Sonos Reveals Arc Ultra, its New Soundbar Featuring Sound Motion™
Sonos (SONO) has unveiled Arc Ultra, a new premium soundbar featuring revolutionary Sound Motion™ transducer technology. This innovation significantly reduces transducer size while enhancing bass performance, delivering up to double the bass of its predecessor with a 9.1.4 spatial audio experience. Alongside Arc Ultra, Sonos introduced Sub 4, an updated subwoofer with improved design and internals.
The company also announced substantial improvements to its app, addressing performance issues and reintroducing 90% of missing features. Arc Ultra, priced at $999, and Sub 4, at $799, will be available from October 29, 2024. Both products feature enhanced sustainability efforts, including improved serviceability and reduced power consumption.
Sonos (SONO) ha presentato Arc Ultra, una nuova soundbar premium dotata della rivoluzionaria tecnologia del trasduttore Sound Motion™. Questa innovazione riduce significativamente le dimensioni del trasduttore migliorando al contempo le prestazioni dei bassi, offrendo fino a il doppio dei bassi rispetto al suo predecessore con un audio spaziale 9.1.4. Insieme all'Arc Ultra, Sonos ha introdotto Sub 4, un subwoofer aggiornato con un design e componenti interni migliorati.
L'azienda ha anche annunciato sostanziali miglioramenti alla sua app, affrontando problemi di prestazioni e reintroducendo il 90% delle funzionalità mancanti. L'Arc Ultra, a un prezzo di $999, e il Sub 4, a $799, saranno disponibili a partire dal 29 ottobre 2024. Entrambi i prodotti presentano sforzi di sostenibilità migliorati, inclusa una maggiore possibilità di assistenza e una riduzione del consumo energetico.
Sonos (SONO) ha presentado Arc Ultra, una nueva barra de sonido premium que cuenta con la revolucionaria tecnología de transductores Sound Motion™. Esta innovación reduce significativamente el tamaño del transductor mientras mejora el rendimiento de los graves, ofreciendo hasta el doble de graves que su predecesor con una experiencia de audio espacial 9.1.4. Junto con Arc Ultra, Sonos introdujo Sub 4, un subwoofer actualizado con un diseño y componentes internos mejorados.
La compañía también anunció mejoras sustanciales en su aplicación, abordando problemas de rendimiento y reintroduciendo el 90% de las funciones que faltaban. El Arc Ultra, con un precio de $999, y el Sub 4, a $799, estarán disponibles a partir del 29 de octubre de 2024. Ambos productos cuentan con esfuerzos de sostenibilidad mejorados, incluyendo una mejor capacidad de servicio y una reducción en el consumo de energía.
소노스(SONO)가 혁신적인 사운드 모션™ 변환기 기술이 적용된 프리미엄 사운드바 Arc Ultra를 공개했습니다. 이 혁신은 변환기 크기를 대폭 줄이면서 저음 성능을 향상시켜 이전 모델보다 두 배의 저음을 제공하며 9.1.4 스페이셜 오디오 경험을 구현합니다. Arc Ultra와 함께 소노스는 개선된 디자인과 내부를 갖춘 업데이트된 서브우퍼 Sub 4도 선보였습니다.
회사는 애플리케이션의 성능 문제를 해결하고 잃어버린 기능의 90%를 재도입하는 등의 실질적인 개선을 발표했습니다. Arc Ultra는 $999에, Sub 4는 $799에 제공되며, 2024년 10월 29일부터 구매할 수 있습니다. 두 제품 모두 개선된 서비스 가능성과 전력 소비 감소를 포함한 지속 가능성 강화를 특징으로 합니다.
Sonos (SONO) a dévoilé Arc Ultra, une nouvelle barre de son premium dotée de la technologie révolutionnaire du transducteur Sound Motion™. Cette innovation réduit considérablement la taille du transducteur tout en améliorant les performances des basses, offrant jusqu'à deux fois plus de basses que son prédécesseur avec une expérience audio spatiale 9.1.4. Parallèlement à l'Arc Ultra, Sonos a introduit le Sub 4, un caisson de basses mis à jour avec un design et un intérieur améliorés.
L'entreprise a également annoncé des améliorations substantielles de son application, en résolvant des problèmes de performance et en réintroduisant 90 % des fonctionnalités manquantes. L'Arc Ultra, au prix de 999 $, et le Sub 4, à 799 $, seront disponibles à partir du 29 octobre 2024. Les deux produits bénéficient d'efforts de durabilité améliorés, notamment une meilleure réparabilité et une réduction de la consommation d'énergie.
