'Last Call' Countdown: Teaser Video No. 5 -- 'Trip Wire'

Rhea-AI Summary

Dodge has unveiled the final segment of its five-video teaser series titled "Trip Wire", leading up to the big reveal of the last 2023 Dodge "Last Call" special-edition model. The official unveiling will occur on March 20, 2023, during the Dodge Last Call Powered by Roadkill Nights Vegas event at the Las Vegas Motor Speedway. The event will showcase the electrified future of Dodge, including the new Dodge Charger Daytona SRT Concept. Dodge has previously released six special-edition models as part of this series, celebrating the Dodge Challenger and Charger, which will cease production in their current forms by the end of 2023.

Positive

• Dodge continues to generate excitement with the final teaser for the Last Call special-edition vehicle, potentially boosting brand visibility and sales.
• The unveiling event on March 20 is expected to attract significant attendance, including celebrity performances, enhancing brand engagement.
• Dodge's announcement highlights its transition towards electrification, showcasing the Dodge Charger Daytona SRT Concept.

Negative

• None.

AUBURN HILLS, Mich., March 17, 2023 /PRNewswire/ -- 

• Dodge releases final segment of brand's five-video teaser series while reveal of the seventh and final 2023 Dodge "Last Call" special-edition model is just three days away
• "Trip Wire" wraps up the teaser video series with a final clue to the DNA of the ultimate Dodge vehicle 
• Dodge Last Call Powered by Roadkill Nights Vegas event, set for March 20, 2023, at The Strip at Las Vegas Motor Speedway, will host reveal of the final "Last Call" special-edition model 
• Ticket purchase and registration is open at www.Motortrend.com/DodgeLastCall for Dodge Last Call Powered by Roadkill Nights Vegas event 
• Celebrity appearances will highlight the one-day drag-racing and performance festival, including a special performance by Grammy-winning superstar Diplo 
• Prior to the brand's big reveal, Dodge will also feature product displays, Dodge Thrill Rides and vehicle simulators at the Muscle Cars at The Strip event on March 17-19 
• Enthusiasts can follow the latest Dodge "Last Call" news on brand social media channels using hashtags #DodgeLastCall and #Roadkillnights
• "Last Call" special-edition reveal will be available for viewing via Livestream on multiple online channels, including DodgeGarage.com 

The ultimate Dodge special-edition model is preparing to touch down, but not before the fifth and final installment of the Dodge brand's teaser series, titled "Trip Wire," gives up another clue to the identity of the final 2023 Dodge "Last Call" special-edition model. 

The teaser video series has offered hints to the identity of the ultimate Dodge performance vehicle as the model's global debut draws near. The reveal is set to take place during the Dodge Last Call Powered by Roadkill Nights Vegas event at The Strip at Las Vegas Motor Speedway on March 20, 2023. 

Previous content in the teaser series includes: 

• Teaser series announcement 
• Teaser Video No. 1: "Runnin' Hyde" 
• Teaser Video No. 2: "Density Matters" 
• Teaser Video No. 3: "Scream @ 215 mph" 
• Teaser Video No. 4: "HEMI® Vice" 

Dodge Last Call Powered by Roadkill Nights Vegas 
The Dodge Last Call Powered by Roadkill Nights Vegas one-day performance festival will not only reveal the final Dodge "Last Call" special-edition vehicle, but also spotlight the electrified future of the brand with the Dodge Charger Daytona SRT Concept also on display in Las Vegas. Enthusiasts can purchase general admission tickets and view information for the Dodge Last Call Powered by Roadkill Nights Vegas event at www.Motortrend.com/DodgeLastCall. 

A Livestream feed of the reveal will be available for viewing at DodgeGarage.com, the Dodge YouTube channel, MotorTrend YouTube channel, as well as at MT+. Event activities will include Small Tire and Big Tire drag racing on The Strip at Las Vegas Motor Speedway, Dodge Thrill Rides and simulators, a car show and sponsor/vendor midway areas, a post-event concert/afterglow and more. 

As with previous Roadkill Nights events, the Roadkill Nights Vegas performance fest will be packed with celebrity appearances — highlighted by a special performance by Grammy-winning superstar Diplo. 

