Southern Company and PGA TOUR again partner to power TOUR Championship with 100% renewable energy

Rhea-AI Summary

Southern Company has announced that for the third consecutive year, it will provide 100% renewable energy for the TOUR Championship, the PGA TOUR's season-ending event at East Lake Golf Club in Atlanta from Aug. 29-Sept. 1, 2024. The 2023 edition of the tournament achieved GEO Certification for the first time, recognizing its sustainability commitments and progress. Southern Company's sustainable solution for 2024 includes:

• 500,000 kWh of renewable energy credits
• Renewable natural gas for the clubhouse
• 90% electric golf carts
• 11,000 gallons of renewable diesel
• Battery and solar-powered charging stations
• Electric vehicle chargers

This aligns with Southern Company's goal to achieve net zero emissions across its electric and natural gas operations by 2050. The company reduced its GHG emissions by 49% in 2023 compared to 2007 levels.

Positive

• Providing 100% renewable energy for the TOUR Championship for the third consecutive year
• Achievement of GEO Certification for the 2023 TOUR Championship
• Implementation of comprehensive sustainable solutions for the 2024 event
• 49% reduction in greenhouse gas emissions in 2023 compared to 2007 levels
• Alignment with company's goal to achieve net zero emissions by 2050

Negative

• None.

GEO Certification achieved in 2023 for the first time in tournament history

ATLANTA, Aug. 30, 2024 /PRNewswire/ -- Southern Company today announced that for the third consecutive year its system is delivering 100% renewable energy for the TOUR Championship, professional golf's season-ending event. Southern Company and its subsidiaries Georgia Power and Southern Company Gas collaborated with the tournament and the PGA TOUR to drive sustainability measures on and off the golf course.

The PGA TOUR's season-ending event returns to Atlanta and the newly restored East Lake Golf Club, Aug. 29-Sept. 1, 2024. Every year, it all comes down to the TOUR Championship and the finale of the FedExCup Playoffs, where the 30 top-performing golfers compete for the season-long title. The TOUR Championship has become Atlanta's must-attend outdoor sporting event of the summer, with something for every fan to enjoy.

The 2023 edition of the TOUR Championship became a GEO Certified® Tournament for the first time in the event's history, recognizing its sustainability commitments, actions, and progress.

"We really couldn't have been GEO Certified without Southern Company," said Brazos Barber, director of sustainability at the PGA TOUR. "They are honestly the kind of a partner that you dream of, especially on the sustainability front. They really believe in sustainability and in reducing their energy footprint."

The PGA TOUR's season-ending event received the international award for sustainability in golf, overseen by Scotland-based GEO Sustainable Golf Foundation, reflecting measures across the staging, communications, and legacies of the event.

The 2023 event met specific criteria outlined in the voluntary standard for Sustainable Golf tournaments, which embodies requirements for planning, delivery, and continual improvement across a comprehensive suite of key sustainability themes and action areas including energy, waste and resource management, site protection, and procurement, as well as social impacts and legacies. 

"For us to be certified, it's proving that we're not just talking the talk. We're walking the walk and actually accomplishing the sustainability outcomes that we're setting out to achieve," Barber said. "It's a stamp of approval."

The independent third-party verification was carried out by the Council for Responsible Sport with a thorough review by GEO Certification Ltd, and agreement to various Continual Improvement Points for future editions of the event.

For the 2024 event, Southern Company's custom, sustainable solution includes:

• 500,000-kilowatt hours of renewable energy credits to avoid emissions generated from fossil fuel-based electricity used on course
  
  
• Renewable natural gas (RNG) to avoid emissions from the clubhouse's natural gas appliances by integrating environmental credits from carbon neutral RNG captured from landfills
  
  
• 90% of golf carts are electric
  
  
• 11,000 gallons of renewable diesel (R99) replacing traditional diesel
  
  
• Battery-powered and solar-powered cell phone charging stations for fan use on course
  
  
• Electric vehicle chargers in the East Lake Golf Club parking lot for player and patron use
  
  
• Renewable and recyclable materials in Southern Company's Good Energy Pavilion fan experience

Driving sustainability on course links up with Southern Company's goal off the course – achieving net zero emissions across its system's electric and natural gas operations by 2050. The company reduced its system's greenhouse gas (GHG) emissions by 49% in 2023 relative to 2007 levels. The net zero goal includes direct GHG emissions across the company's electric and natural gas businesses.

Since 1999, Southern Company has been the Official Energy Company of the PGA TOUR. Southern Company is now in its ninth year as a Proud Partner of the TOUR Championship. Southern Company remains alongside The Coca-Cola Company and Accenture as the Proud Partners of the TOUR Championship. 

Southern Company is committed to providing clean and resilient energy solutions that connect communities, businesses and future generations to opportunity and growth.

For more information, please visit Southern Company | Golf.

About Southern Company
Southern Company (NYSE: SO) is a leading energy provider serving 9 million customers across the Southeast and beyond through its family of companies. Providing clean, safe, reliable and affordable energy with excellent service is our mission. The company has electric operating companies in three states, natural gas distribution companies in four states, a competitive generation company, a leading distributed energy company with national capabilities, a fiber optics network and telecommunications services. Through an industry-leading commitment to innovation, resilience and sustainability, we are taking action to meet customers' and communities' needs while advancing our goal of net zero greenhouse gas emissions by 2050. Our uncompromising values ensure we put the needs of those we serve at the center of everything we do and are the key to our sustained success. We are transforming energy into economic, environmental and social progress for tomorrow. Our corporate culture and hiring practices have earned the company national awards and recognition from numerous organizations, including Forbes, The Military Times, DiversityInc, Black Enterprise, J.D. Power, Fortune, Human Rights Campaign and more. To learn more, visit southerncompany.com.

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SOURCE Southern Company

FAQ

What renewable energy solutions is Southern Company (SO) providing for the 2024 TOUR Championship?

Southern Company (SO) is providing 500,000 kWh of renewable energy credits, renewable natural gas for the clubhouse, 90% electric golf carts, 11,000 gallons of renewable diesel, battery and solar-powered charging stations, and electric vehicle chargers for the 2024 TOUR Championship.

When did the TOUR Championship achieve GEO Certification, and what does it signify for Southern Company (SO)?

The TOUR Championship achieved GEO Certification in 2023 for the first time in its history. This certification recognizes the event's sustainability commitments, actions, and progress, reflecting positively on Southern Company (SO) as a key partner in achieving this milestone.

What is Southern Company's (SO) progress towards its net zero emissions goal?

Southern Company (SO) has reduced its system's greenhouse gas emissions by 49% in 2023 relative to 2007 levels. The company aims to achieve net zero emissions across its electric and natural gas operations by 2050.

How long has Southern Company (SO) been associated with the PGA TOUR and the TOUR Championship?

Southern Company (SO) has been the Official Energy Company of the PGA TOUR since 1999 and is in its ninth year as a Proud Partner of the TOUR Championship.