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Overview
The E.W. Scripps Company (SSP) is a diversified media enterprise with a rich heritage dating back to 1878. Known for its commitment to objective local journalism and innovative digital storytelling, Scripps serves communities across the United States with a powerful blend of television, radio, and digital media assets. With a core focus on quality content and extensive local market penetration, the company provides trusted news and information that enable citizens to stay informed through both traditional and modern platforms.
Business Segments and Revenue Streams
Scripps operates through several key segments:
- Local Media: This segment comprises a broad network of local television stations and digital operations. These stations are affiliated with major networks including ABC, NBC, CBS, and FOX, enabling dynamic local advertising opportunities, retransmission fees and political advertising revenues. The wide reach in minute local markets is instrumental in delivering community news and real-time information.
- Scripps Networks: Under this umbrella, the company manages national news outlets and entertainment channels such as Scripps News, Court TV, ION, Bounce, and others. These networks maximize revenue primarily through advertising while maintaining a broad distribution that touches nearly every U.S. household.
- Digital and Sports Platforms: Recognizing the digital transformation, Scripps has expanded its scope into digital journalism and multimedia content. This includes owning innovative platforms in podcasting, over-the-top (OTT) video services, and dedicated sports broadcasting via Scripps Sports. Strategic partnerships with major sports leagues and teams have further diversified its content offerings and audience engagement on platforms such as ION and mobile streaming applications.
Content, Innovation, and Investigative Journalism
Scripps is not only a major broadcaster but also a content innovator. It underpins an award-winning investigative newsroom in Washington, D.C., known for its incisive reporting and its commitment to uncovering critical public interest stories. The company's production of educational and entertaining content, including long-standing institutions like the Scripps National Spelling Bee, showcases its versatility and deep-rooted trust within the media landscape.
Market Position and Industry Impact
As one of America’s largest independent TV station owners and the nation’s most extensive holder of broadcast spectrum, Scripps has a significant market presence. It operates in a competitive environment that demands high standards in local journalism, digital innovation, and sports broadcasting. Its ability to adapt to technological changes and shifts in content consumption underlines its resilience. By integrating traditional broadcast strengths with emerging digital trends, Scripps continues to set benchmarks in quality journalism and diversified media content.
Commitment to Excellence and Trustworthiness
Reflecting its long-time motto, "Give light and the people will find their own way," Scripps emphasizes credibility and authority in its operations. The company maintains rigorous journalistic standards and focuses on providing well-researched, fact-based reporting—a principle that has built a loyal audience and solidified its reputation among media professionals and investors alike.
Strategic Partnerships and Future-Proof Operations
Scripps has established multiple strategic partnerships to expand its reach and enhance its content offerings. Through collaborations with major sports leagues, digital partners, and content distribution platforms, Scripps has effectively diversified its audience base and revenue sources without compromising its commitment to quality journalism. These initiatives ensure that the company remains a pivotal player in both local and national media ecosystems.
Robin Davis has been appointed senior vice president and chief distribution officer for The E.W. Scripps Company (NASDAQ: SSP), effective immediately. Davis, who joined Scripps in 2005, has held various strategic and financial leadership positions. Most recently, she was the senior vice president for strategy, planning, and development, where she spearheaded growth strategies and corporate development, including significant acquisitions like Newsy, Journal Communications, Katz Networks, and ION.
Her leadership has expanded Scripps' portfolio from 10 local TV stations in 2010 to over 60 stations today. As the new chief distribution officer, Davis will manage distribution across multiple platforms, including cable, satellite, and virtual carriers. Adam Symson, Scripps CEO, expressed confidence in her ability to maximize the value of Scripps' distribution platforms.
Davis holds a bachelor's degree in business administration from Saint Louis University and is a certified public accountant.
