Deanna White Appointed as Surf Air Mobility’s Chief Executive Officer
Surf Air Mobility (NYSE: SRFM) has appointed Deanna White as its new CEO and COO. White has served as Interim CEO & COO since May 2024 and was previously the company's CFO from May 2022 to December 2023. Carl Albert, Chairman of Surf Air Mobility, praised White's vision and track record, highlighting her role in the company's Transformation Plan aimed at achieving profitability in the near term. White's aviation experience includes leading operations at Kitty Hawk, which was sold to Boeing and rebranded as Wisk Aero, and serving as CFO and CEO of Bombardier Flexjet, sold to Directional Aviation Capital. White expressed confidence in achieving profitability by 2025, emphasizing a business model requiring less capital and a strengthened balance sheet.
Surf Air Mobility (NYSE: SRFM) ha nominato Deanna White come nuovo CEO e COO. White ha ricoperto il ruolo di CEO e COO ad interim da maggio 2024 ed era precedentemente CFO dell'azienda da maggio 2022 a dicembre 2023. Carl Albert, Presidente di Surf Air Mobility, ha lodato la visione e il curriculum di White, sottolineando il suo contributo nel Piano di Trasformazione dell'azienda, finalizzato a raggiungere la redditività nel breve termine. L'esperienza di White nel settore dell'aviazione include la gestione delle operazioni di Kitty Hawk, venduta a Boeing e successivamente rinominata Wisk Aero, e il ruolo di CFO e CEO di Bombardier Flexjet, venduta a Directional Aviation Capital. White ha espresso fiducia nel raggiungere la redditività entro il 2025, enfatizzando un modello di business che richiede meno capitale e un bilancio rafforzato.
Surf Air Mobility (NYSE: SRFM) ha nombrado a Deanna White como su nueva CEO y COO. White ha ejercido como CEO y COO interina desde mayo de 2024 y anteriormente fue CFO de la empresa desde mayo de 2022 hasta diciembre de 2023. Carl Albert, Presidente de Surf Air Mobility, elogió la visión y el historial de White, destacando su papel en el Plan de Transformación de la empresa, que busca lograr la rentabilidad a corto plazo. La experiencia de White en aviación incluye la dirección de operaciones en Kitty Hawk, que fue vendida a Boeing y renombrada como Wisk Aero, y haber sido CFO y CEO de Bombardier Flexjet, vendida a Directional Aviation Capital. White expresó confianza en alcanzar la rentabilidad para 2025, enfatizando un modelo de negocio que requiere menos capital y un balance fortalecido.
서프 에어 모빌리티(Surf Air Mobility, NYSE: SRFM)는 디안나 화이트(Deanna White)를 새로운 CEO 및 COO로 임명했습니다. 화이트는 2024년 5월부터 임시 CEO 및 COO 직을 맡아왔으며, 그 전에는 2022년 5월부터 2023년 12월까지 회사의 CFO로 재직했습니다. 서프 에어 모빌리티의 회장인 칼 앨버트(Carl Albert)는 화이트의 비전과 경력을 칭찬하며, 그녀의 역할이 수익성을 목표로 하는 회사의 전환 계획에 어떻게 기여했는지를 강조했습니다. 화이트의 항공 경험에는 보잉에 판매되어 Wisk Aero로 브랜드 변경된 키티 호크(Kitty Hawk)의 운영을 관리한 것과 다이렉셔널 에이비에이션 캐피털(Direction Aviation Capital)에 판매된 봄바디어 플렉젯(Bombardier Flexjet)의 CFO 및 CEO로 재직한 경력이 포함됩니다. 화이트는 2025년까지 수익성을 달성할 것이라고 자신감을 표명하며, 자본이 덜 필요한 비즈니스 모델과 강화된 재무구조를 강조했습니다.
Surf Air Mobility (NYSE: SRFM) a nommé Deanna White comme nouvelle CEO et COO. White a occupé le poste de CEO et COO par intérim depuis mai 2024 et a été auparavant CFO de l'entreprise de mai 2022 à décembre 2023. Carl Albert, Président de Surf Air Mobility, a salué la vision et le parcours de White, mettant en avant son rôle dans le Plan de Transformation de l'entreprise visant à atteindre la rentabilité à court terme. L'expérience de White dans l'aviation comprend la direction des opérations de Kitty Hawk, qui a été vendue à Boeing et rebaptisée Wisk Aero, ainsi que les fonctions de CFO et de CEO chez Bombardier Flexjet, vendue à Directional Aviation Capital. White a exprimé sa confiance quant à l'atteinte de la rentabilité d'ici 2025, en mettant l'accent sur un modèle commercial nécessitant moins de capital et un bilan renforcé.