Just before the one-day Roadkill Nights Vegas event, the Dodge brand will also bring Dodge product displays, Dodge Thrill Rides and vehicle simulators to the popular Muscle Cars at The Strip event, scheduled for March 17-19. More information on Muscle Cars at The Strip event is available at matslv.com. 

2023 Dodge Charger/Challenger "Last Call" Highlights 
The seventh and final 2023 "Last Call" special-edition model commemorates the Dodge Challenger and Dodge Charger, which are coming to an end in their current HEMI-engine-powered forms at the end of 2023. Six Dodge "Last Call" models have already been introduced: the Dodge Challenger Shakedown, Dodge Charger Super Bee, Dodge Challenger and Charger Scat Pack Swinger, Dodge Charger King Daytona and Dodge Challenger Black Ghost. 

In addition to the seven "Last Call" special-edition models, Dodge is also celebrating its 2023 model lineup by bringing back three beloved heritage exterior colors, B5 Blue, Plum Crazy purple and Sublime green, and one popular modern color, Destroyer Grey. 2023 Charger and Challenger R/T models will also feature new "345" fender badging, a callout to the 345-cubic-inch HEMI® engine under the hood, and all 2023 Dodge Charger and Challenger models will carry a special commemorative "Last Call" underhood plaque. 

Dodge also launched a new Horsepower Locator online tool to help Brotherhood of Muscle members make the "Last Call" for the model of their choice. The Dodge Horsepower Locator tool, as well as information on the brand's 24-month Never Lift plan, is available at DodgeGarage.com. 

Dodge//SRT
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge shifts into high gear with a lineup that delivers unrivaled performance in each of the segments where they compete.

Dodge drives forward as a pure performance brand, offering SRT Hellcat versions of the Dodge Challenger, Dodge Charger and Dodge Durango, as well as an R/T performance hybrid version of the all-new Dodge Hornet, representing the brand's first-ever electrified performance vehicle. Dodge delivers the drag-strip dominating 807-horsepower Dodge Challenger SRT Super Stock; the 797-horsepower Dodge Charger SRT Redeye, the most powerful and fastest mass-produced sedan in the world; and the 710-horsepower Dodge Durango SRT Hellcat, the most powerful SUV ever; and best-in-class standard performance in the compact utility vehicle segment with the Dodge Hornet. Combined, these four muscle vehicles make Dodge the industry's most powerful brand, offering more horsepower than any other American brand across its entire lineup.

In 2022, the Dodge brand ranked No. 1 in the J.D. Power APEAL Study (mass market), making it the only domestic brand ever to do so three years in a row. In 2020, Dodge was named the "#1 Brand in Initial Quality," making it the first domestic brand ever to rank No. 1 in the J.D. Power Initial Quality Study (IQS). 

Dodge is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

Follow Dodge and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Dodge brand: www.dodge.com
Direct Connection: www.DCPerformance.com
DodgeGarage: www.dodgegarage.com
Facebook: www.facebook.com/dodge
Instagram: www.instagram.com/dodgeofficial
Twitter: www.twitter.com/dodge and @StellantisNA
YouTube: www.youtube.com/dodge, https://www.youtube.com/StellantisNA

 

 

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SOURCE Stellantis

FAQ

What is the significance of the 'Last Call' special-edition models from Dodge?

The 'Last Call' special-edition models commemorate the Dodge Challenger and Charger, which are ending production in their current forms by late 2023.

When will the final 'Last Call' special-edition model be revealed?

The final model will be revealed on March 20, 2023, during the Dodge Last Call Powered by Roadkill Nights Vegas event.

What can attendees expect at the Dodge Last Call event on March 20, 2023?

Attendees can expect the reveal of the final special-edition model, celebrity performances, drag racing, and displays of Dodge's electrified future.

What is the 'Trip Wire' teaser from Dodge?

'Trip Wire' is the fifth and final video in Dodge's teaser series, providing clues about the ultimate Dodge vehicle ahead of its reveal.

How many 'Last Call' special-edition models has Dodge released?

Dodge has released six 'Last Call' special-edition models prior to the final reveal, celebrating the performance legacy of the Challenger and Charger.