Sonos (SONO) hat die Arc Ultra vorgestellt, eine neue Premium-Soundbar mit revolutionärer Sound Motion™ Wandlertechnologie. Diese Innovation reduziert die Größe des Wandlers erheblich, während die Bassleistung verbessert wird, sodass bis zu doppelt so viel Bass wie beim Vorgängermodell geliefert wird, und ein 9.1.4 Spatial Audio Erlebnis entsteht. Neben der Arc Ultra stellte Sonos auch den Sub 4 vor, einen aktualisierten Subwoofer mit verbessertem Design und inneren Werten.
Das Unternehmen kündigte außerdem beträchtliche Verbesserungen seiner App an, die Leistungsprobleme angehen und 90 % der fehlenden Funktionen zurückbringen. Die Arc Ultra ist zum Preis von 999 $ und der Sub 4 zum Preis von 799 $ erhältlich, und zwar ab dem 29. Oktober 2024. Beide Produkte zeichnen sich durch verbesserte Nachhaltigkeitsbemühungen aus, einschließlich einer verbesserten Wartungsfähigkeit und einem reduzierten Stromverbrauch.
- Introduction of innovative Sound Motion™ technology, potentially leading to market differentiation
- Arc Ultra delivers up to double the bass of its predecessor
- Launch of new products: Arc Ultra soundbar and Sub 4 subwoofer
- Significant improvements to the Sonos app, addressing user concerns
- Collaboration with industry professionals for product development
- Focus on sustainability with improved product design and packaging
- High price points for new products ($999 for Arc Ultra, $799 for Sub 4) may limit market accessibility
Insights
Sonos' introduction of Arc Ultra with Sound Motion™ technology marks a significant leap in audio engineering. The ability to reduce transducer size while enhancing bass output is a game-changer for compact soundbar design. The 9.1.4 spatial audio configuration in a single unit is impressive, potentially rivaling more complex multi-speaker setups.
The collaboration with industry veterans for Dolby Atmos tuning suggests a commitment to professional-grade audio quality. The advanced Speech Enhancement feature addresses a common consumer pain point in home theater systems. However, the true test will be in real-world performance comparisons with high-end competitors and traditional surround sound systems.
The sustainability efforts, including improved serviceability and reduced power consumption, align with growing consumer and industry trends. This could positively impact long-term brand perception and potentially reduce warranty-related costs for Sonos.
The launch of Arc Ultra and Sub 4 represents Sonos' strategic move to strengthen its position in the premium home audio market. With a
The reintroduction of 90% of missing features in the Sonos app addresses previous user concerns, potentially mitigating any negative impact on customer satisfaction and brand loyalty. This proactive approach to software improvement alongside hardware innovation demonstrates Sonos' commitment to a holistic user experience.
The emphasis on design and sustainability aligns with current consumer preferences, potentially broadening Sonos' appeal beyond audiophiles to design-conscious and environmentally aware customers. The October 29, 2024 release date gives Sonos ample time to build anticipation and capitalize on the holiday shopping season, which could positively impact Q4 2024 sales figures.
Sonos reinvents its premium soundbar with revolutionary transducer technology, introduces Sub 4 with a refreshed design
Sonos app updates deliver significant progress in performance and the return of legacy features, with more to come
Arc Ultra provides boosted bass and a spine-tingling spatial audio experience. (Photo: Business Wire)
Sonos is also introducing Sonos Sub 4, the next generation of our iconic subwoofer with a refreshed design and internals that elevate your favorite movies, hit shows and more with rumbling bass.
“For decades, Sonos has revolutionized home theater and music experiences with products that look as great as they sound. Driven by our hunger for innovation, we created Sound Motion™ to break the boundaries of what’s possible by a single speaker, bringing this industry-first transducer technology to home theater where demand for extraordinary sound is equal to designs that fit modern living spaces,” said Patrick Spence, CEO of Sonos. “Arc Ultra is a reimagination of our best-selling soundbar, leveraging this incredible innovation to deliver an unprecedented sound experience from a sleeker design.”
Sonos also continues rapid improvement of its new app. With a software update alongside the launch of Arc Ultra and Sub 4, the new app’s performance is expected to surpass the performance of the previous app across important metrics, including those essential to new purchasers — system identification, the set up of new devices, and the ability to group Sonos devices together. For current Sonos customers, the update will reintroduce 90 percent of the new app’s missing features, with further additions on the way as Sonos maintains its ongoing cadence of updates. You can find details on our support page.
