Amid Great Resignation, Survey Finds Even Happy Employees Are Looking for New Opportunities; Tuition Benefits can Increase Loyalty
Throughout the COVID-19 pandemic, employers experienced a mass exodus from the workforce, repercussions of which continue to present them with many challenges. In fact, the
“Understanding worker sentiment and expectations is key to improving employee retention and attracting a more skilled workforce,” said
The survey of working Americans found that tuition benefits could help improve employee job satisfaction, loyalty, and retention:
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Job satisfaction:
86% of workers who say their current employer offers its employees tuition benefits report their general level of happiness as fairly or very happy at their current job. In addition,62% of respondents who indicated they feel incomplete, stagnant, frustrated and/or uninspired at their current job believe they would feel better about their current job if their employer paid for workforce training or continuing education. -
Sense of worth: Over three-fourths (
76% ) of workers who said their current employer offers its employees tuition benefits reported feeling valued by their current employer, whereas almost half (48% ) of workers who indicated their current employer does not offer its employees tuition benefits say they do not feel valued by their current employer or report they are unsure if they feel valued by their current employer. -
Loyalty: For those workers who are not currently receiving tuition benefits from their employers, an offer of such benefits might entice them to stay in their position.
58% of respondents who did not indicate that their current employer offers tuition benefits (N=910) say they would likely remain with their current employer if their current employer offered tuition benefits.
The survey results can also inform employers on how to make tuition benefits more attractive to their employees.
“We can glean from this survey that tuition assistance is becoming an employer benefit that employees are coming to expect,” said McDonough. “However, just offering the benefit may not be enough. If employers want more employees to take advantage of the benefit, they will need to offer to cover the cost of tuition up front and allow employees the flexibility to choose what to study,” McDonough continued.
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Expectation: Most respondents (
83% ) believe employers should be investing in employees’ continued education. -
Flexibility:
74% of respondents say they would use an employer-sponsored tuition benefits program if they had the flexibility to choose what to study and which school to attend. -
Payment up-front: Regardless of whether their current employer offers employer-sponsored tuition benefits,
75% of respondents say they would be more likely to use an employer-sponsored tuition benefits program if their employer paid the costs of tuition upfront, rather than reimbursement of the costs, to continue their education.
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Elaine.Kincel@strategiced.com
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