Scripps News has won two national journalism awards for its investigation titled "Scripps News Investigates: Ukraine's Stolen Orphans." This report, led by international correspondent Jason Bellini, highlights the plight of Ukrainian orphans abducted and transported to Russia during the ongoing war. The investigation received a Deadline Club Award for National TV Series or Investigative Reporting and a New York Press Club Journalism Award for national continuing coverage in television. The report has also sparked a sense of urgency to rescue Denys, one of the central figures, with Bellini exclusively covering his story over two years. The awards were announced at events in May and June 2024.
The E.W. Scripps Company (NASDAQ: SSP) has promoted Jeff Kiernan to vice president of local news, effective June 10. Kiernan will collaborate with Kate O'Brian, Scripps' president of news, on local news content strategy. He has been the VP and GM of Scripps' Las Vegas stations KTNV and KMCC since 2022. Kiernan's extensive experience includes roles at WXYZ, WMYD, WTMJ, WBBM-TV, WBZ-TV, and WCCO-TV. This promotion aligns with Scripps' strategy to unify local and national news under one structure, led by O'Brian. Anita Helt will serve as interim GM for KTNV and KMCC.
WTVF Nashville's investigation into Tennessee mayoral candidate wins prestigious Peabody Award. The investigation exposed mayoral candidate Gabrielle Hanson's white supremacist ties and other background questions. WTVF's investigative team uncovered inconsistencies and revelations about Hanson during the 2023 elections. Peabody judges highlighted the trail of hypocrisy and deceit in Hanson's campaign. The Peabody Awards recognize stories reflecting social issues and emerging voices. Phil Williams received his fourth Peabody Award for this investigation. Williams' reporting is commended for its impact on the local community.
The E.W. Scripps Company (NASDAQ: SSP) reported $561 million in revenue for Q1 2024. Loss attributable to shareholders was $12.8 million. Scripps expects political advertising revenue for 2024 to be $240-$270 million. The company is exploring a sale of Bounce TV network. Operating performance was boosted by political advertising and expense management. Scripps Networks showcased women's sports programming and journalism. NWSL season kickoff on ION attracted new viewers. Scripps aims to reduce debt levels and leverage, benefit from political advertising, and sale of assets.
The 2024 Scripps National Spelling Bee will host 245 spellers at the Gaylord National Resort & Convention Center in Maryland from May 28-30. The field includes former finalists and national participants, with competitors ranging from 8 to 15 years old. The event will feature spellers from all 50 states, with Texas having the largest representation. The Bee will be broadcast on ION and other Scripps Networks, continuing its success in viewership. Special recognitions will be awarded to outstanding individuals in education and volunteering.
In the second season of broadcasting WNBA games on ION, Scripps Sports introduces weekly studio shows to complement the State Farm® WNBA Friday Night Spotlight. ION will air 43 regular-season games, the largest among broadcast partners, including eight Indiana Fever games featuring 2024 No. 1 draft pick Caitlin Clark. Additionally, a variety of top WNBA teams and players will be showcased throughout the season. The studio shows will include pre-game, halftime, and wrap-up/preview segments, with the regular season commencing on May 14. The studio show will typically start at 7 p.m. ET.
Meredith Delaney has been appointed as the new president and CEO of the Scripps Howard Fund, the philanthropic arm of The E.W. Scripps Company (NASDAQ: SSP). Delaney has a successful track record of increasing donors and fundraising efforts, leading impactful programs such as the childhood literacy campaign. The Fund has seen significant growth under her leadership, with a focus on serving communities and supporting journalism and philanthropic causes.
Scripps News, owned by The E.W. Scripps Company (NASDAQ: SSP), won three National Headliner Awards, including a first-place award for its U.S.-Mexico border patrols documentary. The awards recognize outstanding journalism in various categories like investigative reporting and news video. Judges praised the in-depth coverage and varied perspectives presented in the winning documentaries.
The E.W. Scripps Company (NASDAQ: SSP) has appointed Seth Walters as head of CTV sales, bringing over a decade of streaming TV experience to drive revenue growth. Walters' background includes leadership roles in advanced advertising and partnerships with major studios and networks, positioning him to lead Scripps' go-to-market strategy and enhance revenue across premium brands.