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SponsorsOne Inc., a player in the digital marketing and branding sector, has announced the formation of a wholly-owned subsidiary, HS Brands, Inc., to focus on launching pre-rolled smokable hemp products. Secured a five-year supply agreement with a historic tobacco company, the firm is set to meet market demand shifting from tobacco to hemp. The smokable hemp market, valued at $70-$80 million in 2020, is projected to reach $300-$400 million by 2025. Production is expected to begin by Q2 2021, with products shipping in early Q3.
SponsorsOne Inc. reported exceeding expectations with distributor orders for Doc Wylder's after successful presales to retailers. The company is in production for shipments in April 2021, anticipating product availability in stores by early May. The initial stocking order from Vintage Imports is five times larger than expected, indicating strong demand. Myles Bartholomew, CEO, noted the positive response from retail partners led by the beverage division. This represents a significant step in establishing the brand in the Northeast market.
SponsorsOne Inc. has announced a statewide distribution agreement for its Doc Wylder's brand in California with Classic Wines of California. This partnership will enhance Doc Wylder's product reach into thousands of retail outlets across the state, leveraging Classic Wines' established distribution network. The product will be available on retail shelves starting May 1, 2021, ahead of Memorial Day Weekend. This agreement adds to earlier distribution deals in states like New York and Florida, signaling growth in SponsorsOne's national distribution network.
SponsorsOne Inc. (CSE:SPO, OTC:SPONF) has announced that all flavors of Doc Wylder's Infused Lemonades are now available for direct-to-consumer purchase via Great American Craft Spirits. The DTC spirits market is projected to reach $24 billion by 2026, with current market share at 5%. CEO Myles Bartholomew highlighted positive feedback from retailers on the product's branding and quality. The company aims to capture this growing demand as summer approaches, unveiling four lemonade variants infused with different spirits, packaged in recyclable aluminum.
SponsorsOne Inc. (CSE:SPO, OTC PINK:SPONF) has launched two ultra-aged premium bourbons, adding to its Smithville Texas Whiskey line. The bourbons, aged 8 and 10 years, are crafted using an exclusive distillation process that enhances smoothness and flavor. The company anticipates strong market demand, as the bourbon segment experienced significant growth, surpassing 25 million cases in 2020. This strategic product introduction is expected to attract direct-to-consumer sales before broader distribution. The bourbon market is projected to continue expanding in the coming years.
SponsorsOne Inc. (CSE:SPO, OTC Pink:SPONF) has announced securing initial retail orders for its Doc Wylder's ready-to-drink beverages, set to hit shelves by mid-April 2021. The company reports strong interest from retailers across New York, New Jersey, Pennsylvania, Connecticut, and Delaware, capitalizing on the upcoming summer selling season. CEO Myles Bartholomew highlighted the brand's appealing packaging and market position. Furthermore, distribution plans are underway for several additional states. The company aims to establish extensive coverage in the U.S.
SponsorsOne Inc. (CSE:SPO, OTC Pink:SPONF) announced a sneak preview of its new organic gin, Riverview, made from botanicals sourced along the Texas Colorado River.
CEO Myles Bartholomew emphasized the creativity and authenticity behind the product, which uses juniper berries steeped for 24 hours in a Vendome copper pot still.
The U.S. gin market is projected to reach $3.04 billion by 2025, with Riverview Gin set for production completion in Q1 2021 and anticipated shipments in Q2 2021.
SponsorsOne Inc. (OTC Pink: SPONF) has entered agreements for warehousing and online retailing with Speakeasy Co., marking its entrance into the $24 billion Direct to Consumer (DTC) spirits market. This strategic move comes after significant growth in the e-commerce segment, which is expected to increase from 5% to 20% market share by 2026. The DTC model will allow customers to purchase Doc Wylder's Lemonade directly online. Recent data shows a surge of 464% in sales for Speakeasy Co. in late 2020, reinforcing the growth potential of this innovative channel.
SponsorsOne Inc. has introduced 4 Corners Vodka, the first vodka made from a blend of four grains: Texas corn, winter wheat, two-row barley, and Hazlet rye. This ultra-premium vodka aims for a smooth taste, produced in larger-than-average batches for consistency. Production is set to complete in Q1 2021, with expected shipments beginning in Q2 2021 through its subsidiary, Premier Beverage Consortium. The company emphasizes the use of pure Texas water, contributing to its quality.
SponsorsOne Inc. has launched its first Ready to Drink (RTD) product line, Doc Wylder's Infused Lemonades, following the acquisition of Premier Beverage Consortium. This product line targets the growing RTD market, projected to reach $25 billion by 2025. It includes four types of lemonades infused with popular spirits like Vodka, Tequila, and Bourbon. The company plans national distribution starting in January 2021, aiming for presence in various venues across the U.S. and Canada. This move aligns with current consumer trends for low alcohol and low-calorie options.
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