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SU Group Secures Top Multi-Purpose Sports Venue

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SU Group Holdings (Nasdaq: SUGP) has announced the successful deployment of critical access control gates at one of Asia's largest multi-purpose sports, entertainment and leisure parks. The company's access control solutions offer comprehensive security and operational benefits, including enhanced crowd management, faster entry processing, and revenue protection through unauthorized access prevention.

The system features integration capabilities with metal detectors, bag checks, and surveillance cameras, while also providing valuable data analytics for venue optimization. Chairman and CEO Dave Chan highlighted this as a 'major win' that demonstrates the strength of their operating model and positions the company for accelerated growth in 2025.

SU Group Holdings (Nasdaq: SUGP) ha annunciato il successo dell'implementazione di cancelli di controllo accessi critici in uno dei più grandi parchi multiuso per sport, intrattenimento e tempo libero dell'Asia. Le soluzioni di controllo accessi dell'azienda offrono vantaggi in termini di sicurezza e operatività, tra cui una gestione della folla migliorata, un'elaborazione più rapida degli ingressi e una protezione dei ricavi attraverso la prevenzione di accessi non autorizzati.

Il sistema presenta capacità di integrazione con metal detector, controlli delle borse e telecamere di sorveglianza, fornendo al contempo preziose analisi dei dati per l'ottimizzazione del luogo. Il presidente e CEO Dave Chan ha sottolineato questo risultato come una 'vittoria importante' che dimostra la solidità del loro modello operativo e posiziona l'azienda per una crescita accelerata nel 2025.

SU Group Holdings (Nasdaq: SUGP) ha anunciado el exitoso despliegue de puertas de control de acceso críticas en uno de los parques multiusos más grandes de Asia para deportes, entretenimiento y ocio. Las soluciones de control de acceso de la empresa ofrecen beneficios de seguridad y operativos completos, incluyendo una mejor gestión de multitudes, un procesamiento de entradas más rápido y protección de ingresos a través de la prevención de accesos no autorizados.

El sistema cuenta con capacidades de integración con detectores de metales, controles de bolsas y cámaras de vigilancia, al tiempo que proporciona valiosos análisis de datos para la optimización del lugar. El presidente y CEO Dave Chan destacó esto como una 'gran victoria' que demuestra la fortaleza de su modelo operativo y posiciona a la empresa para un crecimiento acelerado en 2025.

SU Group Holdings (Nasdaq: SUGP)는 아시아 최대의 다목적 스포츠, 엔터테인먼트 및 레저 공원 중 하나에 중요한 출입 통제 게이트를 성공적으로 배치했다고 발표했습니다. 회사의 출입 통제 솔루션은 향상된 군중 관리, 더 빠른 입장 처리 및 무단 출입 방지를 통한 수익 보호를 포함하여 포괄적인 보안 및 운영상의 이점을 제공합니다.

이 시스템은 금속 탐지기, 가방 검사 및 감시 카메라와의 통합 기능을 갖추고 있으며, 장소 최적화를 위한 귀중한 데이터 분석도 제공합니다. 회장 겸 CEO인 데이브 챈은 이를 '중대한 승리'로 강조하며, 이는 그들의 운영 모델의 강점을 보여주고 2025년의 가속 성장을 위한 회사의 위치를 확립한다고 밝혔습니다.

SU Group Holdings (Nasdaq: SUGP) a annoncé le déploiement réussi de portes de contrôle d'accès critiques dans l'un des plus grands parcs multi-activités de sport, de divertissement et de loisirs en Asie. Les solutions de contrôle d'accès de l'entreprise offrent des avantages en matière de sécurité et d'exploitation, notamment une meilleure gestion des foules, un traitement des entrées plus rapide et une protection des revenus grâce à la prévention des accès non autorisés.

