Startek® Named Leader in Global ISG Provider Lens™ Quadrant Report on Contact Center – Customer Experience Services 2022

Rhea-AI Summary

Startek recognized as a Leader in Social Media CX Services and Work From Home Services in Global ISG Provider Lens™ quadrant report on Contact Center – Customer Experience Services 2022.

Startek (NYSE:SRT) has been recognized as an industry Leader by ISG for its capabilities in Social Media CX and Work From Home Services. The report highlighted Startek's cloud-based platform, LISA, which efficiently manages social media analytics and streamlines workflow. Moreover, Startek's robust work-from-home toolkit enhances agent performance and customer satisfaction. This acknowledgment underscores Startek's commitment to evolving customer experience in a hybrid environment.

Positive

• Recognized as a Leader in Social Media CX Services and Work From Home Services by ISG.
• LISA, a cloud-based platform, enhances social media engagement and integrates with CRM systems.
• Successful case studies demonstrating quick response and resolution times.
• AI-integrated Startek Cloud improves remote working conditions and CSAT scores.
• Strong talent management initiatives support remote leadership and employee development.

Negative

• None.

Startek recognized as a Leader in Social Media CX Services and Work From Home Services in Global ISG Provider Lens™ quadrant report on Contact Center – Customer Experience Services 2022.

DENVER--(BUSINESS WIRE)-- Startek^® (NYSE:SRT), a global customer experience (CX) solutions provider, today announced that it has been recognized as a Leader in Social Media CX Services and Work From Home Services in the Global ISG Provider Lens™ quadrant report on Contact Center – Customer Experience Services 2022.

“Despite customer needs and employee expectations changing over the past 24 months, CX remains a growing priority for brands across the globe,” said Bharat Rao, Global CEO, Startek. “Startek prides itself on anticipating client needs and this recognition demonstrates that we are at the forefront of delivering world-class experiences in today’s hybrid world. We are delighted to be recognized as industry leaders by ISG”.

In recognizing Startek as a global Leader in Social Media CX Services, ISG (Information Services Group) highlighted Startek capabilities, including:

• Cloud-Based Platform: A mature solution and differentiator, LISA is the Startek digital cloud-based platform that engages and analyzes digital data across social media, inbound messenger platforms and other areas. LISA aggregates and displays data to show areas that need to be acted on and how. LISA integrates seamlessly with clients’ CRM and chatbot.

• Automation and Analytics: The Startek bundled offering leverages automation for social media monitoring, social media campaign management, messengers and post scheduling. In addition, Startek applies an array of social media analytics techniques, including audience, performance, competitive and sentiment analytics.

• Compelling Case Studies: Startek is proactively disrupting its own business by actively offering social media services to its clients. Its successful case studies demonstrate its social media management abilities. Startek implemented a social media strategy leveraging LISA, achieving a 15-minute query response time and six-hour critical issue resolution.

In recognizing Startek as a global Leader in Work From Home Services, ISG noted core strengths including:

• Startek Cloud: A campus-on-cloud framework integrated with AI capabilities that enables Startek to facilitate flexible working conditions that drive positive outcomes, including improvement in CSAT scores.
• Agent-Enabling Toolkit: A holistic work-from-anywhere toolkit, including real-time live monitoring and the ability for managers to monitor and chat with users via real-time streaming. The toolkit allows for easy integration of platforms while dashboards include multiple tracking metrics for easy visibility into team performance.
• Talent Management: Startek has invested in developing its people management programs, including remote leadership and mentoring training. The company partners with virtual engagement companies to offer comprehensive support to the teams.

“Startek offers a comprehensive product and service offering, strong market presence and an established competitive position,” said Namratha Dharshan, Director of Research and Principal Analyst, ISG. “The Startek flagship solution, LISA, is a mature solution that comes with extensive proven track record. Startek^® Cloud helps upgrade the remote working infrastructure and manage remote working talent.”

ISG is a leading global technology research and advisory firm. The ISG Provider Lens™ quadrant report on Contact Center – Customer Experience Services focuses on contact center outsourcing services and the associated aspects of enhancing customer experience. The study aims to understand enterprises’ requirements and providers’ capabilities to meet them, offering transparency on the strengths and weaknesses of relevant providers and a differentiated positioning of providers by segment.

Download the Global ISG Provider Lens™ quadrant report on Contact Center – Customer Experience Services 2022 at www.startek.com/ISG-2022-global-quadrant-report.

About Startek^®

Startek is a global provider of tech-enabled customer experience (CX) management solutions, digital transformation, and technology services to leading brands. Startek is committed to impacting clients’ business outcomes by enhancing customer experience and digital and AI enablement across all touchpoints and channels. Present in 13 countries, Startek has more than 43,000 CX experts servicing clients across a range of industries, including banking and financial services, insurance, technology, telecom, healthcare, travel and hospitality, e-commerce, consumer goods, retail, energy and utilities. To learn more, visit www.startek.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20221020005533/en/

Media Relations

Zainab Boxwala

Startek

zainab.boxwala@startek.com

Investor Relations

Cody Cree

Gateway Group, Inc.

+1 949-574-3860

SRT@gatewayir.com

Source: Startek

FAQ

What recognition did Startek receive in 2022?

Startek was recognized as a Leader in Social Media CX Services and Work From Home Services by ISG in their Global Provider Lens quadrant report.

What is the significance of LISA for Startek?

LISA is a cloud-based platform that manages social media analytics and enhances customer engagement, integral to Startek's service offerings.

How does Startek improve remote working conditions?

Startek utilizes the Startek Cloud, which integrates AI capabilities to facilitate flexible working conditions and improve customer satisfaction scores.

What did ISG highlight about Startek's capabilities?

ISG highlighted Startek's automation and analytics in social media management as well as their effective work-from-home toolkit.

How does Startek measure its success in social media management?

Startek's success in social media management is evidenced by case studies showing a 15-minute query response time and six-hour critical issue resolution.