Surf Air Mobility (NYSE: SRFM) hat Deanna White als neue CEO und COO ernannt. White hatte seit Mai 2024 die Position der Interim-CEO und COO inne und war zuvor von Mai 2022 bis Dezember 2023 CFO des Unternehmens. Carl Albert, Vorsitzender von Surf Air Mobility, lobte Whites Vision und ihren bisherigen Werdegang und hob ihren Beitrag zum Transformationsplan des Unternehmens hervor, der darauf abzielt, kurzfristig die Rentabilität zu erreichen. Whites Erfahrung in der Luftfahrt umfasst die Leitung der Operationen bei Kitty Hawk, das an Boeing verkauft und in Wisk Aero umbenannt wurde, sowie die Funktion als CFO und CEO von Bombardier Flexjet, die an Directional Aviation Capital verkauft wurde. White äußerte Zuversicht, bis 2025 rentabel zu werden, und betonte ein Geschäftsmodell, das weniger Kapital benötigt und eine stärkere Bilanz aufweist.
- Deanna White's appointment as CEO & COO brings experienced leadership.
- Focus on achieving profitability by 2025.
- Transformation Plan aims to strengthen balance sheet and reduce capital needs.
- Previous financial performance under interim leadership may raise concerns.
Ms. White has served as Surf Air Mobility’s Interim CEO & COO since May 2024, and had previously served as the Company’s CFO.
“Deanna’s clear vision of the company’s future and her proven track record makes her perfectly suited to continue to lead Surf Air. Deanna has earned her appointment as Surf Air Mobility CEO & COO as the company continues to execute its Transformation Plan and works to bring its airline operations to profitability in the near term,” said Carl Albert, Chairman of Surf Air Mobility.
Ms. White brings years of aviation experience and commitment to transforming flight. She has served as COO at Kitty Hawk, where she led the business operations and commercialization of an R&D eVTOL aircraft program, which was sold to Boeing during her tenure and subsequently rebranded as Wisk Aero. She also served as CFO and CEO of Bombardier Flexjet, a global leader in private aviation, which was ultimately sold to Directional Aviation Capital.
“I’m honored to continue to lead this amazing team,” said Deanna White, CEO of Surf Air Mobility. “Becoming a profitable airline operation is the primary goal of the second phase of our Transformation Plan. I’m confident in our ability to reach that milestone in 2025 with a business that requires less capital to operate and a much strengthened balance sheet.”
About Surf Air Mobility
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Forward-Looking Statements
This Press Release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding Surf Air’s implementation of its transformation strategy; Surf Air’s ability to anticipate the future needs of the air mobility market; future trends in the aviation industry, generally; Surf Air’s profitability and future financial results; and Surf Air’s balance sheet and liquidity. Readers of this release should be aware of the speculative nature of forward-looking statements. These statements are based on the beliefs of the Company’s management as well as assumptions made by and information currently available to the Company and reflect the Company’s current views concerning future events. As such, they are subject to risks and uncertainties that could cause actual results or events to differ materially from those expressed or implied by such forward-looking statements. Such risks and uncertainties include, among many others: Surf Air’s future ability to pay contractual obligations and liquidity will depend on operating performance, cash flow and ability to secure adequate financing; the dependence on third-party partners and suppliers for the components and collaboration in Surf Air’s development of electrified powertrains and its advanced air mobility software platform, and any interruptions, disagreements or delays with those partners and suppliers; the inability to execute business objectives and growth strategies successfully or sustain Surf Air’s growth; the inability of Surf Air’s customers to pay for Surf Air’s services; the inability of Surf Air to obtain additional financing or access the capital markets to fund its ongoing operations on acceptable terms and conditions; the outcome of any legal proceedings that might be instituted against Surf Air, the risks associated with Surf Air’s obligations to comply with applicable laws, government regulations and rules and standards of the New York Stock Exchange; and general economic conditions. These and other risks are discussed in detail in the periodic reports that the Company files with the SEC, and investors are urged to review those periodic reports and the Company’s other filings with the SEC, which are accessible on the SEC’s website at www.sec.gov, before making an investment decision. The Company assumes no obligation to update its forward-looking statements except as required by law.
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Surf Air Mobility Contacts
Press: press@surfair.com
Investors: investors@surfair.com
Source: Surf Air Mobility Inc.
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