Mopar at SEMA 2024 - Chapter 1: Workhorse and Warrior
Mopar, the global brand for Stellantis genuine parts and authentic accessories, is set to showcase a powerful full-size concept vehicle at SEMA 2024. The concept, described as a 'Workhorse and Warrior', is designed to tackle obstacles both on job sites and trails. This reveal marks the first chapter of Mopar's presence at the SEMA show.
Mopar, born in 1937 as a line of antifreeze products, has evolved over 85 years to represent complete vehicle care and authentic performance. The brand made its mark in the 1960s muscle-car era with performance parts and has since expanded to include technical service and customer support. Today, Mopar integrates service, parts, and customer-care operations to enhance support worldwide.
Mopar, il marchio globale per i ricambi originali Stellantis e accessori autentici, è pronto a presentare un potente veicolo concept di grandi dimensioni al SEMA 2024. Il concept, descritto come un 'Cavallo da lavoro e Guerriero', è progettato per affrontare ostacoli sia nei cantieri che sui sentieri. Questa rivelazione segna il primo capitolo della presenza di Mopar al SEMA.
Mopar, nato nel 1937 come una linea di prodotti anti-freeze, si è evoluto in oltre 85 anni per rappresentare la cura completa del veicolo e le prestazioni autentiche. Il marchio ha lasciato il segno negli anni '60 durante l'era delle muscle car con pezzi ad alte prestazioni e da allora ha ampliato la sua offerta includendo servizi tecnici e supporto clienti. Oggi, Mopar integra operazioni di servizio, ricambi e assistenza clienti per migliorare il supporto a livello globale.
Mopar, la marca global de piezas genuinas y accesorios auténticos de Stellantis, está lista para presentar un poderoso vehículo de concepto de tamaño completo en el SEMA 2024. El concepto, descrito como un 'Caballo de trabajo y Guerrero', está diseñado para enfrentar obstáculos tanto en sitios de trabajo como en senderos. Esta revelación marca el primer capítulo de la presencia de Mopar en el SEMA.
Mopar, nacida en 1937 como una línea de productos anticongelantes, ha evolucionado a lo largo de más de 85 años para representar el cuidado completo del vehículo y el rendimiento auténtico. La marca dejó su huella en la era de los muscle cars de los años 60 con piezas de alto rendimiento y desde entonces se ha expandido para incluir servicio técnico y soporte al cliente. Hoy en día, Mopar integra operaciones de servicio, piezas y atención al cliente para mejorar el soporte a nivel mundial.
Mopar, 스텔란티스의 정품 부품 및 진품 액세서리 글로벌 브랜드,는 SEMA 2024에서 강력한 대형 컨셉 차량을 선보일 예정이다. '일(workhorse)과 전사(warrior)' 로 묘사된 이 컨셉 차량은 작업 현장과 트레일에서 장애물을 극복하도록 설계되었다. 이번 공개는 Mopar가 SEMA 쇼에 처음으로 등장하는 장을 알린다.
1937년 냉각수 제품 라인으로 시작한 Mopar는 85년 이상의 세월 동안 차량 관리와 진정한 성능을 대표하는 브랜드로 발전해왔다. Mopar는 1960년대 머슬카 시대에 성능 부품으로 자리를 잡았으며, 이후 기술 서비스 및 고객 지원을 포함하도록 확장하였다. 현재 Mopar는 서비스, 부품 및 고객 관리 작업을 통합하여 전 세계적인 지원을 강화하고 있다.
Mopar, la marque mondiale pour les pièces authentiques et les accessoires Stellantis, est prête à présenter un puissant véhicule concept de grande taille au SEMA 2024. Le concept, décrit comme un 'Cheval de travail et Guerrier', est conçu pour surmonter des obstacles tant sur les chantiers que sur les sentiers. Cette révélation marque le premier chapitre de la présence de Mopar au SEMA.
Mopar, né en 1937 en tant que ligne de produits antigel, a évolué au cours de plus de 85 ans pour représenter le soin complet des véhicules et des performances authentiques. La marque a laissé sa marque dans l'ère des muscle cars des années 1960 avec des pièces de performance et s'est depuis étendue pour inclure des services techniques et un support client. Aujourd'hui, Mopar intègre les opérations de service, de pièces et d'assistance clientèle pour améliorer le soutien à l'échelle mondiale.
Mopar, die globale Marke für Originalersatzteile und authentisches Zubehör von Stellantis, wird auf der SEMA 2024 ein leistungsstarkes Großraum-Konzeptfahrzeug präsentieren. Das Konzept, das als 'Arbeitstier und Krieger' beschrieben wird, ist darauf ausgelegt, Hindernisse sowohl auf Baustellen als auch auf Trails zu überwinden. Diese Enthüllung markiert das erste Kapitel von Mopars Auftritt auf der SEMA-Messe.
Mopar, 1937 als Produktlinie für Frostschutzmittel gegründet, hat sich im Laufe von 85 Jahren weiterentwickelt und steht für umfassende Fahrzeugpflege und authentische Leistung. Die Marke hat sich in der Muscle-Car-Ära der 1960er Jahre mit Performance-Teilen einen Namen gemacht und sich seitdem auf technischen Service und Kundenbetreuung ausgeweitet. Heute integriert Mopar Service-, Teile- und Kundenbetreuungsoperationen, um die Unterstützung weltweit zu verbessern.
- Mopar is showcasing a new full-size concept vehicle at SEMA 2024, potentially driving interest in Stellantis products
- The concept vehicle is designed for both work and off-road use, potentially appealing to a broad customer base
- Mopar's long-standing history and evolution demonstrate brand strength and adaptability
- None.
AUBURN HILLS, Mich., Oct. 2, 2024 /PRNewswire/ -- Obstacles on the job site or the trail are no match for this beastly full-size concept.
Mopar
Mopar is the global name for Stellantis genuine parts and authentic accessories.
A simple combination of the words MOtor and PARts, Mopar offers exceptional service, parts and customer-care. Born in 1937 as the name of a line of antifreeze products, Mopar has evolved over more than 85 years to represent both complete vehicle care and authentic performance for owners and enthusiasts worldwide.
Mopar made its mark in the 1960s during the muscle-car era with performance parts to enhance speed and handling for both on-road and racing use. Later, Mopar expanded to include technical service and customer support, and today integrates service, parts and customer-care operations in order to enhance customer and dealer support worldwide.
Complete information on Mopar is available at www.mopar.com and the Mopar blog at blog.mopar.com. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.
Follow Mopar and company news and video on:
Company blog: blog.stellantisnorthamerica.com
Media website: media.stellantisnorthamerica.com
Mopar brand: www.mopar.com/
Mopar blog: blog.mopar.com/
Facebook: www.facebook.com/mopar
Instagram: www.instagram.com/officialmopar
Twitter: twitter.com/OfficialMOPAR
YouTube: www.youtube.com/c/mopar or www.youtube.com/StellantisNA
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SOURCE Stellantis
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