Over 400,000 Viewers Tune-In to Court TV for Chauvin Trial Verdict
On April 20, 2021, Court TV recorded over 400,000 viewers for the verdict in the Derek Chauvin trial, marking the highest viewership since the network's relaunch in May 2019. The peak viewership reached 402K during the verdict reading, ranking Court TV among the top 15 ad-supported cable networks for that time slot. Streaming numbers surged by more than 20 times during the trial and 40 times during the verdict. The trial coverage was up +330 percent compared to previous averages, demonstrating significant audience engagement and interest.
- Record high viewership with over 400,000 tuning in for the Chauvin trial verdict.
- Peak viewership reached 402K, outperforming major networks like ESPN and TNT.
- Trial coverage viewership increased by 330%, indicating strong audience interest.
- Streaming viewership surged by over 20 times for the trial and 40 times for the verdict.
- None.
ATLANTA, April 23, 2021 /PRNewswire/ -- More than 400,000 viewers – the most since the network relaunched - tuned into Court TV to watch the verdict in the Derek Chauvin trial on Tuesday, April 20.
Court TV viewing Tuesday afternoon peaked between 4:30-5:30 p.m. ET – during which time the verdicts were read – at 402K viewers 2+. Court TV was ranked in the top 15 ahead of such networks as ID, ESPN, TBS, TNT, FX, Discovery Channel and 100 others in viewers 2+ when compared with ad-supported cable networks 4:30-5:30 p.m. ET on Tuesday.
April 20 was the most-watched day since Court TV was rebooted in May 2019 with increases as high as +10 times the pre-Chauvin trial time period average. The network's trial coverage itself was up more than +330 percent.
In terms of streaming viewing, Court TV was up more than 20 times for the trial and more than 40 times for the verdict versus the pre-trial average.
Court TV officials worked with Hennepin County court officials in Minnesota for months to ensure that cameras would be allowed in the courtroom and that all viewers would have full access to the proceedings.
Forty-six-year-old African American George Floyd was killed on May 25, 2020, in Minneapolis while being arrested for allegedly using a counterfeit bill. Footage showing Minneapolis police officer Chauvin kneeling on Floyd's neck while three police colleagues looked on, went viral on social media and sparked a global movement protesting against police brutality and racism. Chauvin was tried separately and was found guilty on all charges: second-degree unintentional murder, third-degree murder and second-degree manslaughter. The three other officers, charged with aiding and abetting murder, will be tried later this year; Court TV will air the trial.
Court TV, the popular multi-platform network devoted to live, gavel-to-gavel coverage, in-depth legal reporting and expert analysis of the nation's most important and compelling trials, is available to be seen over-the-air, over-the-top and on cable. Court TV is also live-streamed on CourtTV.com, YouTube TV, Pluto TV, SiriusXM, as well as the Court TV app for Roku®, Apple TV, Amazon Fire TV, and Android and Apple devices. Court TV is part of The E.W. Scripps Company (NASDAQ: SSP).
Source for linear TV data: Nielsen, Live + Same Day viewing for Persons 2+.
Source for streaming data: Verizon Uplynk Media Analytics. Pre-trial period reflects 1Q 2021-to-date through March 7th; jury selection period was March 8th through March 28, 2021; the actual trial was March 29th through April 20th, 2021.
Contact: Jim Weiss 770-672-6504 Jim.weiss@scripps.com
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SOURCE Court TV
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