) technology, marking Toyota's first utility agreement for EV charging in the U.S. This collaboration aims to enhance customer and grid benefits by allowing energy flow from Toyota's battery electric vehicles back onto the electric grid. The research will leverage Oncor's microgrid in Dallas and is expected to improve EV charging infrastructure and accelerate carbon neutrality efforts. A V2G pilot project is planned for 2023, utilizing BEVs in homes and businesses within Oncor's service area.

Toyota has launched its holiday advertising campaign with the debut of "Like No One's Watching," a touching ad emphasizing acts of kindness. The spot aired during NBC's "Christmas in Rockefeller Center" and tells the story of Clara, who spreads joy by helping others. Another bilingual ad, "The Search," centers on a girl and her grandfather's adventure to find Santa. Toyota is also supporting teachers by providing essential supplies to under-resourced schools, impacting over 15,000 students. The ads will be featured on various platforms throughout December.

The 2023 Toyota Prius Prime was unveiled at the Los Angeles Auto Show, showcasing an all-new sporty design and a significant increase in zero-emission driving range by over 50% from the previous model. Equipped with advanced technology, the Prius Prime features a larger lithium-ion battery and enhanced hybrid systems, achieving up to 220 hp and a 0-60 mph time of 6.6 seconds. The model emphasizes Toyota's commitment to carbon neutrality with its new "Beyond Zero" badge and introduces various connectivity features, including a 12.3-inch multimedia touchscreen. Pricing and availability will be announced in early 2023.

Toyota unveiled its bZ Compact SUV Concept at the 2022 Los Angeles Auto Show, showcasing its commitment to a zero-emission future. The concept emphasizes a clean-vital design using eco-friendly materials and advanced technology, including an in-car personal agent named Yui. With plans for around 30 dedicated battery electric vehicles by 2050, Toyota aims to achieve carbon neutrality through a diverse portfolio of electrified products. The bZ Concept stands out with its aerodynamic design and dynamic performance, signaling a shift towards sustainable mobility.

On November 2, 2022, Toyota and espnW honored the seventh class of Toyota Everyday Heroes at the Women + Sports Summit in Ojai, California. This program celebrates women making significant contributions to their communities through sports by providing $15,000 grants. This year's Heroes, Liz Ferro and Nzingha Prescod, lead initiatives supporting underprivileged girls. Ferro founded Girls With Sole to offer wellness programs, while Prescod created the PISTE Academy to teach fencing and promote educational opportunities. Toyota has been a sponsor of this summit for a decade.

The all-new 2023 Toyota Sequoia has been awarded the title of "Sport Utility Vehicle of Texas" by the Texas Auto Writers Association at the annual Texas Truck Rodeo. This new model, produced at Toyota Motor Manufacturing, Texas, also excelled in three additional categories: Full-Size SUV, Off-Road SUV, and Best Exterior. With a hybrid powertrain delivering 437 hp and a towing capacity of up to 9,520 lbs., the Sequoia offers spaciousness, advanced technology, and improved user experience with its new multimedia system.