“We’ve worked tirelessly to resolve the most critical app issues and most requested legacy features. We have reached a level of quality that gives us the confidence to launch our extraordinary new products,” said Patrick Spence, CEO of Sonos. “As we laid out in our commitments we will continue to improve the software regularly, and are determined to make the Sonos experience better than it's ever been.”
Arc Ultra: Breakthrough Sound for Your Home Theater
Built with first-of-its-kind technology and deep industry collaborations, Arc Ultra provides boosted bass, a spine-tingling spatial audio experience with Dolby Atmos®, and advanced Speech Enhancement for even more levels of control — all in a sleek package that blends into your space and complements large TVs.
- Theater Sound in Your Living Room: Arc Ultra delivers a massive sound stage that precisely places every detail of sound in your room to envelop you in content. The all-new architecture features 14 Sonos-engineered drivers, including a Sound Motion™ woofer and a cluster of tweeters with waveguides on both ends to deliver a 9.1.4 spatial audio experience. Tune with Trueplay™ to pinpoint the best sound for your space, now available for both iOS and Android.
- Never Miss a Word or Whisper: With a new center channel architecture, Arc Ultra maximizes vocal clarity so it’s easier to follow dialogue. An all-new advanced Speech Enhancement feature lets you choose your preferred level of dialogue clarity in the Sonos app.
- Cinematic Collaborations: Arc Ultra is the product of deepened Sonos Soundboard relationships. We worked with veteran movie producers and creators like Chris Jenkins and Onnalee Blank to fine-tune Arc Ultra for Dolby Atmos content playback and assemble a studio-worthy experience that rivals professional sound systems.
- Design Worthy of Your Home: Arc Ultra is thoughtfully crafted with a distinctive curved profile, matte finish, and a slimmer appearance that looks elegant when mounted and doesn’t obstruct TV bezels when placed on a credenza. Its wrap-around grille extends around the back of the speaker so sound can travel in every direction to completely surround you.
- Seamless Setup and Control: Unlock theater-quality sound in a matter of minutes with a simple HDMI eARC connection and effortlessly control with your TV remote, the Sonos app, Sonos Voice Control, or Amazon Alexa. Touch controls are cleverly housed in a dedicated ledge behind the soundbar to prevent visual distraction. With Bluetooth line-in, Arc Ultra also gives you more ways to stream - whether binging a podcast or setting a playlist before guests arrive.
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Committed to Sustainability: Arc Ultra was designed responsibly with improved serviceability by using more screws and fewer adhesives, halogen-free PCB materials, less silicon material, and a reduced idle power consumption by as much as
20% as a standalone player compared to Arc. Its packaging is100% recyclable and also18% smaller in volume, making it more efficient to ship.
Sub 4: Our Most Immersive Subwoofer, Revamped
Sub 4 is the next generation subwoofer producing bass you can feel, transforming your home theater experience to draw you closer to the content you love.
- Pulse-Pounding Sound: Feel every beat, roar or rumble in your chest with dual custom woofers that generate deep, dynamic low frequencies to enhance your entertainment. No buzz or rattle either — both Sub 4 woofers face inward to create a force-canceling effect that neutralizes distortion.
- Rebuilt, Inside and Out: Sonos’ most advanced subwoofer to date, Sub 4 includes increased processing power and memory, as well as new WiFi radios for better connectivity so you never miss a beat.
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Same Iconic Design: Sub 4 sports an elegant sculptural shape maintaining much of its predecessor’s aesthetic, with an updated matte finish in Black and White and a profile that’s easy to stand upright, lay on its side, or tuck under the couch. Sub 4 also comes in a more sustainable form through dematerialization efforts and a nearly
50% reduction in idle power consumption. - Breathtaking Home Theater: Add more drama to your movies and shows when you pair Sub 4 with Arc Ultra, Arc or Beam for deeper lows. Pair two subwoofers together for maximum bass that supercharges every scene and song — Sub 4 is compatible with previous generations of Sub.
Arc Ultra and Sub 4 will be available beginning on October 29, 2024 for
About Sonos
Sonos (Nasdaq: SONO) is the world’s leading sound experience company. As the inventor of multi-room wireless home audio, Sonos innovation helps the world listen better by giving people access to the content they love and allowing them to control it however and wherever they choose. Known for delivering an unparalleled sound experience, thoughtful design aesthetic, simplicity of use, and an open platform, Sonos makes the breadth of audio content available to anyone. Sonos is headquartered in
View source version on businesswire.com: https://www.businesswire.com/news/home/20241015718674/en/
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