Le système dispose de capacités d'intégration avec des détecteurs de métaux, des contrôles de sacs et des caméras de surveillance, tout en fournissant des analyses de données précieuses pour l'optimisation du lieu. Le président et PDG Dave Chan a souligné cela comme une 'grande victoire' qui démontre la solidité de leur modèle opérationnel et positionne l'entreprise pour une croissance accélérée en 2025.

SU Group Holdings (Nasdaq: SUGP) hat den erfolgreichen Einsatz kritischer Zugangskontrolltore in einem der größten multifunktionalen Sport-, Unterhaltungs- und Freizeitanlagen Asiens bekannt gegeben. Die Zugangskontrolllösungen des Unternehmens bieten umfassende Sicherheits- und betriebliche Vorteile, einschließlich verbesserter Menschenmengenverwaltung, schnellerer Eingangsverarbeitung und Schutz der Einnahmen durch die Verhinderung unbefugten Zugangs.

Das System bietet Integrationsmöglichkeiten mit Metalldetektoren, Taschenkontrollen und Überwachungskameras und liefert gleichzeitig wertvolle Datenanalysen zur Optimierung des Veranstaltungsorts. Der Vorsitzende und CEO Dave Chan bezeichnete dies als 'großen Gewinn', der die Stärke ihres Betriebsmodells demonstriert und das Unternehmen für ein beschleunigtes Wachstum im Jahr 2025 positioniert.

Positive
  • Secured major contract with premier Asian sports/entertainment venue
  • System provides multiple revenue streams through security and analytics features
  • Contract strengthens growth outlook for 2025
Negative
  • Specific contract value not disclosed
  • Revenue impact and timeline not quantified

Insights

SU Group's announcement about securing access control gates for a major Asian sports venue represents a meaningful commercial win in the security engineering sector. While the contract value remains undisclosed, management's characterization of this as a "significant revenue opportunity" that strengthens their 2025 outlook suggests material financial impact relative to the company's $9.3 million market capitalization.

The deployment at a high-profile venue creates valuable reference credibility for SU Group within the competitive access control market. Management frames this contract as part of a strategic growth pattern, describing it as "another major win" that serves as a "powerful catalyst for further business expansion." This suggests a potential flywheel effect where prestigious installations may generate additional business opportunities.

For investors, this announcement signals commercial momentum in SU Group's core business of security-related engineering services. The company's positioning in the growing market for physical access control systems aligns with increasing global focus on venue security and efficient crowd management, particularly at high-capacity facilities. The multi-functionality of their systems - from revenue protection to analytics capabilities - indicates potential for expanding their service offerings over time.

HONG KONG, March 7, 2025 /PRNewswire/ -- SU Group Holdings Limited (Nasdaq: SUGP) ("SU Group" or the "Company"), an integrated security-related engineering services company in Hong Kong, today announced it provided critical access control gates that provide control access security for one of Asia's largest multi-purpose sports, entertainment and leisure parks. SU Group's access control gates play a crucial role in ensuring that large-scale events and operations at premiere venues run smoothly, securely, and efficiently. The Company's access control gates offer several benefits ranging from improving security to increasing efficiency.

SU Group's Chairman and CEO, Dave Chan, commented, "We are thrilled to announce another major win and are truly grateful for the opportunity to support this premier entertainment, sports, and leisure destination. This achievement underscores the continued strength of our operating model, particularly as we manage large-scale security, control, and access security programs."

"These high-profile wins not only enhance our visibility and reinforce our long-term growth trajectory but also serve as a powerful catalyst for further business expansion. This represents a significant revenue opportunity that strengthens our confident outlook for 2025, as we remain focused on driving accelerated growth and delivering exceptional value to our shareholders."

Advantages of using SU Group's access control gates include:

  • Enhanced Security: SU Group's access control gates help manage the flow of people entering large scale events, including stadiums, reducing the risk of unauthorized access or security breaches. They can be integrated with security systems like metal detectors, bag checks, and surveillance cameras to ensure a safe environment for spectators and staff.
  • Crowd Management: SU Group's access control gates allow for better crowd control by ensuring that only ticketed individuals can enter specific areas, thus preventing overcrowding and ensuring a smoother flow of people before, during, and after events.
  • Faster Entry: By automating the entry process, SU Group's access control gates significantly reduce wait times and help avoid congestion at stadium entrances, making the experience more convenient for fans.
  • Revenue Protection: SU Group's access control gates ensure that only those who have purchased tickets can enter the stadium, thus protecting against unauthorized entry and potential revenue loss from illegal access.
  • Health and Safety Compliance: SU Group's access control gates can be used to monitor capacity limits, ensuring a venue or event does not exceed safety regulations. In situations like health crises, including a pandemic, they can help with social distancing by regulating entry times and numbers.
  • Tracking and Analytics: Data collected from SU Group's access control gates, including entry times, number of visitors, and peak times, can be used for better planning and decision-making for future events, including staff allocation, crowd control strategies, and operational improvements.

About SU Group Holdings Limited

SU Group (Nasdaq: SUGP) is an integrated security-related services company that primarily provides security-related engineering services, security guarding and screening services, and related vocational training services in Hong Kong. Through its subsidiaries, SU Group has been providing turnkey services to the existing infrastructure or planned development of its customers through the design, supply, installation, and maintenance of security systems for over two decades. The security systems that SU Group provides services include threat detection systems, traffic and pedestrian control systems, and extra-low voltage systems in private and public sectors, including commercial properties, public facilities, and residential properties in Hong Kong. For more information visit www.sugroup.com.hk.

Forward-Looking Statements

Certain statements in this press release are forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company's current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Investors can identify these forward-looking statements by words or phrases such as "anticipate," "estimate," "plan," "project," "continuing," "ongoing," "expect," "we believe," "we intend," "may," "should," "will," "could" and similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the following: the Company's ability to renew contracts with recurring customers; the Company's ability to secure new contracts; the Company's ability to accurately estimate risks and costs and perform contracts based on the Company's estimates; the Company's relationship with the Company's suppliers and ability to manage quality issues of the systems; the Company's ability to obtain or renew the Company's registrations, licenses, and certificates; the Company's ability to manage the Company's subcontractors; the labor costs and the general condition of the labor market; the Company's ability to compete effectively; the Company's ability to successfully manage the Company's capacity expansion and allocation in response to changing industry and market conditions; implementation of the Company's expansion plans and the Company's ability to obtain capital resources for planned growth; the Company's ability to acquire sufficient products and obtain equipment and services from the Company's suppliers in suitable quantity and quality; the Company's dependence on key personnel; the Company's ability to expand into new businesses, industries, or internationally and to undertake mergers, acquisitions, investments, or divestments; changes in technology and competing products; general economic and political conditions, including those related to the security-related engineering services industry; possible disruptions in commercial activities caused by events such as natural disasters, terrorist activities, political, economic, and social instability, and fluctuations in foreign currency exchange rates, and assumptions underlying or related to any of the foregoing and other risks contained in reports filed by the Company with the Securities and Exchange Commission (the "SEC"), including the Company's most recently filed Annual Report on Form 20-F and its subsequent filings. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company's registration statement and other filings with the SEC.

 

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SOURCE SU Group Holdings Limited

FAQ

What security features does SUGP's new access control system offer at the Asian sports venue?

The system integrates with metal detectors, surveillance cameras, and bag checks, providing enhanced security and unauthorized access prevention.

How will SUGP's access control gates improve venue operations?

The gates improve crowd management, reduce wait times, prevent overcrowding, and collect analytics data for operational optimization.

What revenue protection benefits does SUGP's access control system provide?

The system prevents unauthorized entry and potential revenue loss by ensuring only ticketed individuals can access the venue.

How does SUGP's new venue contract impact its growth outlook for 2025?

The contract represents a significant revenue opportunity and reinforces the company's confidence in accelerated growth for 2025.
SU Group Holdings Limited

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